1. Quantative research results.

2. Gender Male – 11 Female – 9 Age 1-10 – 1 11-20 – 12 21-30 – 2 31-40 – 1 41-50 – 2 50+ - 1

3. How much would you be willing to pay? >£1 – 6 £1.50-£2 – 5 £2.50-£3 – 3 £3.50-£4 – 4 £4.50-£5 – 1 £5.50-£6 – 0 >£6.10 - 1

4. Do you buy regular rock music magazines? Yes – 5 No – 7 Sometimes – 9 Enjoy interviews? Yes – 9 No – 5 Sometimes – 6 Are posters important? Yes – 14 No – 4 Sometimes – 2 Prefer images or text? Mainly Images – 11 Mainly Text – 3 I don’t mind – 6

5. Favourite Rock bands? Paramore – 8 Foo Fighters – 1 Muse – 3 Biffy Clyro – 3 30 Seconds to Mars – 3 None of the above – 2 Queen – 5 Metallica – 1 Bullet for my Valentine – 3 Tenacious D – 7 Black Sabbath – 0 None of the above - 4 Linkin Park – 6 Limp Bizkit – 1 Nirvana – 4 Deftones – 2 Red Hot Chilli Peppers – 3 None of the above – 4 The Ramones – 1 The Clash – 3 Green Day – 8 All Time Low – 5 Four Year Strong – 2 None of the above – 1