2. About Us
Incorporated in 2002, RNCOS is a leading industry research and consultancy firm.
We offer Custom Research Solution, Management Consultancy Services and Syndicate Research to
Fortune 500 companies and Government agencies worldwide across a range of sectors such as
Healthcare, IT and Telecom and Retail etc.
With the vision to equip companies with the right business intelligence, Mr. Shushmul Maheshwari
founded RNCOS.
With 20 years of rich experience, he has worked with many blue-chip companies and is well exposed to
domestic and international markets.
Recent conferences that had him as a key speaker:
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In-Cosmetics Asia, Bangkok , 2013
CBME, 2013
Solid Fuel Summit, 2013
CBI India, 2013
We are present in more than 20 countries and 5 cities in India through our resellers and business
associates.
4. Research Model
Client interaction to understand requirement
In-house brainstorming and research methodology design
Discussion with client over devised research methodology
Project execution schedule, team briefing
Desk study through authentic paid databases (lexis-nexis, EIU, Hoovers, One-source, others) and
government portals, trade associations etc.
5. Research Model
Internal discussion and questionnaire drafting
Client review and questionnaire finalization
Primary research through CATI, F2F, Online Survey methods etc.
Data compilation
Data analysis and interpretation using statistical tools such as correlation, pivot tables etc.
Data presentation and report writing
Client delivery and feedback
8. Study on UK Injectables market
(Opportunity Assessment)
To identify the
Interviews in order
Market share of
potential
to understand the
each player, market
therapeutic
size of the market
entry strategies ,
categories for
, market potential
assessment of
injectables business
and product pre
opportunities and
in the UK market.
launch evaluation
competition based
was also done.
pricing analysis .
9. Study on Indian Medical Device
Market
(Market Assessment)
To understand
Officials in Ministry
Demand-supply
the market of broad
of Trade &
need identification
categories of
distributors were
of medical devices,
medical devices and
interviewed to
analysis of
their distribution
understand the
distribution channel
mechanism .
import-export
and regulatory
scenario and
hurdles.
distribution
mechanism.
10. Assessment of EHR market in India
(Competitive Assessment)
To assess the
Mystery Shopping
Consumer
business models of
and exhaustive
awareness level
companies
desk research was
about the Services
operating patient
done for
and Pricing of
portals
brand evaluation
different players
PAN India.
and positioning.
were identified.
11. Study on Indian Baby and Children Care
Market
(Consumer Behavior Study)
To understand
consumer perception
& buying behavior
in different product
Categories
(Diapers, food,
cosmetics', etc.)
in Tier I, II, III
cities.
Survey of 700
Consumption
respondents
pattern & brand
(500 parents,
preference among
200 retailers) for
the consumers of
evaluating the brand
Baby Care Products,
and factors
price sensitivity
influencing the
at consumer’s end.
purchase decision .
12. PGD testing market in India
(Concept Testing)
To identify
Mystery Shopping
Number of IVF
the number of clinics
and pre product
cycles performed
with in house IVF
launch evaluation
monthly, cost of IVF
facility and their
was done for testing
treatment,
scale of operation.
the concept.
number of
embryologists,
contact details
of IVF heads.
13. Assessment of Brain Analysis Software
Market
(Competitive Assessment)
To understand
Mystery Shopping
End user
the operational
and exhaustive
awareness level
model of companies
desk research was
about the Services
in the niche
done for
and pricing of
segment of brain
brand evaluation
different players,
analysis software.
and positioning.
presence of each
player and target
group were
identified.
14. Study on Asian Medical Tourism
(Competitive Assessment)
To do comparative
Geo- demographic
Preference level of
analysis of ASEAN
analysis for
various patients
countries receiving
understanding the
while choosing the
medical tourists
number of
country, geography
from Russia,
medical tourist
wise advancement of’
Japan and
arrivals in various
various hospitals and
China besides other
countries was done.
country specific
Countries.
competitive
assessment .
