SlideShare a Scribd company logo
1 of 9
Guide Each Customer to Success
Marketing




CONFIDENTIAL
Companies communicate in a generic way

Hi Karl,

Thanks for signing up.

You should add a company profile and use this feature.

Sorry for spamming you if you have already done this.

We haven’t figured out how to take off these blindfolds and so
we are wasting your time as a result.

Best,
Company

 CONFIDENTIAL
Companies communicate out of context




                                     Company sends email

  Customer is focused on your site                         Customer is focused elsewhere




CONFIDENTIAL
With Apptegic, communicate appropriately
Hi Karl,

Congrats on the growth of your company!

It looks like its been 3 months since you added milestones to
the CrunchBase company profile your created

CrunchBase gets over a bajillion visits a day. These could be
looking at you! Keep them up to date on Apptegic by adding a
milestone here.

The CrunchBase Team


 CONFIDENTIAL
With Apptegic, communicate real-time in-app




 CONFIDENTIAL
Apptegic captures this level of depth on each customer
   Use cases analyzed




    Score Customer Engagement
   Across Visits, Actions, Business
          Metrics and Time



  CONFIDENTIAL
Use Apptegic to message customers based on engagement:
  Use cases analyzed




                                Find users who fit your criteria




                       Send a personalized message In App, In Real-Time




 CONFIDENTIAL
CONFIDENTIAL

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Tools For Customer Retention Marketing

  • 1. Guide Each Customer to Success
  • 3. Companies communicate in a generic way Hi Karl, Thanks for signing up. You should add a company profile and use this feature. Sorry for spamming you if you have already done this. We haven’t figured out how to take off these blindfolds and so we are wasting your time as a result. Best, Company CONFIDENTIAL
  • 4. Companies communicate out of context Company sends email Customer is focused on your site Customer is focused elsewhere CONFIDENTIAL
  • 5. With Apptegic, communicate appropriately Hi Karl, Congrats on the growth of your company! It looks like its been 3 months since you added milestones to the CrunchBase company profile your created CrunchBase gets over a bajillion visits a day. These could be looking at you! Keep them up to date on Apptegic by adding a milestone here. The CrunchBase Team CONFIDENTIAL
  • 6. With Apptegic, communicate real-time in-app CONFIDENTIAL
  • 7. Apptegic captures this level of depth on each customer Use cases analyzed Score Customer Engagement Across Visits, Actions, Business Metrics and Time CONFIDENTIAL
  • 8. Use Apptegic to message customers based on engagement: Use cases analyzed Find users who fit your criteria Send a personalized message In App, In Real-Time CONFIDENTIAL

Editor's Notes

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