SlideShare a Scribd company logo
1 of 9
HOW TO USE GOOGLE+ FOR
 BUSINESS

Guide to Using Google’s Social Network for Business
CONTENTS
 What Google+ is and why it matters
 How to set up a Google+ business page




                                                  Reference : Hubspot.com
 The benefits of Google+ in search

 6 best practices for Marketing on Google+

 Conclusion & additional resources




                                              2
10 QUICK FACTS ABOUT GOOGLE+
I.      Pages can’t add people to Circles until the page is added first or
        mentioned.
II.     Pages can be made for a variety of different entities, whereas profiles can




                                                                                          Reference : Hubspot.com
        only be made for people.
III.    The default privacy setting for elements on your business page is public.
IV.     Google+ Pages automatically unfollow you if you unfollow them.
V.      Pages have the +1 button.
VI.     Pages can’t +1 other pages, nor can they +1 content on the web.
VII.    Pages don’t receive notifications via email, text, or in the Google bar.
VIII.   Pages don’t have the option to share to ‘Extended Circles.’
IX.     Local pages have special fields that help people find the business’
        physical location.
X.      Google+ Pages can’t even mention you unless you’re connected.
                                                                                      3
SET UP YOUR GOOGLE+ PAGE IN 5 EASY
STEPS
   Choose an Accessible Gmail Account




                                                                            Reference : Hubspot.com
   Create a Page With the Desired Account
       Visit http://plus.google.com/pages/create, and You’ll be able
        to select from the following options:
         Local Business or Place
         Product or Brand

         Company, Institution or Organization

         Arts, Entertainment or Sports

         Other




                                                                        4
Reference : Hubspot.com
                          5
   Customize Your Public Profile




                                        Reference : Hubspot.com
Promote Your Page
                                    6
 Promote Your Page
THE BENEFITS OF GOOGLE+ IN SEARCH
 Improving Google’s Intelligence
 Improved Search Results Quality




                                        Reference : Hubspot.com
 Improving Quality Traffic

 Improved Click-Through Rates

 Direct Connections




                                    7
6 BEST PRACTICES FOR MARKETING ON
GOOGLE+

 To get the most from your Google+ Business Page
  in terms or traffic and leads for your business,




                                                         Reference : Hubspot.com
  follow these best practices:
 Share LO TS of Photos

 Add Recommended Links

 Promote Your Google+ Page on Your Blog and
  Website
 Encourage People to Share Your Posts

 Analyze Traffic and Leads From Google+


                                                     8
BE A SMART MARKETER, AND KEEP A CLOSE




                                            Reference : Hubspot.com
    EYE ON THIS EMERGING ENVIRONMENT…




9

                             Thank you…

More Related Content

What's hot

Untangling The Social Media Web
Untangling The Social Media WebUntangling The Social Media Web
Untangling The Social Media Web
Joan Murphy Byron
 
Leveraging Linkedin for Job Search
Leveraging Linkedin for Job SearchLeveraging Linkedin for Job Search
Leveraging Linkedin for Job Search
Bryan Chaney
 

What's hot (11)

SES London 2012 - Andrew Goodman - 11 Ways To Be Invisible To Search Engines
SES London 2012 - Andrew Goodman - 11 Ways To Be Invisible To Search EnginesSES London 2012 - Andrew Goodman - 11 Ways To Be Invisible To Search Engines
SES London 2012 - Andrew Goodman - 11 Ways To Be Invisible To Search Engines
 
Linkedin: Leveraging Your Profile - CVAC - Canadian Virtual Assistant Connect...
Linkedin: Leveraging Your Profile - CVAC - Canadian Virtual Assistant Connect...Linkedin: Leveraging Your Profile - CVAC - Canadian Virtual Assistant Connect...
Linkedin: Leveraging Your Profile - CVAC - Canadian Virtual Assistant Connect...
 
Getting Started in Social Media
Getting Started in Social MediaGetting Started in Social Media
Getting Started in Social Media
 
Google Plus For Business
Google Plus For BusinessGoogle Plus For Business
Google Plus For Business
 
LinkedIn - an essential part of a job seekers toolkit
LinkedIn - an essential part of a job seekers toolkitLinkedIn - an essential part of a job seekers toolkit
LinkedIn - an essential part of a job seekers toolkit
 
Untangling The Social Media Web
Untangling The Social Media WebUntangling The Social Media Web
Untangling The Social Media Web
 
SEO and Social Search: Facebook, LinkedIn and Twitter
SEO and Social Search: Facebook, LinkedIn and TwitterSEO and Social Search: Facebook, LinkedIn and Twitter
SEO and Social Search: Facebook, LinkedIn and Twitter
 
