Introducing Adobe® Technical Communication Suite

Introducing Adobe® Systems Key Statistics
Worldwide Offices
$3Bn
Adobe FY 2007
Projected Revenue
25
Years in Business
Corporate Headquarters – San Jose, California
Products 80+
6,000
Employees

Adobe revolutionizes how the world
engages with ideas and information

Adobe Creative Suite started the revolution

Today the Revolution continues…

…this time in Technical Communication

Adobe FrameMaker 8
Pristine Print, PDF and XML
Single-source authoring and
multi-channel publishing
Unstructured and structured modes
WYSIWYG XML for everyone
Full DITA support out-of-the-box
Dynamic rich media content (3D & Flash)
Unicode and Double-byte support

Evolution Timeline
Q4 2006 Q1 2007 Q2 2007 Q3 2007 Q4 2007
Adobe®
FrameMaker® 8
Technical
Communication
Author and Publish
Documentation

Adobe RoboHelp 7
RoboHelp 7 and RoboHelp Server 7 announced on
September 25th!
Landmark release! the biggest in RoboHelp’s history
Now with Unicode and double-byte support
Vista and Office 2007 is new in RH7
New HTML editor with no “kadov” tags
FlashHelp, WebHelp, Adobe PDF, HTML Help,
WinHelp, JavaHelp, Oracle Help for Java and XML
Help Author’s tool of choice

Evolution Timeline (cont’d)
Q4 2006 Q1 2007 Q2 2007 Q3 2007 Q4 2007
Adobe® Adobe®
RoboHelp® 6 FrameMaker® 8
Technical Technical
Communication Communication
Online Help Systems & Author and Publish
Knowledge Bases Documentation
11

Adobe RoboHelp 7: Special Customer Appreciation Upgrade
Product Description Price
Adobe® RoboHelp® 7
Upgrade You own Adobe RoboHelp 6 $79
Upgrade You own any previous version of Adobe RoboHelp, $499
RoboHelp Pro, RoboInfo®, RoboHelp Office Pro, RoboHelp
Office Pro for .NET RoboHelp
Full $999
Adobe® RoboHelp Server® 7 (English Only)
Upgrade You own Adobe RoboHelp Server 6 $160
Upgrade You own RoboHelp Pro , RoboHelp Pro for .NET $999
RoboEngine® Connectivity Pack
Full $1,999

Adobe Captivate 3
Engaging software demonstrations,
simulations and quizzes
No programming or multimedia skills
are required
Flash Output can playback in 98% of
all internet-connected desktops
Post-recording Edit suite and
Full Motion Recording (FMR) editor
Industry leading tool in eLearning

Evolution Timeline (cont’d)
Q4 2006 Q1 2007 Q2 2007 Q3 2007 Q4 2007
Adobe® Adobe® Adobe®
Captivate® 2 RoboHelp® 6 FrameMaker® 8
Technical
eLearning Technical
Communication
Simulations & scenario Communication
Online Help Systems &
based training Author and Publish
Knowledge Bases Documentation
Adobe®
Captivate® 3
eLearning
Simulations & scenario
based training
14

Design Engineering Challenges
Sharing 2D bitmaps of CAD models is
ineffective
Sharing native CAD files risks theft of
Intellectual Property (IP)
Difficult to share 3D designs with
technical and non-technical users
Not everyone has a CAD applications
or required skills to operate one
Everyone has different proprietary
viewers

Adobe Acrobat 3D 8
Superset of Acrobat Professional with
3D design collaboration
Repurpose 3D design assets
Retain control of your native CAD files
Apply PDF security to avoid IP theft
Use the Free Adobe Reader to interact
with 3D designs
Plus all the features of Acrobat
Professional

Evolution Timeline (cont’d)
Q4 2006 Q1 2007 Q2 2007 Q3 2007 Q4 2007
Adobe® Adobe® Adobe® Adobe®
Captivate® 2 RoboHelp® 6 Acrobat® 3D® FrameMaker® 8
Version 8
Technical
eLearning Technical
Communication
Simulations & scenario Engineering Design Communication
Online Help Systems &
based training 3D Design Collaboration Author and Publish
Knowledge Bases Documentation
Adobe®
Captivate® 3
eLearning
Simulations & scenario
based training
17

