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Would Students Use Mobile
bSpace?
Understanding Student Mobile Practices
Through User Research

Alison Meier, Dave Rolnitzky, Thomas Schluchter
UC Berkeley, School of Information
Wednesday, June 15, 2011
Current mobile experience

Project Introduction

Wednesday, June 15, 2011

Methods

Findings

Recommendations
Project Goal

Is it worth developing mobile bSpace?

Project Introduction

Wednesday, June 15, 2011

Methods

Findings

Recommendations
Research Questions
How do students currently use bSpace?
How do students use mobile technology?
Would students use mobile bSpace?

Project Introduction

Wednesday, June 15, 2011

Methods

Findings

Recommendations
Methods

Interviews
Online survey

Project Introduction

Wednesday, June 15, 2011

Methods

Findings

Recommendations
Interviews

Project Introduction

Wednesday, June 15, 2011

Methods

Findings

Recommendations
Interview Participants

6 undergraduates and 3 graduates
Diversity of departments
5 females, 4 males

Project Introduction

Wednesday, June 15, 2011

Methods

Findings

Recommendations
Interview Method
Met students in their study environment
Asked students how they study, how they use
bSpace, & how they use mobile phones
Observed students using bSpace

Project Introduction

Wednesday, June 15, 2011

Methods

Findings

Recommendations
Survey

Project Introduction

Wednesday, June 15, 2011

Methods

Findings

Recommendations
Survey Respondents
Engineering
34%

Sciences
11%

Business
36%

Humanities
8%
Others
12%

n = 725
Project Introduction

Wednesday, June 15, 2011

Methods

Findings

Recommendations
Survey Respondents
Undergrads

54%

Grad-Masters 30%
Grad-PhD

12%
5%

Other

0

100

200

300

n = 726
Project Introduction

Wednesday, June 15, 2011

Methods

Findings

Recommendations

400
Survey Respondents
male
female

59%
41%

n = 725

Project Introduction

Wednesday, June 15, 2011

Methods

Findings

Recommendations
Findings

Project Introduction

Wednesday, June 15, 2011

Methods

Findings

Recommendations
How students currently use
bSpace
Approximately 75% of survey respondents said
they are “satisfied” or “very satisfied” with their
overall experience with bSpace

Project Introduction

Wednesday, June 15, 2011

Methods

Findings

Recommendations
How students currently use
bSpace
Central place for resources:
“It just puts everything in just one place... so,
that’s pretty good.”
“I wouldn’t know what my homework was if
there was no bSpace.”

Project Introduction

Wednesday, June 15, 2011

Methods

Findings

Recommendations
How students currently use
bSpace
Resources
Announcements
Assignments
Syllabus
Gradebook
Messages
Schedule
Tests and Quizzes
Drop Box
Forums
My Workspace
Email archive
Chat Room
Discussion
Wiki
Polls
Modules
News

n = 614
Project Introduction

Wednesday, June 15, 2011

78.5%
77.9%
76.2%
64.2%
50.3%
31.3%
19.2%
15.3%
13.2%
12.5%
12.2%
11.6%
9.0%
6.5%
3.4%
2.4%
2.1%
1.8%
0

125
Methods

250
Findings

375
Recommendations

500
How students currently use
Top 5:
bSpace
Resources
Resources
Announcements
Assignments
Syllabus
Gradebook
Messages
Schedule
Tests and Quizzes
Drop Box
Forums
My Workspace
Email archive
Chat Room
Discussion
Wiki
Polls
Modules
News

n = 614
Project Introduction

Wednesday, June 15, 2011

Announcements
Assignments
Syllabus
Gradebook

78.5%
77.9%
76.2%
64.2%
50.3%
31.3%
19.2%
15.3%
13.2%
12.5%
12.2%
11.6%
9.0%
6.5%
3.4%
2.4%
2.1%
1.8%

Bottom 5:
Discussion
Wiki
Polls
Modules
News
0

125
Methods

250
Findings

375
Recommendations

500
How students use mobile
technology
Almost all survey respondents have mobile
phones
Over half (60%) of survey respondents access
the Internet on their mobile phones

Project Introduction

Wednesday, June 15, 2011

Methods

Findings

Recommendations
How students use mobile
technology
42% of survey respondents reported needing
information from bSpace when they didn’t have
access to a computer within the last week

Project Introduction

Wednesday, June 15, 2011

Methods

Findings

Recommendations
How students use mobile
technology

25% + of survey respondents already accessed
bSpace from a mobile device

Project Introduction

Wednesday, June 15, 2011

Methods

Findings

Recommendations
How students use mobile
technology

3% reported that their mobile device was their
main mode of accessing bSpace

Project Introduction

Wednesday, June 15, 2011

Methods

Findings

Recommendations
Would students use mobile
bSpace?

