HOW TO SELECTION INERNATIONAL PRODUCT AND MARKET

1. INTERNATIONAL
MARKETING
PRODUCT & MARKET SELECTION
DIEM - 0215
(Copy Rights With iiiEM, Ahmedabad)

2. PRODUCT SELECTION
Points to be considered while selecting
the Product:
• General Parameters
- Demand
- Supply
- Quality
- Price / Margin
DIEM - 0215
(Copy Rights With iiiEM, Ahmedabad)

3. PRODUCT SELECTION
Extra Precautions for Export
• Govt. Permission for Export
- Prohibited Products – Click
- Restricted Products - Click
• Repeat Orders – Any kind of Raw Material
• Govt. Incentive & Benefits
DIEM - 0215
(Copy Rights With iiiEM, Ahmedabad)

4. PRODUCT SELECTION
If, Selecting According to Market
• Cultural & Social Parameters
• Time of Launching the Product
DIEM - 0215
(Copy Rights With iiiEM, Ahmedabad)

5. PRODUCT SELECTION
Resources to Finding out New Products:
• Trade Magazine / News Paper
• Exhibition & Trade Fairs - Click
• Export Import Statistics: Click
- Export Data for the Products Exported by
Chinese
- Import Data for other countries
(Cont….)
DIEM - 0215
(Copy Rights With iiiEM, Ahmedabad)

6. PRODUCT SELECTION
Resources to Finding out New Products:
- Export Data of Indian Products
- Search for more Labor intensive Product
• Trade Promotional Bodies - Click
• Conference & Seminars
DIEM - 0215
(Copy Rights With iiiEM, Ahmedabad)

7. PRODUCT SELECTION
MEIS - Merchandise Export from
India Scheme - Click
DIEM - 0215
(Copy Rights With iiiEM, Ahmedabad)

8. PRODUCT SELECTION
Product Research & Knowledge
• Search for H.S. Code - Click
• Govt. Benefits on selected
• Techno Commercial Knowledge (Mainly Focus
on Featured Knowledge of your Product)
• Knowledge of Competitors
• Product Pricing
• Comparison of Prices with Chinese Suppliers
DIEM - 0215
(Copy Rights With iiiEM, Ahmedabad)

9. PRODUCT SELECTION
• “PREPARE LIST OF 100
QUESTIONS & ANSWERS” –
FAQ’s
DIEM - 0215
(Copy Rights With iiiEM, Ahmedabad)

10. PRODUCT SELECTION
Sources to Get Product Knowledge
• Any Local Yellow Pages
• Put your Buying Requirement on Web portal
• Check with Chinese Suppliers
• Check with your Competitors
• Visit Market / Exhibitions - Click
DIEM - 0215
(Copy Rights With iiiEM, Ahmedabad)

11. MARKET SELECTION
• Role of FIEO - Click
• Export Promotion Councils – Click
- Engineering Goods – Click
- Chemicals & Cosmetics – Click
- Chemicals & Allied Products – Click
- Leather Products – Click
- Gems & Jewellery Products – Click
(Cont…)
DIEM - 0215
(Copy Rights With iiiEM, Ahmedabad)

12. MARKET SELECTION
- Shellac Products – Click
- Cashew Products – Click
- Plastic Industry Products – Click
- Sports Goods Products – Click
- Pharmaceuticals Products - Click
DIEM - 0215
(Copy Rights With iiiEM, Ahmedabad)

13. MARKET SELECTION
• Commodity Board – Click
- Rubber Board – Click
- Coffee Board – Click
- Tea Board – Click
- Tobacco Board – Click
- Spices Board – Click
- Jute Board - Click
DIEM - 0215
(Copy Rights With iiiEM, Ahmedabad)

14. MARKET SELECTION
• Development Authorities
- Agricultural and Processed Food Products
Export – APEDA
- Marine Products Export Development
Authority - MPEDA
DIEM - 0215
(Copy Rights With iiiEM, Ahmedabad)

15. MARKET SELECTION
Benefits of Registration
• Trade Fairs - Click
• Country Reports
• Delegation Meet / Buyer – Seller Meet
• MDA: Market Development Assistance
- Benefits on Participation in Trade Fair
- Benefits on Visiting Buyer – Seller Meet
(Cont…)
DIEM - 0215
(Copy Rights With iiiEM, Ahmedabad)

16. MARKET SELECTION
• Monthly News Letters / Magazines
• Export Import Statistics - Click
• Conferences & Seminars
• International Resources – Click
• Trade Inquiries
DIEM - 0215
(Copy Rights With iiiEM, Ahmedabad)

17. MARKET SELECTION
What is RCMC?
• REGISTRATION CUM MEMBERSHIP
CERTIFICATE
DIEM - 0215
(Copy Rights With iiiEM, Ahmedabad)

18. MARKET SELECTION
Export Import Statistics - Click
• Major Importing Countries
• Major Exporting Countries
DIEM - 0215
(Copy Rights With iiiEM, Ahmedabad)

19. MARKET SELECTION
Other Trade Associations
• FICCI – Click
• Inter Country Chamber of Commerce
- Indo – China Chamber of Commerce
- Indo – Korea Chamber of Commerce
- Indo – Africa Chamber of Commerce
• CII - Click
DIEM - 0215
(Copy Rights With iiiEM, Ahmedabad)

20. MARKET SELECTION
Importance of Free Trade Agreements -
Click
• Benefits to the Importer
• Countries Covered under Free Trade
Agreements
- SAARC
- BRICS
DIEM - 0215
(Copy Rights With iiiEM, Ahmedabad)

21. Thank You..!!!
helpdesk@iiiem.in
DIEM - 0215
(Copy Rights With iiiEM, Ahmedabad)