Digital footprint management
Digital footprint managementDigital footprint management
Digital footprint management
 
The Professional Use of LinkedIn
The Professional Use of LinkedInThe Professional Use of LinkedIn
The Professional Use of LinkedIn
 
Leveraging Linkedin for Job Search
Leveraging Linkedin for Job SearchLeveraging Linkedin for Job Search
Leveraging Linkedin for Job Search
 
Pemberton Holmes - June 1
Pemberton Holmes - June 1Pemberton Holmes - June 1
Pemberton Holmes - June 1
 

Viewers also liked (6)

Azkena Rock
Azkena RockAzkena Rock
Azkena Rock
 
Email marketing strategy
Email marketing strategyEmail marketing strategy
Email marketing strategy
 
Guide to pinterst’s newbies
Guide to pinterst’s newbiesGuide to pinterst’s newbies
Guide to pinterst’s newbies
 
Cody
CodyCody
Cody
 
Epspowerpoint a
Epspowerpoint aEpspowerpoint a
Epspowerpoint a
 
Effective UI 2010
Effective UI 2010Effective UI 2010
Effective UI 2010
 

Similar to How to use google+ for business

Google+ for Business
Google+ for BusinessGoogle+ for Business
Google+ for Business
Ja-Nae Duane
 
dotAgency Google+ breakfast meeting presentation
dotAgency Google+ breakfast meeting presentationdotAgency Google+ breakfast meeting presentation
dotAgency Google+ breakfast meeting presentation
dotagencyslideshare
 
How to Use Google+ for Business
How to Use Google+ for BusinessHow to Use Google+ for Business
How to Use Google+ for Business
Mike Moran
 
Google+ Communities and Pages
Google+ Communities and Pages Google+ Communities and Pages
Google+ Communities and Pages
emilynielsen313
 
LUON WassUp - Google Plus
LUON WassUp - Google PlusLUON WassUp - Google Plus
LUON WassUp - Google Plus
LUON
 

Similar to How to use google+ for business (20)

Get visible on google+
Get visible on google+Get visible on google+
Get visible on google+
 
How To Connect With Your Customers Using Google+
How To Connect With Your Customers Using Google+How To Connect With Your Customers Using Google+
How To Connect With Your Customers Using Google+
 
Google plus
Google plusGoogle plus
Google plus
 
Google+ for Business
Google+ for BusinessGoogle+ for Business
Google+ for Business
 
Google plus for business
Google plus for businessGoogle plus for business
Google plus for business
 
How to-use-google-plus-for-business
How to-use-google-plus-for-businessHow to-use-google-plus-for-business
How to-use-google-plus-for-business
 
Ebook google
Ebook googleEbook google
Ebook google
 
Marketing on Google plus
Marketing on Google plusMarketing on Google plus
Marketing on Google plus
 
Internet Marketing Newsletter November 2011
Internet Marketing Newsletter November 2011Internet Marketing Newsletter November 2011
Internet Marketing Newsletter November 2011
 
How to set-up Google Plus Business Page and Why?
How to set-up Google Plus Business Page and Why?How to set-up Google Plus Business Page and Why?
How to set-up Google Plus Business Page and Why?
 
dotAgency Google+ breakfast meeting presentation
dotAgency Google+ breakfast meeting presentationdotAgency Google+ breakfast meeting presentation
dotAgency Google+ breakfast meeting presentation
 
6 Ways to Use Google+ to Increase Your Visibility
6 Ways to Use Google+ to Increase Your Visibility6 Ways to Use Google+ to Increase Your Visibility
6 Ways to Use Google+ to Increase Your Visibility
 
Google+ For Business Webinar Slides
Google+ For Business Webinar SlidesGoogle+ For Business Webinar Slides
Google+ For Business Webinar Slides
 
How to Use Google+ for Business
How to Use Google+ for BusinessHow to Use Google+ for Business
How to Use Google+ for Business
 
Google+ Communities and Pages
Google+ Communities and Pages Google+ Communities and Pages
Google+ Communities and Pages
 
Why you need to be on Google+
Why you need to be on Google+Why you need to be on Google+
Why you need to be on Google+
 
Assembling Your Social Media Playbook with Google Plus and Brand Pages
Assembling Your Social Media Playbook with Google Plus and Brand PagesAssembling Your Social Media Playbook with Google Plus and Brand Pages
Assembling Your Social Media Playbook with Google Plus and Brand Pages
 
Importance of Google + for Business
Importance of Google + for BusinessImportance of Google + for Business
Importance of Google + for Business
 
