2. Film Trailers
• Film trailers have developed over the last 50 or more years, and have
evolved as much as the movies themselves have changed. Their style and
pace have shorted and changed many times, as each decade took on a
personality of its own.
• Many unique characteristics define the trailers for each decade, This is
especially true in sci-fi and horror films.
3. The 1950s film previews:
• The trailers were longer
• It also told the whole story as the structure of Todorov was used to
make the trailer, or almost revealed the whole plot
• flashed words used on the screen, such as : terrifying! Close your
eyes! Never before seen!
The 1960s movie trailers:
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The use of bold flashing words was still used
tried to build on famous actors' names
used narration to summarize the story
often showed the ending of the movie, in order to reveal an exciting
effect
4. The 1970s trailers
• The trailers were still too long, but were also tightened a bit
• They revealed less of the story, but still showed many key or
spoiler scenes
• They enjoyed teasing us with mis-edited scenes, often out of order
The 1980s trailers
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The trailers were tighter
They were more abruptly edited
told very little about the movie
often included scenes that were cut from the final edit of the film
no spoilers, and instead total mystery about the endings
began to revel in catchy tag-lines
5. Current trailers
• The years 1991 to current have shown an evolution toward rock
music backgrounds, and zoom editing styles. Not only are the
endings a mystery, the whole plot is a secret. We may only get a
series of random images thrown at us in an exciting style meant to
entice us, all with a popular rock song in the backdrop.
• The current trend features the use of
• current rock or pop music, often from a new or popular artist
• shows less and less of the real story
• quicker editing and zoom effects
• often these trailers are more exciting than the actual movies.
• Trailers have gotten better, as movies have gotten worse. Hope the
trend reverses. Most of the best movies came before 1989, but the
best trailers are from the recent decade. We need better
movies, and let the previews work themselves out.
