2. @uMotif / www.uMotif.comCopyright uMotif 2012-2014
Digital Health
Who is uMotif? Socially minded digital health company
Our Mission:
Helping people lead
healthy, engaged and
independent lives
3. @uMotif / www.uMotif.comCopyright uMotif 2012-2014
Digital Health
What are we doing? High quality deployments in the NHS
Parkinson’s trial sites
Patient groups:
Diabetes trial sites Diabetes Online
Patient Groups
Academic Partners
Liverpool
Rotherham
Orthopaedics trial
Barts Health
NHS TrustNHS Trust
The use of smartphone and Internet assisted self-management and a
tools to manage Parkinson’s disease – The SMART-PD trial
Trial dates: January – August 2014
Summary of trial protocol+
SMART-PD is a multi-centre RCT in the UK testing a new smartphone app
Trial sites Patient Groups Aca
4. @uMotif / www.uMotif.comCopyright uMotif 2012-2014
Digital Health
Our journey – developing focus through iteration
Early 2012
Pre-start up
Ideas and initial concepts
Quantified Self focus
2012 – 2013
Start-up
Initial Parkinson’s and Barts
orthopaedics trials
2013 – 2014
Platform redesign
and build
Coming soon!
App store release
5. @uMotif / www.uMotif.comCopyright uMotif 2012-2014
Digital Health
We’ve learnt a huge amount
Lots of learning so far
Much more to come!
7 key areas…
6. @uMotif / www.uMotif.comCopyright uMotif 2012-2014
Digital Health
What have we learnt?
It takes time
Short cuts might be worse
in the long-run
MVP isn’t very minimal
7. @uMotif / www.uMotif.comCopyright uMotif 2012-2014
Digital Health
What have we learnt?
People want change
you just need to find them
(patients, clinicians, managers, policy
makers, partners)
9. @uMotif / www.uMotif.comCopyright uMotif 2012-2014
Digital Health
What have we learnt?
There is a growing
community out there
Collaborative and helpful
10. @uMotif / www.uMotif.comCopyright uMotif 2012-2014
Digital Health
What have we learnt?
A balanced team makes
all the difference
Especially with a Doctor on-board
11. @uMotif / www.uMotif.comCopyright uMotif 2012-2014
Digital Health
What have we learnt?
It’s not all about the
money
(no ‘get rich quick’)
(not just about cost saving)
12. @uMotif / www.uMotif.comCopyright uMotif 2012-2014
Digital Health
What have we learnt?
Good developers are hard
to find
But great designers can be
even more important
13. @uMotif / www.uMotif.comCopyright uMotif 2012-2014
Digital Health
Summary
bruce@uMotif.com
@uMotif
www.uMotif.com
• The opportunities are massive
• Barriers are falling all the time
• Clinicians and managers are engaged
• Don’t think you can do it quick
• Collaborate and be open
• Learn by doing