Social Media Trends at Day 3 of CES

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Welcome to the fourth social media engagement report for the third day of the Consumer Electronics Industry show.

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Social Media Trends at Day 3 of CES

  1. 1. The Latest Social Media Trends from 2014 International CES Day 3 – Thursday, January 9, 2014 12am – 2pm PST  
  2. 2. 114865 Total Mentions of CES  
  3. 3. 1.77 Tweets per second related to CES  
  4. 4. 2014 International CES Social Engagement for Thursday - 12:00am – 2:00pm PST CES Total Mentions Timeline The peak of sharing happened at 10am with 10314 posts. 12000   10000   8000   6000   4000   2000   0  
  5. 5. 2014 International CES Social Engagement for Thursday, January 9th Top 5 Most Retweeted Users @Logitech 2213 @Intel 1205 @Microsoft 884 @FilmOnLive 794 @IntlCES 758
  6. 6. 2014 International CES Social Engagement for Thursday, January 9th Top Brands 4000   3500   3000   2500   2000   1500   1000   500   0   Intel has now stayed in the top position for two consecutive days with 3699 mentions of the brand on Day 3. Microsoft is not giving a keynote and is not on the show floor, but has still managed to crack the top ten brands mentioned, coming in at 7th.
  7. 7. 2014 International CES Social Engagement for Thursday, January 9th Top 5 Most Mentioned Users @YouTube 2322 @IntlCES 1381 @razer 848 @TVmixUSA 797 @Logitech 615
  8. 8. 2014 International CES Social Engagement for Thursday, January 9th Top Hashtags Mentioned Not surprisingly, #CES2014 was still the most mentioned hashtag (39257) today. However, its usage dropped again by almost 9000 mentions this time. #Android and #gadgets appeared on the scene today.
  9. 9. 2014 International CES Social Engagement for Thursday, January 9th Top Product Types 12000   Still in first place, television reigned supreme with just under 12000 mentions again on Thursday. Video game consoles aren't ruling the charts, but Playstation continues to dominate conversation volume over Xbox. 10000   8000   6000   4000   2000   0  
  10. 10. 2014 International CES Social Engagement for Thursday, January 9th Keynote Engagement 450   400   350   300   250   Marissa Mayer continued to obliterate the competition with 422 posts. 200   150   100   50   0   Our own Scott Dorsey remained in the top 10!
  11. 11. 2014 International CES Social Engagement for Thursday, January 9th Top Celebrities 450   400   350   300   250   200   150   100   50   0   Tim  Tebow   Nick   Cannon   Mick   50  Cent   Fleetwood   Shaquille   O’Neal   Michael   Bay  
  12. 12. Thanks!
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