2nd foundation production

1. How does your media product
represent particular social
groups?

2. In my previous audio link, I have discussed a point about challenging
the stereotype of my social group. I addressed this by using a ‘girly’
colour scheme throughout my magazine. I have used delicate, soft
colours to attract the teenage girls. Stereotypically, pink is associated
with girly girls whereas boys find it quite a humiliating colour to be
associated with. Young girls now a days are often perceived as:
Trying to fit in with the older teenage girls
Wearing make up
Dressing more like a woman than a young girl
It’s clear that the girls are immature minded
Intellectual level of average or above as the magazine includes a lot
of text such as interviews, gossip or musical interests
Not having a varied music taste, but sticking to ‘pop’ genre

3. REPRESENTING MY TARGET AUDIENCE
The dominant representation of teenagers has connotations
of; creating chaos, partying, acting older than their age. This
is down to the music genre being ‘Pop’ meaning it is very
upbeat and dancing is associated with that.
My target audience
-Smiling
- Posing (head tilt,
hands on hips, leg
posed)
- young
- fashionable

4. Sexuality is a key factor, as older women are portrayed as more realistic and
working their way in life, whereas young girls are portrayed with the party life style
and having fun out. As my target audience ranges at young teenagers 13-15, it is
important to make sure the magazine is not overly explicit and that the content is
suitable for the genre and age. Taylor Swift is perfect for the modeof address on
the front cover, as she is seen as young, sweet and talented which is what most
girls aspire to be and look up to. The genre is important as it sets the theme and
style – the feminine, girly approach. Not only is it essential to include feminine
role models in the magazine, but equally as appropriate to include male
artists/bands, as that is what may physically attract the young girls as they are
‘insane fans’. This fits in with the more adult side, to being gay or straight but girls
of this age focus on loving slightly older boys who are famous and have great
talent about them. Including Justin Bieber, JLS and One Direction as cover lines
on my front cover will attract the audience, because they will be interested in their
voice and images inside.

5. Thinking about the class of my magazine is important, as this enables
the profit to increase if the audience are well educated and are able to
afford the magazine, on a regular basis. Middle classed families are
most likely to invest with this magazine as they have a disposable
income whereas working class or unskilled labourer may fail to meet
these costs. A reasonable priced magazine for this genre would be in the
range of £2-£4, which will be distributed weekly or monthly. This
matches with my questionnaire results. Class is more difficult to perceive
and judge today, as people’s lifestyles vary as it isn’t so specific within
terms of higher class essentials then lower class essentials. Some
families or individuals have the qualities of both, therefore get mixed up.
Ethnicity is also important as including a mixture of cultures targets a
variety of people. My magazine represents a variety of cultures, from
British to American however the artists listed on the front cover are from
a mixed race background (JLS) too. The focus for my magazine is
middle class white girls as that is where the magazine would be
distributed – an area dominantly of white girls.