Project Introduction

Wednesday, June 15, 2011

Methods

Findings

Recommendations
Would students use mobile
bSpace?
No!

Project Introduction

Wednesday, June 15, 2011

Meh.

Methods

Yes!

Findings

Recommendations
NO!

$ divide

"...unfair advantage to
those whose financial
abilities can provide
them with 24/7 bSpace
access regardless of
their location."

UC resources

Connectivity
Project Introduction

Wednesday, June 15, 2011

Methods

Findings

Recommendations
NO!

$ divide

“Given the current
budget crisis, it would
be seriously inefficient
to start [the mobile
bSpace] program.”

UC resources

Connectivity
Project Introduction

Wednesday, June 15, 2011

Methods

Findings

Recommendations
NO!

$ divide

“I don't like how
distracting mobile
technology is, so I
limit its impact on my
life wherever
possible.”

UC resources

Connectivity
Project Introduction

Wednesday, June 15, 2011

Methods

Findings

Recommendations
MEH.
Don’t have a
smartphone

“I don't have a
smartphone, so it
seems pointless to
me.”

Not useful for
how
I use bSpace
Already have a
lot of computer
access
Project Introduction

Wednesday, June 15, 2011

Methods

Findings

Recommendations
MEH.
“I don't need it. I
usually need it to
access documents to
print or read and
smartphones can't do
this and are too
small”

Don’t have a
smartphone
Not useful for
how
I use bSpace
Already have a
lot of computer
access
Project Introduction

Wednesday, June 15, 2011

Methods

Findings

Recommendations
MEH.
I do not think that
this would be useful
because when you
are on campus you
are always close to a
library which has
computers.”

Don’t have a
smartphone
Not useful for
how
I use bSpace
Already have a
lot of computer
access
Project Introduction

Wednesday, June 15, 2011

Methods

Findings

Recommendations
YES!
Access w/o
laptop

“I don't carry my
computer to class
because it is too
heavy, but I always
have my phone.”

More mobility

Information
anywhere
Project Introduction

Wednesday, June 15, 2011

Methods

Findings

Recommendations
YES!
Access w/o
laptop

“Too many occasions
where I want to access
educational materials on
the go, but am unable to
do so currently (in an
efficient manner) unless I
get to a laptop.”

More mobility

Information
anywhere
Project Introduction

Wednesday, June 15, 2011

Methods

Findings

Recommendations
YES!
Access w/o
laptop

“It would be nice to
look at the phone and
see ‘Oh, what do I
have to read this
week?’’’

More mobility

Information
anywhere
Project Introduction

Wednesday, June 15, 2011

Methods

Findings

Recommendations
MORE
YES!

Better
communication

Better usability

Project Introduction

Wednesday, June 15, 2011

“It would be a great idea,
as sometimes people
need access to up to the
minute announcements
about classes”
Methods

Findings

Recommendations
MORE
YES!
“I currently access the full
site from my mobile but
must zoom in and out many
times for viewing. It would
be useful because it’s hard
to use the normal bSpace
site on a mobile phone”

Better
communication

Better usability

Project Introduction

Wednesday, June 15, 2011

Methods

Findings

Recommendations
How students would like to
use mobile bSpace
Respondents would . . .

n = 607

view course announcements (68%)
view assignments (65%)
access grades (61%)
receive real-time updates and notifications
(60%)
links to download articles & other info (53%)
Project Introduction

Wednesday, June 15, 2011

Methods

Findings

Recommendations
How students would not
like to use a mobile bSpace
A majority of respondents would never . . .
Take tests and quizzes (60%)
Participate in polls (61%)
Communicate with classmates (73%)
n = 607
Project Introduction

Wednesday, June 15, 2011

Methods

Findings

Recommendations
Recommendations

Project Introduction

Wednesday, June 15, 2011

Methods

Findings

Recommendations
Is it worth developing
mobile bSpace?

Project Introduction

Wednesday, June 15, 2011

Methods

Findings

Recommendations
Is it worth developing
mobile bSpace?

