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STIMA
Students
Congress
2014
STIMA?
 Who?
 How?
 What?
 Target audience?
 What’s in it for you?
 Keynote speakers?
 When? Where? Why?
Strategic group of
Who is STIMA Students?
 Strategic team
 Volunteers
 Yearly congress
 Quality
 Keynote speakers
 Interaction between businesses & future marketeers
 Animation
 Giftbox
Strategic group of
The team?
Strategic group of
Strategic group of
How?
What we do:
 Sponsoring: goodiebags, stand & food sponsors…
 Communications: social media, mailings, copywriting…
 Logistics: warehouse, truck rent,…
 Keynote Speakers: direct contact point, hosts at congres
 In collaboration with: Demonstr8…
Strategic group of
What is the students congress?
 Yearly event
 Organised by and for students
 1 day, 1 location, 1 theme
 11 Inspirational speakers
 Multilingual (Dutch – French – English)
 Real life cases
 Brands that attract and inspire
Strategic group of
What?
Strategic group of
What?
 What does the future hold for enterprises in all
sectors?
 Which media are hot, which are not?
2014: Old vs. New Media
Strategic group of
The keynote speakers?
 Trend forecaster, blogger, guest lecturer
 Creative and Marketing-Communications
Director
 Freelance consultant
Kate Stockman - Trendwatcher
Strategic group of
The keynote speakers?
 Founder of Dreams and Fears
 Author of “Transform to Survive” and “Happy
Profit”
 Owner of Anchorage
Herman Toch – Dreams and Fears
Strategic group of
The keynote speakers?
 Marketing Strategist @ Colruyt Group
 Data Analyst and Brand Manager
Olivier Lissens – Colruyt Group
Strategic group of
The keynote speakers?
Pieter Goiris - Boondoggle
 Founder and CEO of Boondoggle
 Red Devil – campaign
 Author of “#INTHEMOMENT” and “Beyond
the promise”
Strategic group of
The keynote speakers?
Jan De Coster – Robot Builder
 Artist, designer, scientist, lecturer…
 Slightly Overdone
 “Scheire en de schepping”
Strategic group of
The keynote speakers?
 Agency Product Manager @ Benelux
 Account Manager @ European headquarter
Guy Gelaude - Google
Strategic group of
The keynote speakers?
 Agency Relationship Manager
 Lots of experience in the FMCG sector
François Gilson - Google
Strategic group of
The keynote speakers?
Ilse Van Rillaer - VIER
 Brand Manager
 MTV, Nickelodeon, C&A…
Strategic group of
The keynote speakers?
 Strategic Analyst for SBS Belgium
 MTV, and cases for Volvo, Stichting Tegen
Kanker…
Chenling Zang – VIER
Strategic group of
The keynote speakers?
 Creative Director at DVN
 Costumers as BMW, SMEG, Mini, Biohorma,
Kwaremont, Mobile School, VEA, Tempo-
Team, Knokke-Heist and HoGent
Geert Troch - DVN
Strategic group of
The keynote speakers?
 Managing Director Spotify
 Netlog, BEWEB
Tom Segers - Spotify
Strategic group of
What’s in it for you?
 11 keynote speakers
 Real life cases
 Goodiebag
 Give aways from sponsors
 Food & Drinks
 Networking
Strategic group of
When?
20th March 2014
20
Strategic group of
Where?
Brussels Expo – Heysel –
Palace 10
Strategic group of
Why?
Strategic group of
How to find us?
 Facebook: www.facebook.com/stimastudents
 Twitter: @STIMAstudents
 Site & subscribe: www.stimastudents.be
 Email: stimastudents@gmail.com
Strategic group of
Thank you!
Questions?
Strategic group of

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STIMA Students Marketing Congress 2014

  • 2. STIMA?  Who?  How?  What?  Target audience?  What’s in it for you?  Keynote speakers?  When? Where? Why? Strategic group of
  • 3. Who is STIMA Students?  Strategic team  Volunteers  Yearly congress  Quality  Keynote speakers  Interaction between businesses & future marketeers  Animation  Giftbox Strategic group of
  • 6. How? What we do:  Sponsoring: goodiebags, stand & food sponsors…  Communications: social media, mailings, copywriting…  Logistics: warehouse, truck rent,…  Keynote Speakers: direct contact point, hosts at congres  In collaboration with: Demonstr8… Strategic group of
  • 7. What is the students congress?  Yearly event  Organised by and for students  1 day, 1 location, 1 theme  11 Inspirational speakers  Multilingual (Dutch – French – English)  Real life cases  Brands that attract and inspire Strategic group of
  • 9. What?  What does the future hold for enterprises in all sectors?  Which media are hot, which are not? 2014: Old vs. New Media Strategic group of
  • 10. The keynote speakers?  Trend forecaster, blogger, guest lecturer  Creative and Marketing-Communications Director  Freelance consultant Kate Stockman - Trendwatcher Strategic group of
  • 11. The keynote speakers?  Founder of Dreams and Fears  Author of “Transform to Survive” and “Happy Profit”  Owner of Anchorage Herman Toch – Dreams and Fears Strategic group of
  • 12. The keynote speakers?  Marketing Strategist @ Colruyt Group  Data Analyst and Brand Manager Olivier Lissens – Colruyt Group Strategic group of
  • 13. The keynote speakers? Pieter Goiris - Boondoggle  Founder and CEO of Boondoggle  Red Devil – campaign  Author of “#INTHEMOMENT” and “Beyond the promise” Strategic group of
  • 14. The keynote speakers? Jan De Coster – Robot Builder  Artist, designer, scientist, lecturer…  Slightly Overdone  “Scheire en de schepping” Strategic group of
  • 15. The keynote speakers?  Agency Product Manager @ Benelux  Account Manager @ European headquarter Guy Gelaude - Google Strategic group of
  • 16. The keynote speakers?  Agency Relationship Manager  Lots of experience in the FMCG sector François Gilson - Google Strategic group of
  • 17. The keynote speakers? Ilse Van Rillaer - VIER  Brand Manager  MTV, Nickelodeon, C&A… Strategic group of
  • 18. The keynote speakers?  Strategic Analyst for SBS Belgium  MTV, and cases for Volvo, Stichting Tegen Kanker… Chenling Zang – VIER Strategic group of
  • 19. The keynote speakers?  Creative Director at DVN  Costumers as BMW, SMEG, Mini, Biohorma, Kwaremont, Mobile School, VEA, Tempo- Team, Knokke-Heist and HoGent Geert Troch - DVN Strategic group of
  • 20. The keynote speakers?  Managing Director Spotify  Netlog, BEWEB Tom Segers - Spotify Strategic group of
  • 21. What’s in it for you?  11 keynote speakers  Real life cases  Goodiebag  Give aways from sponsors  Food & Drinks  Networking Strategic group of
  • 23. Where? Brussels Expo – Heysel – Palace 10 Strategic group of
  • 25. How to find us?  Facebook: www.facebook.com/stimastudents  Twitter: @STIMAstudents  Site & subscribe: www.stimastudents.be  Email: stimastudents@gmail.com Strategic group of