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How to Bluff Your Way in Web 2.0

From andybudd, 5 months ago Add as contact

The talk me and Jeremy gave at SXSW 2007

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  1. Slide 1: How to Blu Your Way in WEB 2.0 by Andy Budd and Jeremy Keith Clearleft.com
  2. Slide 2: Bingo! bingo.adactio.com Complete a line, shout “bingo” and win a book. It’s that Simple! Clearleft.com
  3. Slide 3: What’s the Point? Clearleft.com
  4. Slide 4: Talk like Jason Fried Clearleft.com
  5. Slide 5: Get bought by Yahoo! Clearleft.com
  6. Slide 6: Get bought by Yahoo! Get bought by Yahoo! Clearleft.com
  7. Slide 7: Bluffer Hang out with the in crowd Clearleft.com
  8. Slide 8: What is Web 2.0? Clearleft.com
  9. Slide 9: an emerging network-centric platform to support distributed, collaborative and cumulative creation by its users John Hagel Clearleft.com
  10. Slide 10: Web 1.0 was about commerce. Web 2.0 is people Ross Mayfield Clearleft.com
  11. Slide 11: A startup that generates more RSS than revenue Endgadget Clearleft.com
  12. Slide 12: Web 2.0 is a state of mind. It’s a zen thing. e sound of one hand clapping. Andy Budd Clearleft.com
  13. Slide 13: Four Pillars of Web 2.0 Clearleft.com
  14. Slide 14: Four Pillars of Web 2.0 Supports social interaction Clearleft.com
  15. Slide 15: Four Pillars of Web 2.0 Supports social interaction Encourages user participation Clearleft.com
  16. Slide 16: Four Pillars of Web 2.0 Supports social interaction Encourages user participation Enhanced user experience Clearleft.com
  17. Slide 17: Four Pillars of Web 2.0 Supports social interaction Encourages user participation Enhanced user experience Open data Clearleft.com
  18. Slide 18: Four Pillars of Web 2.0 Supports social interaction Encourages user participation Enhanced user experience Open data Clearleft.com
  19. Slide 19: Handy Buzzwords Folksonomies Tagging APIs Ajax RSS Tipping point Widgets Microformats Mashup Long tail Leverage RIA Community Wisdom of crowds Social software Clearleft.com
  20. Slide 20: Popular web 2.0 apps Clearleft.com
  21. Slide 21: Popular web 2.0 apps Twitter Lastfm Moo flickr Odeo BackPack Technorati YouTube MeasureMap Linkedin Facebook Rollyo Basecamp Upcoming Plazes Digg del.icio.us Yelp Ning Magnolia Netvibes Meebo NewsVine Ask City Clearleft.com
  22. Slide 22: Conversation Starters Clearleft.com
  23. Slide 23: Conversation Starters What do you think of XYZ framework? Clearleft.com
  24. Slide 24: Conversation Starters What do you think of XYZ framework? Didn’t I meet you at the techcrunch party? Clearleft.com
  25. Slide 25: Conversation Starters What do you think of XYZ framework? Didn’t I meet you at the techcrunch party? I’m beta testing this great new app that will blow basecamp out of the water! Clearleft.com
  26. Slide 26: Conversation Starters What do you think of XYZ framework? Didn’t I meet you at the techcrunch party? I’m beta testing this great new app that will blow basecamp out of the water! Web 2.0 is so last year. I’m focussing on web 3.0 Clearleft.com
  27. Slide 27: Conversation Starters What do you think of XYZ framework? Didn’t I meet you at the techcrunch party? I’m beta testing this great new app that will blow basecamp out of the water! Web 2.0 is so last year. I’m focussing on web 3.0 Is it just me or does one the guys from the web 2.0 show sound like Strong Sad? Clearleft.com
  28. Slide 28: Conversation Starters What do you think of XYZ framework? Didn’t I meet you at the techcrunch party? I’m beta testing this great new app that will blow basecamp out of the water! Web 2.0 is so last year. I’m focussing on web 3.0 Is it just me or does one the guys from the web 2.0 show sound like Strong Sad? Clearleft.com
  29. Slide 29: Design Aesthetic Clearleft.com
  30. Slide 30: Clearleft.com
  31. Slide 31: Clearleft.com
  32. Slide 32: Clearleft.com
  33. Slide 33: Clearleft.com
  34. Slide 34: Clearleft.com
  35. Slide 35: Clearleft.com
  36. Slide 36: e Fonts of Web 2.0 Clearleft.com
  37. Slide 37: e Fonts of Web 2.0 Vag Myriad Pro Clarendon Arial Rounded Clearleft.com
  38. Slide 38: e Fonts of Web 2.0 Helvetica Vag FF Meta Myriad Pro DIN Clarendon Interstate Arial Rounded Clearleft.com
  39. Slide 39: e Web 2.0 Cargo Cult Clearleft.com
  40. Slide 40: “We want both our logo and web site to be friendly, fun and embrace Web 2.0” Clearleft.com
  41. Slide 41: “ e website has to be very 2.0 - clean - social etc...” Clearleft.com
  42. Slide 42: “If you have any examples of ‘web 2.0’ style design, that’d be great” Clearleft.com
  43. Slide 43: “Developer experience in using Web 2.0 design standards in previous work” Clearleft.com
