Getting a Second Chance at a First Impression Tom Ipri University of Nevada Las Vegas

Missing the Shift

Mobile Devices Let’s not screw up again! New paradigm, i.e. NOT Desktop Lite No crappy mobile sites/apps based on crappy library web sites

Let’s not screw up again!

New paradigm, i.e. NOT Desktop Lite

No crappy mobile sites/apps based on crappy library web sites

FEEDBACK Focus Groups Surveys Card Sorting Paper Prototypes Focus Groups Surveys Card sorting Paper prototypes

Focus Groups

Surveys

Card sorting

Paper prototypes

Feedback Should there be a site? What should be on the site? What is realistic? Mobile device will be primary connection tool to the Internet by 2020 2 Does that imply correlation to library use for YOUR population?

Should there be a site?

What should be on the site?

What is realistic?

Mobile device will be primary connection tool to the Internet by 2020 2

Does that imply correlation to library use for YOUR population?

Feedback

Considerations 3 Mobile Web Is Mobile Transactional Not Browsing Very Different Devices Screen size Input Poor cursor control

Mobile Web Is Mobile

Transactional Not Browsing

Very Different Devices

Screen size

Input

Poor cursor control

Considerations 3 If Web Text Is Brief, Mobile Text Should be über-brief Complex Navigation Even good connections are slow Essential Information

If Web Text Is Brief, Mobile Text Should be über-brief

Complex Navigation

Even good connections are slow

Essential Information

Mobile Usability 4 Mobile Web 2009 = Desktop Web 1998 Desktop success rate: 80% Average mobile success rate: 59% Designed for mobile: 64% Full site: 53%

Mobile Web 2009 = Desktop Web 1998

Desktop success rate: 80%

Average mobile success rate: 59%

Designed for mobile: 64%

Full site: 53%

Mobile Usability 4 Better phone perform better Feature phones: 38% Smartphones: 55% Touch Phones: 75%

Better phone perform better

Feature phones: 38%

Smartphones: 55%

Touch Phones: 75%

Sources Teens and Mobile Phones over the Past Five Years: Pew Internet Looks Back Apprehending the Future Compiled from: Designing Usable Pocket Rockets 7 Usability Guidelines for Websites on Mobile Devices Create a Mobile Site Mobile Usability

Teens and Mobile Phones over the Past Five Years: Pew Internet Looks Back

Apprehending the Future

Compiled from:

Designing Usable Pocket Rockets

7 Usability Guidelines for Websites on Mobile Devices

Create a Mobile Site

Mobile Usability

Photo Sources http://thebiguglywebsite.com/ http://www.flickr.com/photos/mrbeck/2715565881/ http://www.flickr.com/photos/photophonic/232488396/ http://www.flickr.com/photos/djwudi/382030798/ http://www.flickr.com/photos/williamhook/2830319467/

http://thebiguglywebsite.com/

http://www.flickr.com/photos/mrbeck/2715565881/

http://www.flickr.com/photos/photophonic/232488396/

http://www.flickr.com/photos/djwudi/382030798/

http://www.flickr.com/photos/williamhook/2830319467/