Regularly updating content across multiple language websites can be a nightmare, if a logical workflow and plan is not in place. Here I discuss how to develop and implement an effective localisation workflow to ensure both quality and efficiency.
1. Managing Localisation Across A Global Website
The 10 Commandments
Anass Koudiss | International Online Marketing Manager | Atlassian | @anasskoudiss
5. 2. Build Localisation Strategy
• Key stakeholders? (Sponsors, PM, Sales…)
• Budget Source & Allocation
• Which markets to enter? (Factors to consider)
• Go deep in one market / global approach?