3. Who Are Datify?
Weโre a data driven
digital marketing agency
with specialisms in social
& search
@datifyuk | www.datify.co.uk | 01733 896391
4. What is Power Editor?
Power Editor is
Facebookโs own
bulk editing tool
@datifyuk | www.datify.co.uk | 01733 896391
5. Why Use It?
Power Editor gives
more advanced
options, and saves
time
@datifyuk | www.datify.co.uk | 01733 896391
6. What Can Be Achieved?
@datifyuk | www.datify.co.uk | 01733 896391
7. The Power Of Power Editor
-312% decrease in fan
acquisition costs
month on month
- Paid content
impressions reduced
in cost by 125%
@datifyuk | www.datify.co.uk | 01733 896391
8. Top 5 Tips To Get The Best Results
@datifyuk | www.datify.co.uk | 01733 896391
9. Bidding Strategy
customise your
maximum bids when in
ocpm bidding mode โ
this allows you to
optimise for your
goals
@datifyuk | www.datify.co.uk | 01733 896391
10. Bulk Editing
Duplicate & amend ads
quickly to allow you
to create multiple test
campaigns, saving time
and creating an
optimisation
environment
@datifyuk | www.datify.co.uk | 01733 896391
11. Advanced Audiences
Make use of advanced
audiences to create more
advanced targeting sets
and reduce wastage
- Custom Audiences
- Lookalike Audiences
- Partner Categories (US)
@datifyuk | www.datify.co.uk | 01733 896391
12. Placement
Customise where your
adverts are placed to
optimise for where you
are seeing the best
results in terms of cpc
and cpa
@datifyuk | www.datify.co.uk | 01733 896391
13. Data Extraction
Nike
UK Facebook
40.00%
Percentage of Audience
35.00%
30.00%
25.00%
20.00%
15.00%
10.00%
5.00%
0.00%
13-18
19-24
25-34
35-44
45-54
55-64
65+
Age Groups
@datifyuk | www.datify.co.uk | 01733 896391
Querying power
editor on the
โPotential audienceโ
field allows you to
gain competitive
insight
15. Test & Learn
Power Editor can be
accessed from the
Ads Manager section
of Facebook โ dive in
and have a play in
creating campaigns
@datifyuk | www.datify.co.uk | 01733 896391
16. Find Out More!
Get in touch on the below
details & also download
our free ebook by visiting:
http://bit.ly/19hdSxZ
@datifyuk | www.datify.co.uk | 01733 896391