See how the AWS cloud can be used to streamline and automate media workflow.

1. © 2015 Amazon.com, Inc. and its affiliates. All rights reserved. May not be copied, modified, or distributed in whole or in part without the express consent of Amazon.com, Inc.© 2015 Amazon.com, Inc. and its affiliates. All rights reserved. May not be copied, modified, or distributed in whole or in part without the express consent of Amazon.com, Inc.
Automating Media Workflows
Amazon Web Services

2. © 2015 Amazon.com, Inc. and its affiliates. All rights reserved. May not be copied, modified, or distributed in whole or in part without the express consent of Amazon.com, Inc.
AWS Media Customers
NASA/JPL

3. © 2015 Amazon.com, Inc. and its affiliates. All rights reserved. May not be copied, modified, or distributed in whole or in part without the express consent of Amazon.com, Inc.
Big Picture: Enterprise Media Architecture
Transcoders
Store output
profile and file
Content
Management,
Discovery &
Delivery
Store output
profile and file
Media
Files
RTMP
MPEG-TS
HD-SDI
Camera
Physical
Media
Live
Stream
Integrated
Workflow

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Ingest Processing
Discovery &
Delivery
Workflow Management
Storage

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Compute Services
Amazon EC2 Auto Scaling
Elastic Load
Balancing
Actual
EC2
Elastic Virtual servers
in the cloud
Dynamic traffic
distribution
Automated scaling
of EC2 capacity

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Storage Services
Amazon EBS
EBS
Block storage for use
with Amazon EC2
Amazon S3
Images
Videos
Files
Binaries
Snapshots
Internet scale
storage via API
AWS Storage Gateway
S3,
Glacier
Integrates on-premises
IT and AWS storage
Amazon Glacier
Images
Videos
Files
Binaries
Snapshots
Storage for archiving
and backup

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Application Services
Amazon CloudFront
distribute content
globally
Amazon
CloudSearch
Managed search
service
Amazon Elastic
Transcoder
Video transcoding
in the cloud

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Media Operations – Other Key Services
Amazon
SQS
(Simple Queuing
Service)
Amazon
SWF
(Simple Workflow)
Fast, reliable, durable
and fully managed
Queue
Fully managed state
tracker and task
coordinator
Fully managed
function service
Run your code based
on a notification
AWS
Lambda
(Cloud Functions)

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Content Processing
& Streaming Workflow
Input files
in S3
DRM Wrapper
DRM Wrapper (Spot)
SNS
AWS Import/ Export
S3 multi-part API
Streaming
Server
Amazon Elastic
Transcoder
Amazon SWF
S3 as backend storage for Content Files acesable to
other processing tasks

10. © 2015 Amazon.com, Inc. and its affiliates. All rights reserved. May not be copied, modified, or distributed in whole or in part without the express consent of Amazon.com, Inc.
Content Processing Pipeline (Using Lambda)
AWS Import/ Export
S3 multi-part API
S3 as backend storage for Content Files acesable to
other processing tasks
Amazon Elastic
Transcoder
S3 Notification
Trigger a Lambda
Function to Start a
transcoding job
Ingest
S3 Notification
Lambda function to
generate a signed
URL to share the
file
Update CMS or
Metadata

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Video Factory – Workflow
SDI Broadcast
Video Feed
x 24
Playout
Data Feed
Broadcast
Encoder
Live Ingest
Logic
Amazon Elastic
Transcoder
Elemental
Cloud
DRM
QC
Editorial
Clipping
MAM
Amazon S3
Mezzanine
Time Addressable
Media Store
Amazon S3
Distribution
Renditions
RTP
Chunker
Transcode
Abstraction
Layer
Mezzanine
Playout Video
Transcoded Video
Metadata
SMPTE
Timecode
Mezzanine Video Capture

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AWS Marketplace
Software
• Launch software on AWS
with 1-Click
• Pay-by-the-hour, monthly, or
annual
• Single invoice for AWS
usage & Software

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Automating Media Workflows on AWS
• Scalable web services building blocks to build out end-
to-end workflows from ingest to delivery
– SWF (Managed Enterprise Workflow)
– Lambda (Event-Driven Architecture)
– SQS (Message-Based Workflow)
– ETS (Managed Transcoding Pipelines)
• Complement on-premise resources
• Expansive Partner/ISV and SaaS ecosystem for turn-key
solutions

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