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How to Bluff Your Way in Web 2.0

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    How to Bluff Your Way in Web 2.0 - Presentation Transcript

    1. How to Blu Your Way in WEB 2.0 by Andy Budd and Jeremy Keith Clearleft.com
    2. Bingo! bingo.adactio.com Complete a line, shout “bingo” and win a book. It’s that Simple! Clearleft.com
    3. What’s the Point? Clearleft.com
    4. Talk like Jason Fried Clearleft.com
    5. Get bought by Yahoo! Clearleft.com
    6. Get bought by Yahoo! Get bought by Yahoo! Clearleft.com
    7. Bluffer Hang out with the in crowd Clearleft.com
    8. What is Web 2.0? Clearleft.com
    9. an emerging network-centric platform to support distributed, collaborative and cumulative creation by its users John Hagel Clearleft.com
    10. Web 1.0 was about commerce. Web 2.0 is people Ross Mayfield Clearleft.com
    11. A startup that generates more RSS than revenue Endgadget Clearleft.com
    12. Web 2.0 is a state of mind. It’s a zen thing. e sound of one hand clapping. Andy Budd Clearleft.com
    13. Four Pillars of Web 2.0 Clearleft.com
    14. Four Pillars of Web 2.0 Supports social interaction Clearleft.com
    15. Four Pillars of Web 2.0 Supports social interaction Encourages user participation Clearleft.com
    16. Four Pillars of Web 2.0 Supports social interaction Encourages user participation Enhanced user experience Clearleft.com
    17. Four Pillars of Web 2.0 Supports social interaction Encourages user participation Enhanced user experience Open data Clearleft.com
    18. Four Pillars of Web 2.0 Supports social interaction Encourages user participation Enhanced user experience Open data Clearleft.com
    19. Handy Buzzwords Folksonomies Tagging APIs Ajax RSS Tipping point Widgets Microformats Mashup Long tail Leverage RIA Community Wisdom of crowds Social software Clearleft.com
    20. Popular web 2.0 apps Clearleft.com
    21. Popular web 2.0 apps Twitter Lastfm Moo flickr Odeo BackPack Technorati YouTube MeasureMap Linkedin Facebook Rollyo Basecamp Upcoming Plazes Digg del.icio.us Yelp Ning Magnolia Netvibes Meebo NewsVine Ask City Clearleft.com
    22. Conversation Starters Clearleft.com
    23. Conversation Starters What do you think of XYZ framework? Clearleft.com
    24. Conversation Starters What do you think of XYZ framework? Didn’t I meet you at the techcrunch party? Clearleft.com
    25. Conversation Starters What do you think of XYZ framework? Didn’t I meet you at the techcrunch party? I’m beta testing this great new app that will blow basecamp out of the water! Clearleft.com
    26. Conversation Starters What do you think of XYZ framework? Didn’t I meet you at the techcrunch party? I’m beta testing this great new app that will blow basecamp out of the water! Web 2.0 is so last year. I’m focussing on web 3.0 Clearleft.com
    27. Conversation Starters What do you think of XYZ framework? Didn’t I meet you at the techcrunch party? I’m beta testing this great new app that will blow basecamp out of the water! Web 2.0 is so last year. I’m focussing on web 3.0 Is it just me or does one the guys from the web 2.0 show sound like Strong Sad? Clearleft.com
    28. Conversation Starters What do you think of XYZ framework? Didn’t I meet you at the techcrunch party? I’m beta testing this great new app that will blow basecamp out of the water! Web 2.0 is so last year. I’m focussing on web 3.0 Is it just me or does one the guys from the web 2.0 show sound like Strong Sad? Clearleft.com
    29. Design Aesthetic Clearleft.com
    30. Clearleft.com
    31. Clearleft.com
    32. Clearleft.com
    33. Clearleft.com
    34. Clearleft.com
    35. Clearleft.com
    36. e Fonts of Web 2.0 Clearleft.com
    37. e Fonts of Web 2.0 Vag Myriad Pro Clarendon Arial Rounded Clearleft.com
    38. e Fonts of Web 2.0 Helvetica Vag FF Meta Myriad Pro DIN Clarendon Interstate Arial Rounded Clearleft.com
    39. e Web 2.0 Cargo Cult Clearleft.com
    40. “We want both our logo and web site to be friendly, fun and embrace Web 2.0” Clearleft.com
    41. “ e website has to be very 2.0 - clean - social etc...” Clearleft.com
    42. “If you have any examples of ‘web 2.0’ style design, that’d be great” Clearleft.com