Today all the pieces fall into place for Technical Communicators

Introducing Adobe Technical Communication Suite

Evolution Timeline (cont’d)
Q4 2006 Q1 2007 Q2 2007 Q3 2007 Q4 2007
Adobe® Adobe® Adobe® Adobe®
Captivate® 2 RoboHelp® 6 Acrobat® 3D® FrameMaker® 8
Version 8
Technical
eLearning Technical
Communication
Simulations & scenario Engineering Design Communication
Online Help Systems &
based training 3D Design Collaboration Author and Publish
Adobe®
Knowledge Bases Documentation
Technical
Communication
Suite
Adobe®
Captivate® 3
eLearning
Simulations & scenario
based training
Adobe®
RoboHelp® 7
20

defining Adobe Technical Communication Suite
End-to-end solution for authoring,
managing, and publishing technical
information and instructional
design documents in multiple
languages and formats

Adobe Technical Communication Suite Solutions
Installation guides Regulatory notices
User manuals Maintenance information,
Support documentation Help systems
Reference information context-sensitive
user assistance knowledge bases
Self-paced training Software simulations
show-me demonstrations performance
support 3D Engineering documents
PDF reviews Advanced Forms More!

Widest Reach in the World
98%
89%
PCs
PCs
700+ million PCs
115 million devices

Much more than a bundle: well-integrated features
Initiate an Adobe Captivate recording directly from FrameMaker
Bridge the gap between static and engaging Tech Docs
File > Adobe Captivate > Edit with Adobe Captivate
Edit further in Adobe Captivate, Save and Exit

Much more than a bundle: well-integrated features
Initiate an Adobe Captivate recording directly from RoboHelp
Import step-by-step Captivate files for a hybrid experience
Right-click > Edit with Adobe Captivate
Edit further in Adobe Captivate, Save and Exit

Much more than a bundle: well-integrated features
Leverage 3D design assets in your Frame documents
Use Acrobat 3D toolkit to create exploded views and animations
Create pristine PDF documents using Distiller
File > Save As PDF (Send for Review)

Much more than a bundle: well-integrated features
File > Save As PDF (Send for Review)
Generate PDFs with hyperlinks, bookmarks and security
Import 3D PDFs into RoboHelp as Baggage files
Add 3D PDFs into WebHelp and FlashHelp via TOCs and skins

FrameMaker & RoboHelp: Groundbreaking integration!
Author and Publish pristine Print, PDF and XML in FrameMaker
Engaging content: 3D models, Captivate movies and screenshots
“Live” link FrameMaker books in RoboHelp
“Update” RoboHelp projects when FrameMaker source changes
Enhanced versions of FrameMaker and RoboHelp are included in the Suite!

Use all four products together: well-integrated solution
Author and Publish pristine Print, PDF and XML in FrameMaker
Leverage 3D CAD design in your technical documents
Add show-me, let-me and quiz-me Flash movies
Author and Publish Online Help and Knowledge bases
Enhanced versions of FrameMaker and RoboHelp are included in the Suite!

Adobe Technical Communication Suite: UNBEATABLE PRICE
SAVINGS
TOTAL
$1,993
Full
$999 $699 $995 $3,592 $1,599
$899
Versions (56%)
$643
$545
$299
Upgrade $499 $299 $1,642 $999
(39%)
(non 3D to A3D
Upgrade Eligibility:
Any FrameMaker version or any version of eHelp, Macromedia or Adobe RoboHelp, RoboHelp Office, RoboHelp Office for .NET, or RoboInfo
Macromedia Captivate and Adobe Captivate 2 or 3

Rave Reviews
The Adobe Technical Communication Suite is revolutionizing the
industry for technical communicators and writers. Instead of
using a handful of individual products to complete projects,
technical communicators can streamline workflows, reduce
opportunities for error, add interactivity and rich media to
technical documents and help systems, as well as improve
collaboration in the review process; all by using the only single
major software solution available on the market today – Adobe’s
Technical Communication Suite. As a long time industry veteran,
I’m impressed by the level of integration and features found in
the suite and recommend it as the fundamental software for
anyone in technical communication to own.”
--Kevin Siegel, Founder and President, IconLogic

DEMONSTRATION

RJ Jacquez, Senior Product Evangelist
Adobe Technical Communication Suite
rjacquez@adobe.com