LUON WassUp - Google Plus
LUON WassUp - Google PlusLUON WassUp - Google Plus
LUON WassUp - Google Plus
 
10 Common Questions And Answers About Google+
10 Common Questions And Answers About Google+10 Common Questions And Answers About Google+
10 Common Questions And Answers About Google+
 

Recently uploaded

Architecting Cloud Native Applications
Architecting Cloud Native ApplicationsArchitecting Cloud Native Applications
Architecting Cloud Native Applications
WSO2
 
Cloud Frontiers: A Deep Dive into Serverless Spatial Data and FME
Cloud Frontiers:  A Deep Dive into Serverless Spatial Data and FMECloud Frontiers:  A Deep Dive into Serverless Spatial Data and FME
Cloud Frontiers: A Deep Dive into Serverless Spatial Data and FME
Safe Software
 

Recently uploaded (20)

TrustArc Webinar - Stay Ahead of US State Data Privacy Law Developments
TrustArc Webinar - Stay Ahead of US State Data Privacy Law DevelopmentsTrustArc Webinar - Stay Ahead of US State Data Privacy Law Developments
TrustArc Webinar - Stay Ahead of US State Data Privacy Law Developments
 
Architecting Cloud Native Applications
Architecting Cloud Native ApplicationsArchitecting Cloud Native Applications
Architecting Cloud Native Applications
 
Apidays New York 2024 - The Good, the Bad and the Governed by David O'Neill, ...
Apidays New York 2024 - The Good, the Bad and the Governed by David O'Neill, ...Apidays New York 2024 - The Good, the Bad and the Governed by David O'Neill, ...
Apidays New York 2024 - The Good, the Bad and the Governed by David O'Neill, ...
 
Boost Fertility New Invention Ups Success Rates.pdf
Boost Fertility New Invention Ups Success Rates.pdfBoost Fertility New Invention Ups Success Rates.pdf
Boost Fertility New Invention Ups Success Rates.pdf
 
Web Form Automation for Bonterra Impact Management (fka Social Solutions Apri...
Web Form Automation for Bonterra Impact Management (fka Social Solutions Apri...Web Form Automation for Bonterra Impact Management (fka Social Solutions Apri...
Web Form Automation for Bonterra Impact Management (fka Social Solutions Apri...
 
Connector Corner: Accelerate revenue generation using UiPath API-centric busi...
Connector Corner: Accelerate revenue generation using UiPath API-centric busi...Connector Corner: Accelerate revenue generation using UiPath API-centric busi...
Connector Corner: Accelerate revenue generation using UiPath API-centric busi...
 
Powerful Google developer tools for immediate impact! (2023-24 C)
Powerful Google developer tools for immediate impact! (2023-24 C)Powerful Google developer tools for immediate impact! (2023-24 C)
Powerful Google developer tools for immediate impact! (2023-24 C)
 
Ransomware_Q4_2023. The report. [EN].pdf
Ransomware_Q4_2023. The report. [EN].pdfRansomware_Q4_2023. The report. [EN].pdf
Ransomware_Q4_2023. The report. [EN].pdf
 
AXA XL - Insurer Innovation Award Americas 2024
AXA XL - Insurer Innovation Award Americas 2024AXA XL - Insurer Innovation Award Americas 2024
AXA XL - Insurer Innovation Award Americas 2024
 
Emergent Methods: Multi-lingual narrative tracking in the news - real-time ex...
Emergent Methods: Multi-lingual narrative tracking in the news - real-time ex...Emergent Methods: Multi-lingual narrative tracking in the news - real-time ex...
Emergent Methods: Multi-lingual narrative tracking in the news - real-time ex...
 
AWS Community Day CPH - Three problems of Terraform
AWS Community Day CPH - Three problems of TerraformAWS Community Day CPH - Three problems of Terraform
AWS Community Day CPH - Three problems of Terraform
 
A Beginners Guide to Building a RAG App Using Open Source Milvus
A Beginners Guide to Building a RAG App Using Open Source MilvusA Beginners Guide to Building a RAG App Using Open Source Milvus
A Beginners Guide to Building a RAG App Using Open Source Milvus
 
Apidays New York 2024 - The value of a flexible API Management solution for O...
Apidays New York 2024 - The value of a flexible API Management solution for O...Apidays New York 2024 - The value of a flexible API Management solution for O...
Apidays New York 2024 - The value of a flexible API Management solution for O...
 
