2. Innovation
The objective behind innovation has been harnessing the
core competencies across various sectors , utilising local
talent, resources and capabilities to create new
opportunities.It constitutes of:-
Benefits of knowledge sharing and its co-creation
New and unique applications of old technologies
Design for developing new products
New processes and structures for performance
enhancement in diverse areas
Organisational creativity and public sector initiatives to
enhance delivery of services
3. Expert Talk
According to Susan Wojcicki , Google's Senior Vice
President of Advertising identified innovation as:-
1. Having a meaningful mission
2. Set the targets high and work slow and steady
3. Innovation cannot be instant , rather it is a
continuous process
4. Look for ideas everywhere
5. Share and communicate everything to the employees
6. Imaginative ideas should always be supported by data
7. Have an openness towards technology
8. Failures will happen and learn from those mistakes
4.
5. Need :- To reduce hospital acquired infections
Mission:- Improving patient care by improving hand
hygiene effectiveness
New Idea :- This product will check whether the
hospital staffs are washing their hands regularly.
Productivity :- By educating workers about the hand
hygiene we will increase the service effectiveness.
Hygiene Band
6. Features of the product
Waterproof Wristband
Anti-Microbial
Instant Data Transmission
Indicator for stuffs to wash their hands
Real time data
Easily rechargeable battery
Customizable Reports
Educational tool for workers
7. Requirements
Hardware:-
Sensor
Power
Indicator
Timer
Microprocessor
Software:-
To capture real time data
Provide the middleware to convert the real time data into
storable database system
Data :-
Data Connection(Network)
Central Database
8. Requirements
Business Process :-
To generate the customised reports based on the real time
employee data to check for the compliance of high hand
hygiene standards
To monitor individual hand washing habits
To produce weekly reports , show average compliance level
People :-
Developers
Maintenance Experts
Customer Relationship Management
10. PESTEL Analysis
• Growing need for healthcare
• Increasing pressure on pricing
Political
• Increased pressure on pricing
• In long run with economies of scale
the cost can be decreased
substantially.
• Hospitals like Apollo, Fortis are
known for their hygienic
environment, will enhance it.
Economic
• Educational tool for workers as
progress data can be sent to each
workerSocial
11. • Disruptive technology
• Hardware required easily available
• Software can be taken care off by Java
• Data can be supported by Oracle
Database Management System
Technological
• Increased sanitation
Environmental
• Need to focus on education
• Quality becomes key
• Maintain high hand hygiene
standards
Legal
13. SUMMARYOF THE CASE:
Case deals with challenges in installing strategic IT solutions in Vermont Teddy Bear.
The company deals with providing pajamas, teddy bears, flowers and other gifts placed
through telephone, mail-order and web
The sales are highly seasonal, generally peaking during Christmas, Valentine’s day and
Mother’s day
Stetzel, the Vice-President of IT at the firm, is responsible for strategic decision to handle
the situation
Strong IT architecture especially required for control process, requesting system
modifications, development and testing
IT architecture at VTB incomplete and change controls minimal
14. A major problem faced by the architecture is ‘Shadow’ application that were either connected to
middleware or were independent.
Complete current catalog of hardware and shared application required
Approach taken to introduce separate packages of ERP with optimal functionality connected via
middleware
CEO John Gilbert remains unconvinced with Stetzel’s idea and wants to avoid complicated
middleware and incompatible applications by using full featured ERP instead
Gilbert is also interested in introducing new products, cross selling and using CRM, which
Stetzel does not agree with.
Gilbert also interested in promoting e-commerce stability by improving the system
The basic challenge is to decide whether to use slow yielding, costly ERP in face of strong
competition and constrained resources or use the alternative provided by Stetzel to produce
quicker results.
15. • By CIO Stetzel:
• Which project to do first?
• Selection of new enterprise software to replace the
accounting systems
• Whether to invest in full featured ERP software
• Buying or building new supply chain software
• Building a CRM package
• How to convince the CEO and the Board of Directors
for necessary resources?
QUESTIONS AND SUB-QUESTIONS FACED
16. By CEO Gilbert:
• What strategy to follow?
To cross sell products
To produce toys with Artificial Intelligence
To produce simple Plush toys
• Which problem should be solved first?
Stability and reliability of ecommerce platform
Supply chain management efficiency
Improper customer support system
QUESTIONS AND SUB-QUESTIONS FACED
17. What project to do first?
Options facing Bob Stetzel are, implementation of:
Enterprise software
Supply-chain software
CRM package
Data warehousing for business analytics
CIO long term focus Implement full featured ERP
Pros Cons
No middleware High cost
Total Operational efficiency Longer time
18. First step:-
Implement Supply chain software.
Stability and reliability are primary concerns in e-
commerce.
Current state Late arrival and poor quality.
Desired state Enhance operational efficiency.
Data warehouse for business analytics.
19. What strategy to follow?
Produce simple plush toys.
Easy to produce.
No database of customer preferences- other options are
not viable.
Enable cross-selling of products after data
warehousing.