Addressed Admail is a strategy of direct mail that you can use for your business. It is often more personal and helps keep in contact with your existing clients. Learn about Direct mail and how addressed admail can help your business grow.
2. What is Addressed Admail?
Addressed admail is a cost effective
way for businesses to send Target
personally addressed promotional
information and offers to targeted
prospects and customers. It’s a Personalize
marketing channel that allows you
to speak one to one to your best
customers and get results. Whether Motivate
you are opening a new store within
a local market or introducing a new
national product promotion- it’s the
precision advertising you need
Measure
3.
4. www.myeasymailmaker.com
We are an online comprehensive
direct marketing company that allows
you to create, deliver, and track your
direct mail from your desktop. We
provide you with the
technology, data, and product to
save you time and money. We help
businesses improve their direct
marketing results & put in place
strategies to help them succeed.
5.
6. Addressed AdmailSpeaks to Customers!
Produce Leads
Reinforce Positioning
Build Repeat Sales/Loyal
Product Trials
7. The Power of Addressed Admail
Good targeting can drive as much as
40% your success rate. It is advertising Consumer Lists
material specifically targeting a
person, group or business by address.
It is mailed out as first class mail, with
a discount from the standard quot;stampquot; Business Lists
rate determined by criteria set by
Canada Post.
•Save Money by having less wastage
•Increase ROI by speaking only to Radius Marketing
those who care!
Postage for Addressed Mail can be as
low as 40¢.
10. Addressed AdmailSuccess is built on 3
ingredients
Picture a stool! Take any of these
key ingredients out and your stool Target
falls
3 keys
to
success
Creative Offer
11. 1. Targeting
Who are your best clients?
Take your top 10 clients and consider
the following:
Break down common traits they
Target
have and organize by:
B2C/B2B
1) Income level/Revenue?
2) Housing type/# Employees?
3) Age or Gender/Employees role?
Keep it simple & save time and purchase the mail list from us. One stop shopping!
12. •Use Discounts
•Trial Samples
2. Offer •Guarantees
•Contests/Sweepstakes
What are you offering?
Your “mail moment” has 3 seconds
to catch their attention.
Offer
1) Relevent to your services
2) Unique Selling Feature
3) High perceived value
4) Motivate User to take Action
Read more about HEADLINES &
COPYWRITE!
Learn more in our Direct Mail Education Center. One stop shopping!
13. 3. Creative
Make it appealing to your clients.
Are your clients professional?
Trendy? Older? This cluster of
demographics should be spoken to
in your design/pictures/creative.
Creative
Customize our professional templates online professional or have our designers
make you something! One stop shopping!
14. • Cross Marketing with Direct Mail
can boost your ROI by upto
500%
• Postcards have the highest read
rate out of all direct marketing
campaigns
• Variable Data printing and
personalization boosts response
rate up as much as 44%*
• Personalization married with
colour drive response rates up to
135%*
• VDP, Colour, & pURL’s increase
upto 500%*
• *US Postal Service
15. The Cost of Addressed Admail
1.Mail Lists
Consumer Lists $170/1000 contacts
Business Lists $290/1000 contacts
2.Graphic Design Work
3.Printing
4.Postage(as low as 41 cents-2008)
5.Mail Services
You could patch this all together
yourself but think of the time and
money you’ll waste.
16. CreateYour Campaign in Under 10
Minutes
We’re built on your success. Create
campaigns from the convenience of
your home and grow your business
with direct mail.
You can:
•Upload or Create and design print
products with our easy to use online
design tools
•Purchase mail lists online
•Create Email marketing
•Track your direct mail ROI with
PURLS
