CS Santosh is looking for investors for his next big challenge-The Dakar Rally of 2015. Having secured his position in the top 10 of the best riders in the World Cross Country Rally Championship 2014, he looks forward to create history by being the first Indian to compete in the magnanimous Dakar Rally! ASO, the organisers are ecstatic about his participation, but he needs your support to get through financially. There's lots in store for investors! Look inside to know more.

2. ONE OF THE
WORLD’s MOST
difficult & dangerous
rally raid event
for the past 35 years.
bikes, quads, cars & trucks [2014]
at start
at finish
431
204
80% amateur participants

3. The terrain that the competitors
traverse is much tougher and the
vehicles used are true off-road
vehicles rather than the modified
on-road vehicles used in rallies.
This rally raid attracts talent from
all platforms including Formula
One Champion-Jacky Ickx, WRC
Champion-Carlos Sainz to Olympic
Ski Jumper-Adam Malysz.
ALL the competitive
special sections are off-road
crossing dunes, mud,
camel grass, rocks, erg
among others.
distance of each stage can go upto
800-900km
per day.
total distance traversed [2014]
COMPETITIVE SPECIAL STAGE (KM)
TRANSPORT STAGE (KM)
5228
3535

4. india’S OFF-ROAD
RACING CHAMPION
cs santosh
dirt track, supercross, motocross & rally RAID
Resolute and dauntless,
Santosh’s skill and determination
has helped him persistently press
past the numerous challenges the
grueling sport of off-road racing
has presented, molding him into
the finest rider that India has ever
produced.
“ “
for some people,
it’s a 100mts sprint at the olympics.
For me, IT’s the
dakar.
AGE: 30
Height: 6 ft
weight: 72 kg

5. dirt track, supercross & motocross
major national achievements major international achievements
(championship wins) (srilanka, iran & dubai)
• 2005 Winner of the MRF National Supercross Championship
• 2005 Winner of the Gulf National Dirt Track championship
• 2007 National Champion Supercross Indian experts
• 2008 Winner MRF Supercross Challenge
• 2008 Winner of the Gulf Dirt Track Championship
• Winner of the 2010 MRF National Supercross Championship
• 2010 Winner of MRF Supercross Bangalore Round 1
• 2010 Winner of MRF Supercross Jaipur Round 3
• 2010 Winner of MRF Supercross Boroda Round 4
• 2010 Winner of MRF Supercross Kholapur Round 5
• 2010 Winner of MRF Supercross Pune Round 6
• 2010 Winner of the 2010 Rolon National Dirt Track Championship
• 2011 Winner of the Chandigarh MRF Supercross
• 2011 Winner of the Pune MRF Supercross
• 2011 2nd place in the Kolhapur MRF Supercross
• 2009 Winner of Maharagama Motocross, Sri Lanka
• 2010 Winner of Nur Elia Motocross, Sri Lanka
• 2010 Winner of Foxhill Supercross, Sri Lanka
• 2010 Vijayabahu Motocross Champion, Sri Lanka
• 2010 Winner of Gunners Supercross, Sri Lanka
• 2010, 2011, 2012 Winner of Gajaba Supercross, Sri Lanka
• 2010 Winner of Nalanda Motocross, Sri Lanka
• 2011 & 2012 Winner of the Gunner’s Supercross, Sri Lanka
• 2011 Winner of the Sigiri Rally Supercross, Sri Lanka
• 2011 2nd place in the Fox Hill Supercross, Sri Lanka
• 2012 2nd place in the Cavalry Supercross, Sri Lanka
• In 2008, CS Santosh became the first Indian in the Asian
Motocross championship, to have qualified with the fastest time
in Moto II in Iran, where he finished fourth, the highest ever by
an Indian rider on the international circuit.
• He was ranked overall 6th in the Asian Motocross Championship 2010
• 2006 Finished 5th overall in Dubai National championship
• 2006 Winner of the Al-Ain Motocross in Dubai

6. national
RALLY RAID
events
Won the 14th RAID-DE-HIMALAYA, 2012 Won the 12th MARUTI SUZUKI DESERT STORM, 2014
The ‘Raid De Himalaya’ is the only Indian motorsport event listed on the
off-road rallies calendar of FIM (Federation Internationale Motorcyclisme),
Geneva, Switzerland. Only 12 international motoring events world-wide
are listed in this calendar.
It ranks among the top ten toughest motorsport rallies of the world.
CS Santosh is the first South Indian to win the 14th Raid De Himalaya
2012.
This was a 2200km long rally spread over six days, making it
India’s longest off-road motorsport annual event.
CS Santosh won this rally that traversed through the scorching
deserts of Rajasthan (India), in his maiden attempt.

7. international
RALLY RAID
events
ABU-DHABI DESERT CHALLENGE, 2013 [DNF] ABU-DHABI DESERT CHALLENGE, 2014 [10th]
In 2013, CS Santosh became the first Indian to debut at the
World Cross Country Championship but an unfortunate fire
accident injured him badly during the 3rd Stage. He was
running in the top 10 in his class.
In 2014, CS Santosh became the first Indian to finish in the
top 10 (overall 10th) in the Abu Dhabi Desert Challenge, the
same rally that had broken him the previous year.