  44. Slide 44: “Since we want our website to follow Web 2.0 design standards, we would like the 15 standards at www.webdesignfromscratch.com/ web-2.0-design-style-guide.cfm to be adapted into the new site” Clearleft.com
  45. Slide 45: e Web 2.0 Standards? Clearleft.com
  46. Slide 46: e Web 2.0 Standards? 1. Simplicity 8. Bigger text 2. Central layout 9. Bold text introductions 3. Fewer columns 10. Strong colours 4. Separate top section 11. Rich surfaces 5. Solid areas of screen 12. Gradients real-estate 13. Reflections 6. Simple nav 14. Cute icons 7. Bold logos 15. Star flashes Clearleft.com
  47. Slide 47: Is Your Website Web 2.0? web2.0validator.com Check to see if your site is web 2.0 enough! Clearleft.com
  48. Slide 48: Possibly the Most Web 2.0 Site in the World? Clearleft.com
  49. Slide 49: Technology Clearleft.com
  50. Slide 50: Microformats Clearleft.com
  51. Slide 51: Microformats Clearleft.com
  52. Slide 52: RSS Clearleft.com
  53. Slide 53: RSS Clearleft.com
  54. Slide 54: APIs Clearleft.com
  55. Slide 55: APIs REST Clearleft.com
  56. Slide 56: APIs REST SOAP Clearleft.com
  57. Slide 57: APIs REST SOAP Clearleft.com
  58. Slide 58: APIs REST SOAP Clearleft.com
  59. Slide 59: APIs REST SOAP Mashups! Clearleft.com
  60. Slide 60: Clearleft.com
  61. Slide 61: Clearleft.com
  62. Slide 62: Clearleft.com
  63. Slide 63: Clearleft.com
  64. Slide 64: Clearleft.com
  65. Slide 65: Clearleft.com
  66. Slide 66: Clearleft.com
  67. Slide 67: Clearleft.com
  68. Slide 68: Clearleft.com
  69. Slide 69: Clearleft.com
  70. Slide 70: Ajax Clearleft.com
  71. Slide 71: Ajax DHTML Clearleft.com
  72. Slide 72: Ajax DHTML sliding moving fading Clearleft.com
  73. Slide 73: Moo FX Clearleft.com
  74. Slide 74: Scriptaculous Clearleft.com
  75. Slide 75: A J A X Clearleft.com
  76. Slide 76: Accessibilty Just Ain’t Xciting Clearleft.com
  77. Slide 77: Clearleft.com
  78. Slide 78: “Any sufficiently advanced technology is indistinguishable from magic.” Clearleft.com
  79. Slide 79: How to Build Your Own Web 2.0 App Clearleft.com
  80. Slide 80: Come up with a cool name www.lightsphere.com/dev/web20.html Clearleft.com
  81. Slide 81: Cool Names Trimba Jaxpad Muzu Nmix Zaboo Viba Pixoyo rid.iculo.us Youzoom Devtube Jambu Rooveo Getwatted Tagvine Yakidoo Clearleft.com
  82. Slide 82: and a Cool Logo Clearleft.com
  83. Slide 83: Set up a mysterious homepage Clearleft.com
  84. Slide 84: Clearleft.com
  85. Slide 85: Clearleft.com
  86. Slide 86: ink of a concept Clearleft.com
  87. Slide 87: ink of a concept Web 2.0-ify an old idea Clearleft.com
  88. Slide 88: ink of a concept Web 2.0-ify an old idea Rebuild a popular web 2.0 app Clearleft.com
  89. Slide 89: ink of a concept Web 2.0-ify an old idea Rebuild a popular web 2.0 app Combine two apps Clearleft.com
  90. Slide 90: ink of a concept Web 2.0-ify an old idea Rebuild a popular web 2.0 app Combine two apps Online version of an offline app Clearleft.com
  91. Slide 91: Build it on the cheap Clearleft.com
  92. Slide 92: and spend all the money on design Clearleft.com
  93. Slide 93: Demo Clearleft.com
  94. Slide 94: Big launch Clearleft.com
  95. Slide 95: Wait for Yahoo! or Google Clearleft.com
  96. Slide 96: Social... stu Clearleft.com
  97. Slide 97: e Wisdom of Crowds Clearleft.com
  98. Slide 98: e Greater Internet Fuckwad eory Clearleft.com
  99. Slide 99: e Greater Internet Fuckwad eory Clearleft.com
  100. Slide 100: Community Clearleft.com
  101. Slide 101: Clearleft.com
  102. Slide 102: Clearleft.com
  103. Slide 103: Clearleft.com
  104. Slide 104: Ratings Clearleft.com
  105. Slide 105: Clearleft.com
  106. Slide 106: Clearleft.com
  107. Slide 107: Clearleft.com
  108. Slide 108: Tagging Clearleft.com
  109. Slide 109: Clearleft.com
  110. Slide 110: Clearleft.com
  111. Slide 111: Clearleft.com
  112. Slide 112: Clearleft.com
  113. Slide 113: Clearleft.com
  114. Slide 114: Clearleft.com
  115. Slide 115: Bookmarking Clearleft.com
  116. Slide 116: Clearleft.com
  117. Slide 117: Clearleft.com
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  120. Slide 120: Comments Clearleft.com
  121. Slide 121: Comments “A blog without comments isn’t a blog.” Clearleft.com
  122. Slide 122: Comments “A blog without comments isn’t a blog.” “A blog without absolutist opinions isn’t a blog.” Clearleft.com
  123. Slide 123: Comments “A blog without comments isn’t a blog.” “A blog without absolutist opinions isn’t a blog.” “A blog without tagging, RSS, Digg this links, add to del.icio.us links, add to Newsvine links, microformats, absolutists opinions and comments isn’t a blog.” Clearleft.com
  124. Slide 124: “None of us are as dumb as all of us.” Clearleft.com