Smakuje mi elevatorpitch

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Startup pitch on StartupJam Baltics'10

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Smakuje mi elevatorpitch

  1. 2. SMS-based CRM tool for restaurants
  2. 3. <ul><li>Facts </li></ul><ul><li>Need </li></ul><ul><li>Solution </li></ul><ul><li>Business model </li></ul><ul><li>Team </li></ul>
  3. 4. Facts
  4. 5. <ul><li>Cost of acquiring new client is higher </li></ul><ul><li>Power of recommendations </li></ul><ul><li>Social media is too time consuming </li></ul>
  5. 6. <ul><li>Margin-based competing is no longer possible </li></ul><ul><li>Era of creativity </li></ul><ul><li>Era of 1:1 marketing </li></ul>
  6. 7. The Need
  7. 9. <ul><li>Loyalty problems </li></ul><ul><li>Old media are not too compatible </li></ul><ul><li>New media are not too </li></ul><ul><li>How to inform about quick promotions? </li></ul><ul><li>„ Dead hours” </li></ul>
  8. 10. The Need
  9. 11. Me, myself and eating <ul><li>Where should i eat today? </li></ul><ul><li>Where can i find places with „happy hours” promotions? </li></ul><ul><li>What is the dish of the day in restaurant abc? </li></ul><ul><li>Why 50% of restaurant web pages are flash-based? </li></ul>
  10. 12. SmakujeMi! <ul><li>Amazingly simple mobile promotional tool for restaurants </li></ul>
  11. 13. Client-side fastwook You have subscribed to FASTWOK list. You get 1 beer gratis on your next stop here.
  12. 14. Restaurant-side FASTWOK: Today teriyake&shitake for 10PLN
  13. 15. Restaurant-side <ul><li>One sms to rule them all </li></ul><ul><li>National standard </li></ul>
  14. 17. Before After <ul><li>Go in </li></ul><ul><li>Go out </li></ul><ul><li>Go in </li></ul><ul><li>Go out </li></ul><ul><li>Come back </li></ul>
  15. 18. Business model <ul><li>Flat monthly fee </li></ul><ul><li>Usage-related fee (number of actions * size of client database * cost * margin) </li></ul>
  16. 19. PS: wcześniej wyprodukowaliśmy m.in.: HumanWay, BankPomysłów, SiePomaga, Flaker Team behind

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