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ZUMA IGM Project Plan Building the Largest In-Game Media in China ZUMA —— a frog with magical power in ancient Inca culture ZUMA IGM  ——  magical power to remodel the virtual 3D world
CONTENTS ,[object Object],[object Object],[object Object],[object Object],[object Object]
I 、  INTRODUCTION ZUMA IGM represents : First Technology  to break bottleneck of Chinese online game IGM industry First Media to upgrade In-Game Ad to In-Game Media
I 、  INTRODUCTION GET TO KNOW ZUMA IGM Technology   1 、 ZUMA IGM is compatible to any 3D game engine and can be introduced into any stream media player once granted by game operators. 2 、 All stream media players are operated by ZUMA IGM server, which frees game operators from affording heavy stream flow and media playing operation. 3 、 Various extra funs could be added like news, movie trailers, lottery information, video on demand and etc. by broadcasting on screens perfectly embedded in 3D game virtual world without interrupting gamers’ experiences. Please download our demo of the in-game media project at  http://dl.dropbox.com/u/4047462/demo.avi  for reference.
I 、  INTRODUCTION GET TO KNOW ZUMA IGM Project Sharing profits with game operators through Ad revenue or paying rent to game operators for introducing ZUMA 3D stream media player exclusively into various virtual game environment; Breaking technology bulwark that interdicts interaction between games; Expanding  the current smaller In-Game Ad market to a multimillion-valued mass media platform covering 147,000,000 audience watching ZUMA IGM screens in various games; targeting to create a “Focus Media Holding Limited” in virtual world.  Profit Model of Focus Media Holding Limited (ADR) (Public, NASDAQ: FMCN)  : Sharing profits with real estate developers by advertising revenue or pay to broadcast advertising on LCDs in their properties
I 、  INTRODUCTION Focus Media Holding Limited   fastest-growing media group in China;   largest digital media group in China;   turnover above 5 billion RMB  in 2008  Focus Media successfully launched in NASDAQ in July 2005 and it has become the first Chinese pure advertising media that floated in overseas market.  Unit :¥ million 317% 300% 100% 100% 46%
[object Object],[object Object],[object Object],[object Object],II 、 GAME INDUSTRY & COMPETITION
II 、 GAME INDUSTRY & COMPETITION Market Growth of IGA in USA and China (2007-2011 )   source : eMarketer 0.6 19.8 26.4 1.3 2.2 33.7 30 3.4 10.4 41.6. IGA Market in USA (unit: ¥ 100M)   IGA Market in China (unit:  ¥ 100M)
[object Object],[object Object],[object Object],[object Object],[object Object],II 、 GAME INDUSTRY & COMPETITION source : CNNIC Chinese Internet Users  Chinese Online Gamers (unit: 100M)  Gamers Percentage
[object Object],[object Object],[object Object],II 、 GAME INDUSTRY & COMPETITION   source : iResearch Inc. Online Game Market in China   (unit: ¥ 100M)   Growth Rate
[object Object],[object Object],[object Object],II 、 GAME INDUSTRY & COMPETITION source : iResearch Inc. 12 hours and above 1 hour and less 9-12 hours 6-9 hours 3-6 hours 1-3 hours
[object Object],[object Object],[object Object],II 、 GAME INDUSTRY & COMPETITION
[object Object],[object Object],[object Object],[object Object],II 、 GAME INDUSTRY & COMPETITION 5 、  Analysis on IGA Business in China   There are mainly 9 IGA agencies in China as: T2CN, Snyu advertising, SPT interactive, CAPTIV,  Online Game Interactive Media, InGame Ad, COOQ and BIHU
[object Object],[object Object],[object Object],[object Object],[object Object],II 、 GAME INDUSTRY & COMPETITION 5 、  Analysis on IGA Business in China
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],II 、 GAME INDUSTRY & COMPETITION 6 、 Market Opportunities
ZUMA IGM : To build the one and only largest online interactive media platform in virtual game world in China;  To  maximize the value of media in the 140,000,000 gamers market III 、  OUR TARGET
III 、  OUR TARGET ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],IV 、  Estimated Ad Profits AD Quotation (RMB/week) Broadcasting frequency 30times/day 60times/day AD Quotation (RMB/week) Broadcasting frequency 30times/day
V 、  OUR TEAM ZUMA IGM Technology Independently Developed by  Machu-Picchu IT Lab   Machu-Picchu   Founders —— Joe Qiu, Li Wei Machu-Picchu  Operation Team——Joe Qiu, Li Wei, Sunny Sheng Machu-Picchu   —— a pre-Columbian Inca site which is located now in 130 kilo meters northwest to Kuscow in Peru. The whole site stands highly at back of mountain over 2350 meters high, overseeing Urubamba Valley and surrounded by jungles and forests. Machu-Picchu was discovered in 1911 and seen as the last discovered world ancient  culture wonder.
