Welcome to the fourth social media engagement report for the third day of the Consumer Electronics Industry show.

1. The Latest Social Media Trends from
2014 International CES
Day 3 – Thursday, January 9, 2014
12am – 2pm PST

2. 114865
Total Mentions of CES

3. 1.77
Tweets per second related to CES

4. 2014 International CES Social Engagement for Thursday - 12:00am – 2:00pm PST
CES Total Mentions Timeline
The peak of sharing happened
at 10am with 10314 posts.
12000
10000
8000
6000
4000
2000
0

5. 2014 International CES Social Engagement for Thursday, January 9th
Top 5 Most Retweeted Users
@Logitech
2213
@Intel
1205
@Microsoft
884
@FilmOnLive
794
@IntlCES
758

6. 2014 International CES Social Engagement for Thursday, January 9th
Top Brands
4000
3500
3000
2500
2000
1500
1000
500
0
Intel has now stayed in the top
position for two consecutive days
with 3699 mentions of the brand
on Day 3.
Microsoft is not giving a keynote
and is not on the show floor, but
has still managed to crack the top
ten brands mentioned, coming in
at 7th.

7. 2014 International CES Social Engagement for Thursday, January 9th
Top 5 Most Mentioned Users
@YouTube
2322
@IntlCES
1381
@razer
848
@TVmixUSA
797
@Logitech
615

8. 2014 International CES Social Engagement for Thursday, January 9th
Top Hashtags Mentioned
Not surprisingly, #CES2014
was still the most mentioned
hashtag (39257) today.
However, its usage dropped
again by almost 9000
mentions this time.
#Android and #gadgets
appeared on the scene today.

9. 2014 International CES Social Engagement for Thursday, January 9th
Top Product Types
12000
Still in first place, television
reigned supreme with just
under 12000 mentions again
on Thursday.
Video game consoles
aren't ruling the charts,
but Playstation continues
to dominate conversation
volume over Xbox.
10000
8000
6000
4000
2000
0

10. 2014 International CES Social Engagement for Thursday, January 9th
Keynote Engagement
450
400
350
300
250
Marissa Mayer continued to
obliterate the competition
with 422 posts.
200
150
100
50
0
Our own Scott Dorsey
remained in the top 10!

11. 2014 International CES Social Engagement for Thursday, January 9th
Top Celebrities
450
400
350
300
250
200
150
100
50
0
Tim
Tebow
Nick
Cannon
Mick
50
Cent
Fleetwood
Shaquille
O’Neal
Michael
Bay

12. Thanks!