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Startups
Art vs. Science
   Ahmad Takatkah
   @SinbadTheVC
Startups vs. SMEs
What is a
Business Model?
Business Model
• A business model describes the rationale of how an
  organization:

      • creates, delivers, and captures value

  Including:
      •   product,
      •   customer,
      •   customer relationships,
      •   distribution,
      •   revenue model,
      •   cost structure, etc…
Business Model Canvas
Startups vs. SMEs
Startups
• Search for a New Business Model that is:
   o profitable,
   o repeatable
   o and scalable

                     SMEs
• Execute an Existing Business Model that is:
   o profitable,
   o repeatable
   o and scalable
Startups
• Search for a New Business Model that is:
   o profitable,            • High Growth
   o repeatable             • High Risk
                            • Technology Focused
   o and scalable           • Funded by Venture Capital


                       SMEs
• Execute an Existing Business Model that is:
   o profitable,            • Lower Growth Rates
   o repeatable             • Lower Risk
                            • Mostly Non-Tech
   o and scalable           • Funded by Banks
Startups Lifecycle
Startup Lifecycle
How To Start?
Art vs. Science
Business Model Design
Value Proposition Design
Customer Development Model
Lean Startup Model
Startups Environment
Startup Environment
Talks




Startup Environment In Jordan
Books To Read
Ahmad Takatkah
Twitter:       @SinbadTheVC

Blog:          www.SinbadTheVC.com

Slide Share:   http://www.slideshare.net/ahmadtakatkah

LinkedIn:      http://jo.linkedin.com/in/ahmadtakatkah

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Startups Art vs Science - Jordan