    43. “Developer experience in using Web 2.0 design standards in previous work” Clearleft.com
    44. “Since we want our website to follow Web 2.0 design standards, we would like the 15 standards at www.webdesignfromscratch.com/ web-2.0-design-style-guide.cfm to be adapted into the new site” Clearleft.com
    45. e Web 2.0 Standards? Clearleft.com
    46. e Web 2.0 Standards? 1. Simplicity 8. Bigger text 2. Central layout 9. Bold text introductions 3. Fewer columns 10. Strong colours 4. Separate top section 11. Rich surfaces 5. Solid areas of screen 12. Gradients real-estate 13. Reflections 6. Simple nav 14. Cute icons 7. Bold logos 15. Star flashes Clearleft.com
    47. Is Your Website Web 2.0? web2.0validator.com Check to see if your site is web 2.0 enough! Clearleft.com
    48. Possibly the Most Web 2.0 Site in the World? Clearleft.com
    49. Technology Clearleft.com
    50. Microformats Clearleft.com
    51. Microformats Clearleft.com
    52. RSS Clearleft.com
    53. RSS Clearleft.com
    54. APIs Clearleft.com
    55. APIs REST Clearleft.com
    56. APIs REST SOAP Clearleft.com
    57. APIs REST SOAP Clearleft.com
    58. APIs REST SOAP Clearleft.com
    59. APIs REST SOAP Mashups! Clearleft.com
    60. Clearleft.com
    61. Clearleft.com
    62. Clearleft.com
    63. Clearleft.com
    64. Clearleft.com
    65. Clearleft.com
    66. Clearleft.com
    67. Clearleft.com
    68. Clearleft.com
    69. Clearleft.com
    70. Ajax Clearleft.com
    71. Ajax DHTML Clearleft.com
    72. Ajax DHTML sliding moving fading Clearleft.com
    73. Moo FX Clearleft.com
    74. Scriptaculous Clearleft.com
    75. A J A X Clearleft.com
    76. Accessibilty Just Ain’t Xciting Clearleft.com
    77. Clearleft.com
    78. “Any sufficiently advanced technology is indistinguishable from magic.” Clearleft.com
    79. How to Build Your Own Web 2.0 App Clearleft.com
    80. Come up with a cool name www.lightsphere.com/dev/web20.html Clearleft.com
    81. Cool Names Trimba Jaxpad Muzu Nmix Zaboo Viba Pixoyo rid.iculo.us Youzoom Devtube Jambu Rooveo Getwatted Tagvine Yakidoo Clearleft.com
    82. and a Cool Logo Clearleft.com
    83. Set up a mysterious homepage Clearleft.com
    84. Clearleft.com
    85. Clearleft.com
    86. ink of a concept Clearleft.com
    87. ink of a concept Web 2.0-ify an old idea Clearleft.com
    88. ink of a concept Web 2.0-ify an old idea Rebuild a popular web 2.0 app Clearleft.com
    89. ink of a concept Web 2.0-ify an old idea Rebuild a popular web 2.0 app Combine two apps Clearleft.com
    90. ink of a concept Web 2.0-ify an old idea Rebuild a popular web 2.0 app Combine two apps Online version of an offline app Clearleft.com
    91. Build it on the cheap Clearleft.com
    92. and spend all the money on design Clearleft.com
    93. Demo Clearleft.com
    94. Big launch Clearleft.com
    95. Wait for Yahoo! or Google Clearleft.com
    96. Social... stu Clearleft.com
    97. e Wisdom of Crowds Clearleft.com
    98. e Greater Internet Fuckwad eory Clearleft.com
    99. e Greater Internet Fuckwad eory Clearleft.com
    100. Community Clearleft.com
    101. Clearleft.com
    102. Clearleft.com
    103. Clearleft.com
    104. Ratings Clearleft.com
    105. Clearleft.com
    106. Clearleft.com
    107. Clearleft.com
    108. Tagging Clearleft.com
    109. Clearleft.com
    110. Clearleft.com
    111. Clearleft.com
    112. Clearleft.com
    113. Clearleft.com
    114. Clearleft.com
    115. Bookmarking Clearleft.com
    116. Clearleft.com
    117. Clearleft.com
    118. Clearleft.com
    119. Clearleft.com
    120. Comments Clearleft.com
    121. Comments “A blog without comments isn’t a blog.” Clearleft.com
    122. Comments “A blog without comments isn’t a blog.” “A blog without absolutist opinions isn’t a blog.” Clearleft.com
    123. Comments “A blog without comments isn’t a blog.” “A blog without absolutist opinions isn’t a blog.” “A blog without tagging, RSS, Digg this links, add to del.icio.us links, add to Newsvine links, microformats, absolutists opinions and comments isn’t a blog.” Clearleft.com
    124. “None of us are as dumb as all of us.” Clearleft.com

    + Andy BuddAndy Budd, 2 years ago

    custom

    1417 views, 4 favs, 1 embeds more stats

    The talk me and Jeremy gave at SXSW 2007

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