Top 3 online reputation management strategies

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There is perhaps no reputation management strategy than prevention, and a very powerful way to nip detrimental gossip in the bud is to monitor the web closely for anything and everything people are saying about your business. There are a number of tools out there that exist to help you monitor your online reputation. No one tool can monitor every online outlet. You should therefore make use of social media tracking tools like Hootsuite and Social mention, as well as web monitoring tools like Google Alerts and blog monitoring tools like BlogPulse.

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Top 3 online reputation management strategies

  1. 1. Top 3 Online Reputation Management Strategies
  2. 2. Top 3 Online Reputation Management StrategiesUse the right tools.There is perhaps no reputation management strategy thanprevention, and a very powerful way to nip detrimental gossip inthe bud is to monitor the web closely for anything and everything peopleare saying about your business. There are a number of tools out therethat exist to help you monitor your online reputation. No one toolcan monitor every online outlet. You should therefore make use of socialmedia tracking tools like Hootsuite and Social mention, as well as webmonitoring tools like Google Alerts and blog monitoring tools likeBlogPulse.
  3. 3. Top 3 Online Reputation Management StrategiesIdentify the influencers.Influencers are big names that have a strong pull in the virtual realm.They may be celebrity endorsers with huge Twitterfollowings, popular bloggers, or industry experts with majorwebsites.Use your monitoring tools to identify who the influencers are when it comes to your onlinereputation. Then take good care of those influencers.How do you do this?Make them privy to interesting information about your business before anyone else, so theycan break the news, or allow them to provide their followers with your products at a discount(or for a commission). It’s a “you pat my back, I’ll pat yours” kind of world, so be creative.
  4. 4. Top 3 Online Reputation Management StrategiesAsk for reviews.Customer reviews are one of the best ways you can garner attentionfrom new customers, and grow the loyalty of existing customers.Ask your satisfied customers to post reviews on review sites likeYelp, Bing, Foursquare, and Google Places.
  5. 5. Online reputation management is a complex process, but it is also tantamount to your business success. To make the most of your online reputation, you may want to enlist the help of qualifiedand competent professionals like us, ClickDaddy Internet Marketing. We can be reached by phone, at 316-854-5323, or visit: www.ClickDaddy.biz

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