Yes*
Project Introduction

Wednesday, June 15, 2011

Methods

Findings

Recommendations
*

There’s a large enough audience that would
find mobile access to bSpace useful
A portion of students are already accessing
bSpace on their mobile phones...and it’s not a
pleasant experience
Smartphone use is increasing

Project Introduction

Wednesday, June 15, 2011

Methods

Findings

Recommendations
Things to Consider
Make it lightweight
Prioritize most utilized elements
Optimize these for mobile
Ensure multiple platform support

Project Introduction

Wednesday, June 15, 2011

Methods

Findings

Recommendations
Download the full report at
bit.ly/bspacemobile
Contact:
alison@alisonmeier.com

Project Introduction

Wednesday, June 15, 2011

Methods

Findings

Recommendations

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Understanding Student Mobile Practices Through User Research

  • 1. Would Students Use Mobile bSpace? Understanding Student Mobile Practices Through User Research Alison Meier, Dave Rolnitzky, Thomas Schluchter UC Berkeley, School of Information Wednesday, June 15, 2011
  • 2. Current mobile experience Project Introduction Wednesday, June 15, 2011 Methods Findings Recommendations
  • 3. Project Goal Is it worth developing mobile bSpace? Project Introduction Wednesday, June 15, 2011 Methods Findings Recommendations
  • 4. Research Questions How do students currently use bSpace? How do students use mobile technology? Would students use mobile bSpace? Project Introduction Wednesday, June 15, 2011 Methods Findings Recommendations
  • 5. Methods Interviews Online survey Project Introduction Wednesday, June 15, 2011 Methods Findings Recommendations
  • 6. Interviews Project Introduction Wednesday, June 15, 2011 Methods Findings Recommendations
  • 7. Interview Participants 6 undergraduates and 3 graduates Diversity of departments 5 females, 4 males Project Introduction Wednesday, June 15, 2011 Methods Findings Recommendations
  • 8. Interview Method Met students in their study environment Asked students how they study, how they use bSpace, & how they use mobile phones Observed students using bSpace Project Introduction Wednesday, June 15, 2011 Methods Findings Recommendations
  • 9. Survey Project Introduction Wednesday, June 15, 2011 Methods Findings Recommendations
  • 10. Survey Respondents Engineering 34% Sciences 11% Business 36% Humanities 8% Others 12% n = 725 Project Introduction Wednesday, June 15, 2011 Methods Findings Recommendations
  • 11. Survey Respondents Undergrads 54% Grad-Masters 30% Grad-PhD 12% 5% Other 0 100 200 300 n = 726 Project Introduction Wednesday, June 15, 2011 Methods Findings Recommendations 400
  • 12. Survey Respondents male female 59% 41% n = 725 Project Introduction Wednesday, June 15, 2011 Methods Findings Recommendations
  • 13. Findings Project Introduction Wednesday, June 15, 2011 Methods Findings Recommendations
  • 14. How students currently use bSpace Approximately 75% of survey respondents said they are “satisfied” or “very satisfied” with their overall experience with bSpace Project Introduction Wednesday, June 15, 2011 Methods Findings Recommendations
  • 15. How students currently use bSpace Central place for resources: “It just puts everything in just one place... so, that’s pretty good.” “I wouldn’t know what my homework was if there was no bSpace.” Project Introduction Wednesday, June 15, 2011 Methods Findings Recommendations
  • 16. How students currently use bSpace Resources Announcements Assignments Syllabus Gradebook Messages Schedule Tests and Quizzes Drop Box Forums My Workspace Email archive Chat Room Discussion Wiki Polls Modules News n = 614 Project Introduction Wednesday, June 15, 2011 78.5% 77.9% 76.2% 64.2% 50.3% 31.3% 19.2% 15.3% 13.2% 12.5% 12.2% 11.6% 9.0% 6.5% 3.4% 2.4% 2.1% 1.8% 0 125 Methods 250 Findings 375 Recommendations 500
  • 17. How students currently use Top 5: bSpace Resources Resources Announcements Assignments Syllabus Gradebook Messages Schedule Tests and Quizzes Drop Box Forums My Workspace Email archive Chat Room Discussion Wiki Polls Modules News n = 614 Project Introduction Wednesday, June 15, 2011 Announcements Assignments Syllabus Gradebook 78.5% 77.9% 76.2% 64.2% 50.3% 31.3% 19.2% 15.3% 13.2% 12.5% 12.2% 11.6% 9.0% 6.5% 3.4% 2.4% 2.1% 1.8% Bottom 5: Discussion Wiki Polls Modules News 0 125 Methods 250 Findings 375 Recommendations 500
  • 18. How students use mobile technology Almost all survey respondents have mobile phones Over half (60%) of survey respondents access the Internet on their mobile phones Project Introduction Wednesday, June 15, 2011 Methods Findings Recommendations
  • 19. How students use mobile technology 42% of survey respondents reported needing information from bSpace when they didn’t have access to a computer within the last week Project Introduction Wednesday, June 15, 2011 Methods Findings Recommendations
  • 20. How students use mobile technology 25% + of survey respondents already accessed bSpace from a mobile device Project Introduction Wednesday, June 15, 2011 Methods Findings Recommendations
