Understand Developing Technologies in the Television and Film Industry.

1. Understand Developing Technologies in the Television and Film Industry.
Consumer Products: Consumers are the publically available products that can be purchased by
anyone, such as filming cameras and editing software.
Computers:Everyone nowadayswillrequireaccesstoa computerthat isconnectedtothe internet
to make a film.Forthe most part thiswill be editinganduploadingthe filmtowebsitessuchas
YouTube or filmcompetitions.Forpeople withaninterestinfilmmaking theywill oftenhave various
piecesof editingsoftware inadditiontothe computerbeingratherpowerfulcomparedtothe
average home computer.Editingandusingcomputersnowadaysisaloteasierdue tothe
availability,sizeandpowerof the machinesthemselveshoweverdespite thisthe price hasn’t
changedmuch witha powerful computercapable of editingcostanapproximate £900-£1000.
Cameras: Prettymuch everyone isable topurchase afilmcamerathat can filmwell.They’ll often
use automaticsettingsandfilmaway.Howeverthe increasedaccessibilityandaffordabilityof
camerashas increasedthe numberof filmmakersexponentially. Inadditiontothisthe numberof
smartphone camerasthatare able to take goodpictureshas increasedgreatlysothe needfordigital
DSLR cameras hasdeclined.These camerasproducedbyofficial dedicatedcompaniesare greatfor
bothfilmingandphotographypurposeshoweverthe costandcarrying commitmentcanbe enough
to put a lotof people off.
Smartphones:The majorityof people have asmartphone.Whilsttheirmainfunctionistobe a
telecommunicationsdevice they’re alsousedalotnow forphotographsand videosthatare often
sharedviasocial media. Quite oftennow theycanbe seenasminiature tabletsandalso miniature
computersas some have built-inkeyboards.Whilsttheyare ‘miniature’computerstheyare farmore
fragile thanthemwiththe screensthemselvesbreakingthe mostwithcracksand chips.Inaddition
to thisthe price of some smartphonesare more thanthe price of a moderate laptop.
EditingSoftware: Editingsoftware hasalwaysbeenknowntobe difficultcomplicatedandahuge
time investmentuntil you’ve learnedthe software.The advancesof cross-softwareeditinghas
allowedfilmstobe hugelyeditedtobe more refined,crispandstreamlined.Thiscanbe a great
outcome andresource to use for companiesandfilmmakersalike.
Cable and Satellite:
Cable Television:Cable televisionservesare essentiallysubscriptionortimedcontractswitha
monthlyfee tohave accessto the provider’srange of channels.Mostprovidersprovidethousandsof
differentchannelscoveringprettymuchanygenre,theme andtargetaudience.The negativeside of
these cable televisionservices/providersare thattheycan be expensive,costlytorepairandcan go
downdue to local outagesinyour local area.Howevermostcable televisionprovidersprovide
internetwithyousubscriptionorat a small additional charge.
Satellite:Satellite channels/servicesbroadcasttheir servicestoalocal area. These channelsare
normallysportsormajor eventchannels.Howeversome companiesdouse cable insteadof satellite
inadditiontothisthe local weathercanaffectthe broad cast and cause disruptions. However, the
technical equipmentneededforthese servicesare farmore durable thanthat of a cable television
service.

2. Analog and Digital:
Analog: Thisformof televisionhasrecentlybecome diminishedbythe more favouredandeasily
usable digital television.Itusedanaerial totransmitaudioandvideosignalstoa television. Thiswas
an easysetup to have for a televisionasonaerial couldpick-upthe signalsformultipletelevision
sets.Thiswas easilydone usingananalogsplitter,whichmostpeople keptintheirloft. However,
one of the manydownsidesisthatthe aerial could be damagedduringandweather/stormsandthis
weathercoulddisruptthe signal.
Digital: Thisformof televisionwasachievedbyusingdigitallytransmittedvideoandaudio.Thiswas
easiertomake it set-upformultiplechannel set-ups. Thisalsoallowedtelevisionbroadcastersto
have a largeroutreach tomore people.Howeverhavingthisaccesscanbe quite expensive andcan
require satellitestopickupthe signals.
Internet:
The internetisa global communicationssystem/tool.The majorityof the internetisforpublicuse,
whichislegal andis manyusedas a source of informationandasa utilitytool.However,toothersit
has manyillegal uses/purposes.Inadditionto this,the internethasverylittle restrictionsthat
protectpeople fromdangerouscontent.Some television-broadcastingprovidersuse the internetto
allowpeople towatchtheirprogramsthathave beenbroadcastedonline.There are additional
benefitssuchas the accessto social mediathatcan allow peopletokeepconnectedglobally.
However,some of the negativesof the internetisalackof protectionforyoungusersagainst
harmful content.There are safeguardsthatthe parentscan set-upandonesthat the providerhave
set-upbuttheyare not 100% accurate on filteringthe content.
Interactive:
Thisis the informationthatispassedbetweentwodifferentsourcesthatcanbe manipulatedor
redone byeitheruser.Thisisusuallysmall changessuchasvolume control,whatwe choose to
watch andevenwhatwe record.There are more interactive wayssuchasshowswhere youcall to
vote for yourfavourite performe.g.XFactoror Britain’sGot Talent.There are alsoprogramsthat ask
youto use social mediaforquestionsforcelebritiesoryourthoughtsona recentnewsstoryThe Last
Leg usesTwittertogainquestionsfortheirshow.
High Definition:
Since televisionshave beenaroundfromthe 1920’s theirdevelopment,featuresandpurposeshave
changedovertime.DuringWW2 theywere usedforpolitical andwarrelatedbroadcasts.Duringthis
time theywere still blackandwhite withalow resolution(comparedtotoday) withslightlystatic
sound.Duringthe mid-1960’s colourtelevisionwasdevelopedandmediadevicesforfilmsandmore
were alsocreated.Thenas of 2013 approximately80% of the world’stotal numberof households
owneda television. Because of the developmentof highdefinitionTV’s(LCD’s) companieshave
beenina huge competitionforthe next besthighdetail/qualityhome device.Curvedscreensof 4K
resolutionhave beenreleasedaswell asTV’sthat have appssuch as NetflixandBBCIPlayer.

