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Tom Monaghan - Seven Reasons Even Your Mom Won't Open Your Email
This document appears to be a slide deck presentation titled "Seven Reasons Even Your Mom Won't Open Your Email" given by Tom Monaghan of HubSpot. The presentation covers 7 reasons why emails may not be opened, including sending emails on the wrong day or time, obtaining email addresses improperly, sending too many emails, being too personal in content, having unappealing subject lines, and not including enough content. It is meant to provide advice on email marketing best practices to engage recipients.
Tom Monaghan - Seven Reasons Even Your Mom Won't Open Your Email
- 1. INBOUND15 Seven Reasons EvenYour Mom Won’t Open Your Email Tom Monaghan Senior Engineering Manager, HubSpot
- 2. 1. Tom 101 2.A bit about the data 3. Seven reasons 4. Uncomfortable silence AGENDA
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- 11. INBOUND15 3 The sevenreasons
- 12. INBOUND15 Reason 1 1424You sentit on the wrong day.
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- 15. INBOUND15 Reason 1 1424And thenSunday …
- 16. INBOUND15 Reason 2 1424You sentit at the wrong time.
- 17. INBOUND15 Reason 2 1424Breakfast ofChampions!
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- 19. INBOUND15 Reason 2 1424And definitelynot first thing.
- 20. INBOUND15 Reason 3 1424You gotyour Mom’s email from …
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- 26. INBOUND15 Reason 4 1424You won’ttake no for an answer.
- 27. INBOUND15 Reason 4 1424They don’topen your email.
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- 30. INBOUND15 Reason 4 –Probability of an open
- 31. INBOUND15 Reason 5 1424You’re gettinga bit to personal…
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- 33. INBOUND15 Reason 5 1424But don’tget creapy.
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- 35. INBOUND15 Reason 5 1424Company Name… not awesome
- 36. INBOUND15 Reason 6 1424You kissyour Mom with that …
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- 39. INBOUND15 Reason 7 1424Content isking – write more.
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- 48. INBOUND15 These dogs are wantedin seven states for tax evasion & fraud.
- 49. #INBOUND15 This transparent colorbox is a useful option for some larger images.
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