8. SEALINE CROSS-COUNTRY RALLY, 2014 [8th]
In 2014, CS Santosh became the first Indian to participate &
finish 8th in the Sealine Cross-Country Rally (Qatar), which is
a part of the World Cross Country Championship also.
This rally is known for being particularly hard to navigate
along with very long stages.
CS Santosh ranked 8th amongst the best off-road rally riders
in the world, post his achievement at this year’s Sealine
Cross-Country Rally in WCCRC.
international
RALLY RAID
events

9. WORLD CROSS COUNTRY RALLY CHAMPIONSHIP
OVERALL RANKING
Santosh ended the 2014 season with an overall 9th in the
championship. This puts him in the Top 10 for this year and
it shows his capabilities as a consistent & focused achiever.
For someone who had a horrific debut season last year, it
takes more than courage to achieve this impossible feat.

10. next step
the ultimate
challenge
the DAKAR rally 2015
THE FIRST DAKAR IS ABOUT COMPLETION, not placement .
completing the dakar
2015 ktm 450 rally replica
CS Santosh intends to use the
2015 KTM 450 RALLY motorcycle for
the 2015 DAKAR RALLY.
This motorcycle is known as the
iconic DAKAR motorcycle that has
the DNA of 13 consecutive wins-the
highest ever in the history of Dakar.
is the only priority for 2015.

11. the DAKAR family Entering the Dakar is, in a certain way, like climbing Everest,
sailing round the globe or rowing round the world.
A.S.O ecstatic to hear about
CS santosh in dakar 2015.
>>The Amaury Sport
Organisation, which
organises Dakar every
year is looking forward
to have CS Santosh in
Dakar 2015.
3.9
million spectators
breakdown
argentina
2500000
1000000
410000
chile
bolivia
190 1200
countries hours of total coverage
INTERNATIONAL TV COVERAGE
USA – NBC Sport
Canada – RDS
Brazil – Fox
Argentina – Canal7
Chile –TVN
Costa-Rica – Repretel
Ecuador – RTS
Peru – ATV, IRTP
India – ESPN Star
Nicaragua – Canal10
Paraguay – Telefuturo
Venezuela – TeleSur
Reuters - 103 countries
SNTV - 78 countries
EVS - 46 countries
Deutsche Welle - worldwide
TV5 Monde -200 countries
France – France 2/3/4
To ensure the best
possible course
conditions, a limited
number of competitors
are invited to participate
in the Dakar in each
category, including
assistance.
Santosh being selected
for Dakar is a big
achievement for India
as he would be the
first Indian in history
to compete in this
challenging event.
Netherlands – RTL 7
Germany- ZDF, RTL,NTV
Italy – RAI, RAI Sport
Austria – Redbull TV
Spain – Teledeporte
Eurosport - 59 countries
ESPN Star - 20 countries
Eurosport - 15 countries
Supersport -52 countries
Australia – SBS
China – Hunan TV
Japan – J Sports
New Zealand – Sky TV
Hong Kong -TVB
Russia – RUSSIA 2
Poland – TVN, Polsat
Czech Republic – CT4
& many more.
NATIONALITIES
most represented countries
france
netherlands
argentina
spain
chile
17%
13.5%
12.6%
5.4%
5.3%
51
70
broadcasters
website
81 4.6 one 160,000
million views MILION videos million fans followers

12. THE budget
This is a tentative expenses* list EXCLUDING FUEL.
Overall expenses should be around
INR 1.3-1.5 CRORES
*Due to varying prices the values above are subject to change.

13. SPONSORSHIP BENEFITS*
BRAND PROMOTION
From stickers to press-conferences, before and after the rally, our
team will leave no stone unturned to promote your brand and
its values. We will show our gratitude & appreciation for your
involvement in the adventure. This includes interviews during the
rally by the media.
DEDICATED DOCUMENTATION CREW
Our documentation crew will be covering all our activities during
the rally and compiling the footage into a movie where your
brand will get acknowledged and it will be distributed over
social media like YouTube.
LIVE UPDATES ON SOCIAL MEDIA
Our documentation crew will also be updating all our activites on
Social Media to help in your proxy involvement in the adventure.
All posts will acknowledge and promote the sponsor.
THE DAKAR RALLYE RAID MOVIE
Tha Dakar organisers too shoot the whole rally where Santosh
will feature in a few places. They also compile a film that shows
intense action in the competition stages. We will provide an
edited copy of the film to you with your brand in it and share it
with Santosh’s fan following on Social Media.
*All benefits will be orgainsed in the form of packages based on
the amount of sponsorship. We will soon let you know of these
packages to help you choose what works best for you.

14. be a part of history
THE MANY FIRSTS
No doubt Santosh has time and again made his mark in the
off-roading history of India. And no one other than him is capable
enough to step foot into Dakar with such confidence. He will be
the first Indian to do so and you, the sponsor will be responsible
for this feat. A really proud moment for India.
BETTER RECEPTION BY MEDIA
Santosh being the first Indian and maintaining his position in
the top 10 of the best riders in the world has already caught the
organiser’s attention. They have invited Indian media to cover his
journey. No doubt such a feat will be celebrated in India as much
as its goning to be celebrated in Dakar.
join the adventure
by supporting CS santosh
designed & conceptualised by aniket das