3. Three-Dimensional Viewing (3D):
Thisfeature withinthe televisionandfilmindustryhasbeen aroundforlongerthanthe television
itself.Howeverdue tothe requirementsforittobe practical andworthwhile itonlybecame popular
fromthe start of the 21st
centuryonwards.Before thenithasbeencreateddifferentwaysfrom
space visionandkinematascopes. Howeverithasbecome somethingasan additional optionwithin
the filmindustryratherthanthe televisionindustry.Itsavailabilitywithincinemashasmade itvery
popularcomparedto the availabilitythrough3Dtelevisions.Howeverinboth the cinemaandat
home there isstill no3D technologythatdoesnotrequire the use of 3D glasses.
Pay Per View/Digital Recorders:
Thisis essentiallyapaymenttoviewsomethingonce orto view itas manytimesas youwant within
a time period.Forexample withthe Xbox Videoserviceyoucanrentmoviesfor48 hours. Some
servicesdoitthroughsatellite/cable broadcastswhilstothersuse the internetorothersimilar
sources.Otherservicesthatuse aninternetconnectionhave anembeddedcode/scriptsoif you
disconnectfromthe internetthe renteditemisstill removedfromyouraccount/device afterthe
designatedviewingperiod.Anexample of aservice thatdoesthisisAmazonVideowhichcanallow
userswithan account to downloadarenteditemtoa tabletdevice towatchanywhere withoutan
internetconnection. ServicessuchasNetflixandAmazonPrime Videohave television-basedapps,
whichcan allowthe viewtowatchtheircontenton a televisionratherthanalaptopor computer.
On-Demand Viewing:
On-Demandviewingisbeingable togoonto a broadcasterswebpage andview theirpreviouslyaired
TV contentandsometimesonline exclusive content.Servicesthatare purelyonline basedotheron-
demandhowevertheyare oftenpaidsubscriptionservices suchasNetflix.Some of the TV program
On-Demandservicesincludeadvertsforboththeirownprogramsaswell aspaidadverts.However,
theyall include warningsformature contentaswell asparental settings.BBC’son-demandservice
IPlayerallowspeople toview contentwithoutadvertisementbreakswhilstChannel4’sservice 4od
include advertisementbreaksatthe same pointsduringthe programlike ithadon TV.On Demand
services suchasNetflix andAmazonVideo(A subsidiaryof AmazonPrime)since theirlaunchhave
gone on to producingandmakingtheirownTV showsand Filmswhichare exclusive totheir
subscriptionservice. Amazonhoweverhave adevice,which plugsintothe backof a televisionto
allowpeople todownloadappsontothere if theirtelevisiondoesnotsupportapps.
Streaming of Content:
There are streamingserviceswhere independentandofficial broadcasterscanrunlive showsand
videos.A large streamingservicesuchasTwitchis a gamingstreamservice where people canlive
streamtheirgame withcommentaryonline forpeople towatchinreal time.There are payed
optionsonhere as well asadvertisementsatthe broadcaster’sdiscretion.Throughthisservice,as
well there are game companiesthatlivestreamtournamentsaswell ascontentfromgaming
conventionssuchasE3. There are advantagesanddisadvantagestothis.Withcertain
broadcasters/streamersyoucanvote inpollsandsometimesplaywiththemonagame (provided
youhave the game as well) howevertobe able to streamcontentina goodqualityyouwill requirea
goodinternetconnectionwhichwill alsoavoidbuffering.