Hotel Website Marketing Conference
Date: 17th Feb 2009
Presentation by Jack Donaghy
(Managing Director, Roomex Ltd.)
• Jack Donaghy -> Accountant -> Webtrade 1998
• 2004 - Roomex.com live – new local Irish Hotel Portal
• 2005 - Partnered with Webtrade.ie for OM, 50:50
• 2006 - Acquired by Roomex Limited
• 2007 - From 300 Irish Hotels to 20,000 Hotels Worldwide
• 2009 – Completion of 18 month €1m project…
Aggregation & 100,000 Hotels
What you mightn’t know about Roomex…
• Has 50,000 registered customers
• Has 200 Online Sales Channels, and growing fast
• Is on course to take 50,000 bookings worth €10m this year
• Expect to treble in size next year and double again the year after that
• Is already selling many of your hotels, either directly or accessed via the
What is Roomex.com ???
• Modern Online Hotel Sales Portal
• Focused on the MODERN WAY of selling online
• The Web2.0 way !
But we prefer to call it the ‘Bow-Tie’ Effect !!!
Sources of Multiple
Data In: Sources of
• Reviews =
• Maps Channels
• Travel Guides
For Hotel Supply, this means:
Hotels from :
• 50,000 Repeat
• Supplier 1
• Supplier 2
• Partner Sites
• Supplier 3
• Local Sites
• Supplier 4
• Supplier 5
• Social Network
• Direct Contracts Sites
• Google & SE’s
In summary, why should Irish Hotels work with Roomex.com ?
3. Can deal directly, better net rate
4. One connection = 200 new sales channels, and growing
Ask yourself :
7. Why not be part of Roomex.com’s committed marketing spend into these channels ?
8. Why not take advantage of Roomex.com’s Web 2.0 knowledge and expertise ?
9. Why not communicate and promote your product with our 50,000 registered
TELL YOURSELF :
To let your hotel work directly with Roomex.com
and for us to grow your sales further and improve your yield
by introducing you to a growing network of online and social
networking channels !
Thank you !