  • 21. How students use mobile technology 3% reported that their mobile device was their main mode of accessing bSpace Project Introduction Wednesday, June 15, 2011 Methods Findings Recommendations
  • 22. Would students use mobile bSpace? Project Introduction Wednesday, June 15, 2011 Methods Findings Recommendations
  • 23. Would students use mobile bSpace? No! Project Introduction Wednesday, June 15, 2011 Meh. Methods Yes! Findings Recommendations
  • 24. NO! $ divide "...unfair advantage to those whose financial abilities can provide them with 24/7 bSpace access regardless of their location." UC resources Connectivity Project Introduction Wednesday, June 15, 2011 Methods Findings Recommendations
  • 25. NO! $ divide “Given the current budget crisis, it would be seriously inefficient to start [the mobile bSpace] program.” UC resources Connectivity Project Introduction Wednesday, June 15, 2011 Methods Findings Recommendations
  • 26. NO! $ divide “I don't like how distracting mobile technology is, so I limit its impact on my life wherever possible.” UC resources Connectivity Project Introduction Wednesday, June 15, 2011 Methods Findings Recommendations
  • 27. MEH. Don’t have a smartphone “I don't have a smartphone, so it seems pointless to me.” Not useful for how I use bSpace Already have a lot of computer access Project Introduction Wednesday, June 15, 2011 Methods Findings Recommendations
  • 28. MEH. “I don't need it. I usually need it to access documents to print or read and smartphones can't do this and are too small” Don’t have a smartphone Not useful for how I use bSpace Already have a lot of computer access Project Introduction Wednesday, June 15, 2011 Methods Findings Recommendations
  • 29. MEH. I do not think that this would be useful because when you are on campus you are always close to a library which has computers.” Don’t have a smartphone Not useful for how I use bSpace Already have a lot of computer access Project Introduction Wednesday, June 15, 2011 Methods Findings Recommendations
  • 30. YES! Access w/o laptop “I don't carry my computer to class because it is too heavy, but I always have my phone.” More mobility Information anywhere Project Introduction Wednesday, June 15, 2011 Methods Findings Recommendations
  • 31. YES! Access w/o laptop “Too many occasions where I want to access educational materials on the go, but am unable to do so currently (in an efficient manner) unless I get to a laptop.” More mobility Information anywhere Project Introduction Wednesday, June 15, 2011 Methods Findings Recommendations
  • 32. YES! Access w/o laptop “It would be nice to look at the phone and see ‘Oh, what do I have to read this week?’’’ More mobility Information anywhere Project Introduction Wednesday, June 15, 2011 Methods Findings Recommendations
  • 33. MORE YES! Better communication Better usability Project Introduction Wednesday, June 15, 2011 “It would be a great idea, as sometimes people need access to up to the minute announcements about classes” Methods Findings Recommendations
  • 34. MORE YES! “I currently access the full site from my mobile but must zoom in and out many times for viewing. It would be useful because it’s hard to use the normal bSpace site on a mobile phone” Better communication Better usability Project Introduction Wednesday, June 15, 2011 Methods Findings Recommendations
  • 35. How students would like to use mobile bSpace Respondents would . . . n = 607 view course announcements (68%) view assignments (65%) access grades (61%) receive real-time updates and notifications (60%) links to download articles & other info (53%) Project Introduction Wednesday, June 15, 2011 Methods Findings Recommendations
  • 36. How students would not like to use a mobile bSpace A majority of respondents would never . . . Take tests and quizzes (60%) Participate in polls (61%) Communicate with classmates (73%) n = 607 Project Introduction Wednesday, June 15, 2011 Methods Findings Recommendations
  • 37. Recommendations Project Introduction Wednesday, June 15, 2011 Methods Findings Recommendations
  • 38. Is it worth developing mobile bSpace? Project Introduction Wednesday, June 15, 2011 Methods Findings Recommendations
  • 39. Is it worth developing mobile bSpace? Yes* Project Introduction Wednesday, June 15, 2011 Methods Findings Recommendations
  • 40. * There’s a large enough audience that would find mobile access to bSpace useful A portion of students are already accessing bSpace on their mobile phones...and it’s not a pleasant experience Smartphone use is increasing Project Introduction Wednesday, June 15, 2011 Methods Findings Recommendations
  • 41. Things to Consider Make it lightweight Prioritize most utilized elements Optimize these for mobile Ensure multiple platform support Project Introduction Wednesday, June 15, 2011 Methods Findings Recommendations
  • 42. Download the full report at bit.ly/bspacemobile Contact: alison@alisonmeier.com Project Introduction Wednesday, June 15, 2011 Methods Findings Recommendations