One Nation = Glamour (O.N.E. Glamour) is a brand identity for independent artists and filmmakers. The logo symbolizes patriotism, individual liberty, and freedom with a black flag on a gray background accented with magenta. O.N.E. Glamour aims to give artists a chance to develop their personality before entering the large entertainment world. The company culture focuses on community, respect among employees, and motivation to advance skills. The mission is to create vision and personality for people transforming into stardom.
2. One Nation = Glamour
fanciful: name has
more than one
meaning
protected: no
trademarks under
this name
OO..NN..EE.. GlamourGlamour
StrengthsStory
I want to give
independent recording
artists and filmmakers
the chance to create
their own personality
before entering the
large world of
entertainment.
Why O.N.E Glamour?
One Nation Equals
Glamour means
we as a nation are
beautiful and with
beauty comes
glamour
3. LogoLogo ConceptConcept
Symbolism
flag symbolizes patriotism, individual liberty and freedom
Colors
black: symbolizes sophistication, elegance & mystery
gray: a neutral background color with black
magenta: mixture of red (power) and purple (royalty) to balance a bright even color
http://www.color-wheel-pro.com/color-meaning.html
Desired Elements
Shape : horizontal
Brandmark: wordmark, symbolic
Colors: black, magenta & gray
Concept Mark
Flag Font: Times Bold 64.33pt
Name: Zapfino Regular 45pt
6. CorporateCorporate CultureCulture
Accommodations: Company has yearly events such as corporate
vacations, spa visits and various workshops
Community Service: As a company it is important to give to the
less fortunate and set an example for our youth
Attitude: As a corporate family we must treat each other with
respect and keep positive attitude amongst ourselves and our
consumers
Motivation: We must stay consistent as a corporation but push
each other as co-workers to advance our work skills
8. TagTaglineline
Our tagline is motivation for all our
consumers to be confident in themselves and
together we create the beauty within.
Reinforces the brand with the word “beauty”.
Short but makes you wonder
Together We Bring Out Beauty