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Live Tweeting defined and the importance of Live Tweeting.

Live Tweeting defined and the importance of Live Tweeting.

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  • Commentary live-tweeting is an easy, flexible way to turbocharge your engagement on Twitter. Commentary live tweeting is used to engage with your followers on Twitter for a continuous period of with a sequence of focused Tweets.
  • Giving your followers in depth news after asking questions.
  • In exactly the same words as were used originally: "recite the passage verbatim"; "verbatim quotes".
  • If your online content has many spelling errors or grammatical mistakes, then why should your visitors take you seriously? The fact that you may spellcheck your work doesn’t cut it either.  If you cannot get anyone to proof read your work, you should read it aloud. Poor spelling and grammar will just diminish your credibility in the eyes of your readers and the company that you represent.
  • It’s a hash symbol used on Twitter to mark keywords or topics in a tweet. Hashtags shouldn’t have a space. If you click on a hashtagged word in a message, It will show you all other tweets marked with that keyword. Hashtags can appear anywhere in a tweet. Hashtags that become popular are often trending topics.
  • - Use a hashtag when you talking about an event as it will ensure that your tweets become part of a larger conversation. A specific hashtag in your tweets will also set them apart from your day-to-day output & this will provide context for your followers. You may also create your own hashtag & alert your followers by giving them the specific hashtag you created before the event. - Research concerning the function ahead of time & look at other themes that are being discussed within the context of your event. Predetermine your hashtags before you go online
  • Focus on the tweets only you can create for your followers You should decide weather you only going to report on what’s happening or you going to share your opinions or are you going to do both A imperative question you should ask yourself : Are you going to play the role of the expert or the explorer? Do what naturally comes to you
  • “ A picture is worth a thousand words.” Mark M. Hancock Photo’s create the catalyst in your followers engaging with you online. Photo’s can catch the eyes of your follows & that can actually make them read your tweet and understand it better. Uploading the photos also assists your followers that are not present at the event. Photo’s add to the story that you are talking about – photos will help you gain more visibility
  • Don’t make the conversation one-way , following the hashtag can help you see the questions that your followers are asking & that will help you generate more ideas and you can provide your insights by answering those questions. Listen to your followers by creating a Q&A session and this is a nice way to get honest immediate feedback Responding to your followers questions may help minimize answering the same questions Creating a network amongst other people who are attending the event – attendees & colleagues can provide different context from their perspective of the event
  • A reply is a response in the form of a post to another user, usually to answer a question or in reaction to an idea that has been posted. As a Twitter user, you type the @ sign followed by the username of the person you replying to and the @reply will appear in the public area of your timeline for your network to see. A mention is not necessarily a direct response to another user. It is placed anywhere in the body of the tweet, not at the beginning.
  • A reply is a response in the form of a post to another user, usually to answer a question or in reaction to an idea that has been posted. As a Twitter user, you type the @ sign followed by the username of the person you replying to and the @reply will appear in the public area of your timeline for your network to see. A mention is not necessarily a direct response to another user. It is placed anywhere in the body of the tweet, not at the beginning.
  • A reply is a response in the form of a post to another user, usually to answer a question or in reaction to an idea that has been posted. As a Twitter user, you type the @ sign followed by the username of the person you replying to and the @reply will appear in the public area of your timeline for your network to see. A mention is not necessarily a direct response to another user. It is placed anywhere in the body of the tweet, not at the beginning.
  • Rather than tirelessly live-tweeting every single word spoken at an event , consider retweeting others who are doing the same. This will get your Twitter account in front of them (by way of a retweet notification) save you the hassle of all that typing. Set up saved searches for people who will be speaking at the event – especially if someone from your company will be presenting. It will allow you to share positive comments that don’t tag you directly.
  •   You cant just tweet – you have to listen. If you live-tweeting is disturbing you from listening on what’s going on , at the event then you should just put your tweeting device down & listen to what’s going on. Your followers want to share the experience because they want to compare it to their own or because they cant be there to experience it for themselves. If Twitter is getting in the way of actually feeling something at the event then your tweets will be even worse.
  • Use your opportunity to address the organizer's on social media and say something positive instead. Thank them for the event and mention something that inspired you. This helps them raise the profile of the event. You are almost guaranteed a retweet or two and probably some new followers. This gesture can yield a relationship with the organizer’s and in future you will get inside news regarding future events.
  • - Don’t stop tweeting or checking the hashtag the moment you walk out the door. The hour or so after an event finishes are sometimes the richest for comments, retweets and follow-up questions. It’s also a good time to thank people for sharing your tweets and following (and following back) people who engaged with the event.
  • Hashtracking, Tweet Reach & Social Mention all use real-time Hashtag intelligence. At-a-glance charts and graphics, Number of tweets & re-tweets with reach & impressions. Campaign intelligence & brand analysis, Event insights.

Transcript

  • 1. Live Tweeting
  • 2. www.zasocialmedia.com Khutso Mahlape – Community Manager at ZA Social Media Khutso@zasocialmedia.com Khutso_10
  • 3. Table of Contents 1) Types of Live Tweeting 2) Commentary 3) Reporting 4) Verbatim 5) Importance of Spelling and Grammar 6) What is a hashtag? 7) Always use a hashtag 8) Play to your strengths 9) Add Photos 10)Make it a two-way conversation 11)Difference between replies & mentions 12)Let others do the work for you 13)Participate 14)Thank the organizers 15)Follow up 16)Tools to track your hashtag
  • 4. Types of Live Tweeting 1)Commentary 2) Reporting 3) Verbatim 1)Commentary 2) Reporting 3) Verbatim
  • 5. Commentary
  • 6. Reporting
  • 7. Verbatim
  • 8. Importance of spelling & grammar on Twitter
  • 9. What is a #hashtag?
  • 10. Always use a hashtag #AbsaPremiershipAwards#AbsaPremiershipAwards
  • 11. Play to your strengths
  • 12. Add photos
  • 13. Make it a two-way conversation
  • 14. Difference between @replies & @mentions
  • 15. @replies
  • 16. @mentions
  • 17. Let others do the work for you
  • 18. Participate
  • 19. Thank the organizer’s
  • 20. TOOLS TO TRACK YOUR HASHTAG
  • 21. Thank You
  • 22. END