Use Video As An Advertising Tool

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http://newhorizons123tv.com/ Are You Using Video As An Advertising Tool? If not, why not? It's all about grabbing "their" attention. Text and images alone are often ignored because They can be boring! They can be annoying! And then you have LOST “them”! HOWEVER, animated pictures or flashing images WILL make you stop and look! They will arouse your curiosity. You will want to see what happens next… A Still Picture Will Remain a Still Picture No Matter How Long And Which Way You Stare At It! There is a HUGE difference between still and animated images in terms of grabbing a person's attention. Advertisers Know This! And so do most people browsing the Internet. Even so, unless the person viewing the animation or video Is interested in the advertised product at THAT time, Advertisers will fail to convince a person to spend money. Of course, this is besides the point! The IMMEDIATE goal of an advertiser is to GRAB attention! Sometime in the future, the person will remember seeing the ad And they will most likely make a purchase because of that simple memory. We Know A Whole Lot About Video! We Make Video Marketing Easy…Contact Us! info@newhorizons123.com http://newhorizons123.com

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From “Blah” to “Wow” Using Video Animations is a great way to entertain and inform your target market. They also help boost your conversion rate and increase sales. Animated videos are a cost-effective and efficient way to advertise your business in unique and creative ways. Remember, you only have about 3 seconds to capture and grab your viewer’s attention. So, it is vital to use that incredibly small amount of time wisely! The Power of Video & Customized Animations to Promote Your Brand Everyone is overwhelmed with too much to do and not enough time to do it. We are all also inundated by so much advertising that most of what we hear falls on deaf ears. Most people prefer to watch than read. When given a choice between a human voice and something stimulating and eye-catching, the latter will win hands-down. Human beings like to be entertained. What better way is there to get what you want (more sales) than by giving them what they want (entertainment)? Using entertaining video animations will increase the length of time people will listen to your message. It will increase the chances that you will get a sale either immediately or later when the potential buyer is ready to make a purchase, because “they” will remember “you”.

Why Animated Videos Will Get You More Attention

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What Really Matters is Content Reception. The subheading here says it all. Too many content developers focus on the development of it, rather than the ultimate reception, and that’s what really matters! Consider when you were a kid trying to figure out how to complete a maze. You could do it from the start point and trying to find the end point, but then there are many paths that you end up going down, that just lead to dead ends. Instead, you probably quickly discovered that you could start at the end point and work backwards. By doing so, you connect the start and end points much quicker, with far less dead end lines. In this metaphor, the dead ends of the maze are content that isn’t received by your audience. We want your readers and prospective customers to connect and engage with your content, or why else would we do it? Inbound marketing has really changed the way the world works in terms of marketing. There is far less traditional advertising – throwing your image in front of people and trying to pull them in. Instead, inbound marketing provides some sort of information or content, that pulls people in to naturally fulfill their curiosity, then gets them to commit!

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Content marketing important statistics every digital marketing professional needs to know. Such as: 1) Content marketing costs 62% less than traditional marketing endeavors yet generates 3x the amount of leads. 2) 51% of B2B marketers prioritize creating visual assets as part of their content marketing strategy. 3) 54% of marketers feel they’re not maximizing their use of Instagram to achieve their goals. 4) 74.2% of companies say content marketing increased their lead quality and quantity. 5) In 2019, 84.5% of US companies with at least 100 employees will utilize digital content marketing strategies.

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HOW TO ACE YOUR TECHNICAL SEO. With the emphasis on content today, it is easy to overlook technical SEO. It sets the foundation of your website and magnifies all other SEO efforts. MOBILE FRIENDLINESS. MOBILE EMPHASIS: Mobile friendly sites will rank higher in search results. Make sure your site Is mobile responsive for optimum usability. FAST LOADING SPEED. Google favors fast sites. First announced in 2010. Improve your load speeds. Eliminate coding inefficiencies that drag down your loading speed. Optimiz your images. Resize and compress all images to reduce page load time. Upgrade your hosting plan, especially for resource-intensive websites. SINGLE SITE VERSION. No multiple versions. Redirect alternate versions to one site. i.e., http:// - https:// - www - non-www. SSL CERTIFICATE. Starting in 2014, Google uses HTTPS as a ranking signal. Purchase and install an SSL certificate from your host. Not doing so risks losing visitors due to browser security warnings. WHAT TO AVOID. Intrusive Interstitial Ads & Call-to-Actions.

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Use The Magic of Video to Promote Your Brand. Have you spent thousands of dollars on print advertising with little results? Do you have a great website but you are just not getting the traffic to increase your sales? Are you not using video as one of you visibility tools? If you answered “yes” to any of these questions, then let us guide you on how to add video to your arsenal to lower your advertising costs, increase traffic to your website and ultimately your bottom line.

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http://newhorizons123.com Don't underestimate The Power of Relationships and Reputation in Building Your Business and Getting More Sales. Building Rapport: Who Are You & Why Should I Care? Building Rapport With Your Target Market to get them to "know", "like" and "trust" because people like to do business with people they know, like, and trust. Gear Your Marketing To Answering These Two Most Important Questions: "Who Are You" and "Why should I care?" Period! That’s it! IF you have the solution to a problem someone has, you will get their attention. If not, they are off to the next website, social site, forum, blog, etc. - very likely - your competitor!

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