The research of Machu-Picchu Lab   ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],V 、  OUR TEAM
ZUMA IGM’s innovation means the opportunity for us to build up a strong and flourishing focus media company in 3D game virtual world  that plays more and more important role in future online virtual world. It is not only a technology but more a powerful business solution to introduce 3D environment into traditional media and gaining billions of audience in Ad market.  Boundlessly, A World Away from the Reality
The high site of the human dawn , the highest vessel that held silence in: a life of stone after so many lives. ……  Climb up with me Kiss the secret stones with me. 。   —— Quoted "the height of Machu Picchu,"  the most famous Chilean poet, Pablo Neruda's works

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Zuma IGM-Building the Largest In-Game Media in China

  • 1. ZUMA IGM Project Plan Building the Largest In-Game Media in China ZUMA —— a frog with magical power in ancient Inca culture ZUMA IGM —— magical power to remodel the virtual 3D world
  • 2.
  • 3. I 、 INTRODUCTION ZUMA IGM represents : First Technology to break bottleneck of Chinese online game IGM industry First Media to upgrade In-Game Ad to In-Game Media
  • 4. I 、 INTRODUCTION GET TO KNOW ZUMA IGM Technology 1 、 ZUMA IGM is compatible to any 3D game engine and can be introduced into any stream media player once granted by game operators. 2 、 All stream media players are operated by ZUMA IGM server, which frees game operators from affording heavy stream flow and media playing operation. 3 、 Various extra funs could be added like news, movie trailers, lottery information, video on demand and etc. by broadcasting on screens perfectly embedded in 3D game virtual world without interrupting gamers’ experiences. Please download our demo of the in-game media project at http://dl.dropbox.com/u/4047462/demo.avi for reference.
  • 5. I 、 INTRODUCTION GET TO KNOW ZUMA IGM Project Sharing profits with game operators through Ad revenue or paying rent to game operators for introducing ZUMA 3D stream media player exclusively into various virtual game environment; Breaking technology bulwark that interdicts interaction between games; Expanding the current smaller In-Game Ad market to a multimillion-valued mass media platform covering 147,000,000 audience watching ZUMA IGM screens in various games; targeting to create a “Focus Media Holding Limited” in virtual world. Profit Model of Focus Media Holding Limited (ADR) (Public, NASDAQ: FMCN) : Sharing profits with real estate developers by advertising revenue or pay to broadcast advertising on LCDs in their properties
  • 6. I 、 INTRODUCTION Focus Media Holding Limited fastest-growing media group in China; largest digital media group in China; turnover above 5 billion RMB in 2008 Focus Media successfully launched in NASDAQ in July 2005 and it has become the first Chinese pure advertising media that floated in overseas market. Unit :¥ million 317% 300% 100% 100% 46%
  • 7.
  • 8. II 、 GAME INDUSTRY & COMPETITION Market Growth of IGA in USA and China (2007-2011 ) source : eMarketer 0.6 19.8 26.4 1.3 2.2 33.7 30 3.4 10.4 41.6. IGA Market in USA (unit: ¥ 100M) IGA Market in China (unit: ¥ 100M)
  • 9.
  • 10.
  • 11.
  • 12.
  • 13.
  • 14.
  • 15.
  • 16. ZUMA IGM : To build the one and only largest online interactive media platform in virtual game world in China; To maximize the value of media in the 140,000,000 gamers market III 、 OUR TARGET
  • 17.
  • 18.
  • 19. V 、 OUR TEAM ZUMA IGM Technology Independently Developed by Machu-Picchu IT Lab Machu-Picchu Founders —— Joe Qiu, Li Wei Machu-Picchu Operation Team——Joe Qiu, Li Wei, Sunny Sheng Machu-Picchu —— a pre-Columbian Inca site which is located now in 130 kilo meters northwest to Kuscow in Peru. The whole site stands highly at back of mountain over 2350 meters high, overseeing Urubamba Valley and surrounded by jungles and forests. Machu-Picchu was discovered in 1911 and seen as the last discovered world ancient culture wonder.
  • 20.
  • 21. ZUMA IGM’s innovation means the opportunity for us to build up a strong and flourishing focus media company in 3D game virtual world that plays more and more important role in future online virtual world. It is not only a technology but more a powerful business solution to introduce 3D environment into traditional media and gaining billions of audience in Ad market. Boundlessly, A World Away from the Reality
  • 22. The high site of the human dawn , the highest vessel that held silence in: a life of stone after so many lives. …… Climb up with me Kiss the secret stones with me. 。 —— Quoted "the height of Machu Picchu," the most famous Chilean poet, Pablo Neruda's works