The Myth Of Standards Of Excellence - Aditya Yadav

4. * Original Question “We need High Standards Of Excellence. What Standards do we Establish?” * The Correct Question - “How do we Promote Excellence and Thought Leadership?” *

5. * And The Philosophy Behind The Answer

6. * Standards * Certifications, and * Standardization * Lead to Excellence. Which is the Primary Reason for Adopting them. *

7. * Standards may lead to a lot of things like * Interoperability * Ease of Management (???) * Cost Savings * Reduction of Barriers to Market Entry * Increased Competition * Easy Co-ordination * Global Supply Chains * Competitive Edge over Non-Participating Companies * Manufacturing: Safety & Reliability * … * „Excellence‟ is Not One Of Them!!! [In Knowledge/Gold Collar Work] *

8. * Standards Are Always Out of Date. So you can never rely on them alone to Lead the World * Industry Standards can never be designed that they fulfill all the needs of the entire industry * Standards only accommodate the Common Minimum Subset * Any attempt to make them Comprehensively useful for everyone either doesn‟t work or if Mandated will bring everyone to a crawling halt * Standards are „Only meant‟ to give Participants/Individuals an Edge over Non-Participating Companies/Individuals * Standards are an Entry Level Criteria * Excessive Standardization, Regulation and Mandates have extremely Distorted and Regressive Effects *

9. * AT&T Charges a Premium Rate for Calls * They „Promise‟ to route your Call even from around The World to connect you to your Destination * You will never get a “Network Overwhelmed” message on the AT&T Network; justifying their Premium * The Most Critical Calls and Businesses Rely on AT&T * They use a Patented Constant Time Shortest Path Optimization Algorithm to Route Every Call * They also are compliant with All Necessary and „Operational‟ Telecom Standards * Which part of Excellence can you Trace to Telecom Standards, Certifications and Standardization @ AT&T? *

10. * Knowledge Work is about Thinking, Leadership, Innovation and Being At The Cutting Edge * Excellence is a Mindset not a „Standard Prescription Medication‟ * Standardization is an Operational Necessity not a Strategic Driver * Standards should be followed (In Word and Spirit) but only to Comply with Regulations and Laws * Extensive Standardization beyond that will Bring Your Company to a Crawling Halt * Market Leaders rarely follow any Standards (In Knowledge Industry not Manufacturing). * They are not Market Leaders by Virtue of the Standards they follow * Focus On Excellence not Following Standards * Rule: What works in Manufacturing is mostly not applicable to Knowledge Work. So blindly copying concepts, models, and strategies from Manufacturing is very Dangerous * Standards, Certifications and Standardization have the Strongest Correlation with „Mediocrity‟ *

11. Aditya!!! *

The Myth Of Standards Of Excellence - Aditya Yadav

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