Navi Mumbai Call Girls 🥰 8617370543 Service Offer VIP Hot Model
Navi Mumbai Call Girls 🥰 8617370543 Service Offer VIP Hot ModelNavi Mumbai Call Girls 🥰 8617370543 Service Offer VIP Hot Model
Navi Mumbai Call Girls 🥰 8617370543 Service Offer VIP Hot Model
 
Apidays Singapore 2024 - Scalable LLM APIs for AI and Generative AI Applicati...
Apidays Singapore 2024 - Scalable LLM APIs for AI and Generative AI Applicati...Apidays Singapore 2024 - Scalable LLM APIs for AI and Generative AI Applicati...
Apidays Singapore 2024 - Scalable LLM APIs for AI and Generative AI Applicati...
 
How to Troubleshoot Apps for the Modern Connected Worker
How to Troubleshoot Apps for the Modern Connected WorkerHow to Troubleshoot Apps for the Modern Connected Worker
How to Troubleshoot Apps for the Modern Connected Worker
 
Repurposing LNG terminals for Hydrogen Ammonia: Feasibility and Cost Saving
Repurposing LNG terminals for Hydrogen Ammonia: Feasibility and Cost SavingRepurposing LNG terminals for Hydrogen Ammonia: Feasibility and Cost Saving
Repurposing LNG terminals for Hydrogen Ammonia: Feasibility and Cost Saving
 
Apidays New York 2024 - Accelerating FinTech Innovation by Vasa Krishnan, Fin...
Apidays New York 2024 - Accelerating FinTech Innovation by Vasa Krishnan, Fin...Apidays New York 2024 - Accelerating FinTech Innovation by Vasa Krishnan, Fin...
Apidays New York 2024 - Accelerating FinTech Innovation by Vasa Krishnan, Fin...
 
Cloud Frontiers: A Deep Dive into Serverless Spatial Data and FME
Cloud Frontiers:  A Deep Dive into Serverless Spatial Data and FMECloud Frontiers:  A Deep Dive into Serverless Spatial Data and FME
Cloud Frontiers: A Deep Dive into Serverless Spatial Data and FME
 
Strategize a Smooth Tenant-to-tenant Migration and Copilot Takeoff
Strategize a Smooth Tenant-to-tenant Migration and Copilot TakeoffStrategize a Smooth Tenant-to-tenant Migration and Copilot Takeoff
Strategize a Smooth Tenant-to-tenant Migration and Copilot Takeoff
 

How to use google+ for business

  • 1. HOW TO USE GOOGLE+ FOR BUSINESS Guide to Using Google’s Social Network for Business
  • 2. CONTENTS  What Google+ is and why it matters  How to set up a Google+ business page Reference : Hubspot.com  The benefits of Google+ in search  6 best practices for Marketing on Google+  Conclusion & additional resources 2
  • 3. 10 QUICK FACTS ABOUT GOOGLE+ I. Pages can’t add people to Circles until the page is added first or mentioned. II. Pages can be made for a variety of different entities, whereas profiles can Reference : Hubspot.com only be made for people. III. The default privacy setting for elements on your business page is public. IV. Google+ Pages automatically unfollow you if you unfollow them. V. Pages have the +1 button. VI. Pages can’t +1 other pages, nor can they +1 content on the web. VII. Pages don’t receive notifications via email, text, or in the Google bar. VIII. Pages don’t have the option to share to ‘Extended Circles.’ IX. Local pages have special fields that help people find the business’ physical location. X. Google+ Pages can’t even mention you unless you’re connected. 3
  • 4. SET UP YOUR GOOGLE+ PAGE IN 5 EASY STEPS  Choose an Accessible Gmail Account Reference : Hubspot.com  Create a Page With the Desired Account  Visit http://plus.google.com/pages/create, and You’ll be able to select from the following options:  Local Business or Place  Product or Brand  Company, Institution or Organization  Arts, Entertainment or Sports  Other 4
  • 6. Customize Your Public Profile Reference : Hubspot.com Promote Your Page 6  Promote Your Page
  • 7. THE BENEFITS OF GOOGLE+ IN SEARCH  Improving Google’s Intelligence  Improved Search Results Quality Reference : Hubspot.com  Improving Quality Traffic  Improved Click-Through Rates  Direct Connections 7
  • 8. 6 BEST PRACTICES FOR MARKETING ON GOOGLE+  To get the most from your Google+ Business Page in terms or traffic and leads for your business, Reference : Hubspot.com follow these best practices:  Share LO TS of Photos  Add Recommended Links  Promote Your Google+ Page on Your Blog and Website  Encourage People to Share Your Posts  Analyze Traffic and Leads From Google+ 8
  • 9. BE A SMART MARKETER, AND KEEP A CLOSE Reference : Hubspot.com EYE ON THIS EMERGING ENVIRONMENT… 9 Thank you…