TxDOT Motorcycle Safety Program

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  • Kenneth Copeland
    Phone:  817.978.0120
    Email:   kenneth.copeland@dot.gov
    Gonzalo A. Ponce Phone:  512.416.3258Fax:      512.416.3349Email:   gponce@dot.state.tx.us
    Carlos Lopez
    Phone:  512.416.3214
    Fax:      512.416.3349Email:   clopez@dot.state.tx.us
    Patricia Turner
    Phone:  979.458.2619Fax:      979.845.4872Email:   p-turner@tamu.edu
    Terry Pence
    Phone:  512.416.4134Fax:      512.416.3349Email:   tpence@dot.state.tx.us
    John Young
    Phone:  512.424.2803Fax:      512.424.0000Email:   johng.young@txdps.state.tx.us
    Jim Hollis
    Phone:  512.416.3168
    Fax:      512.416.3349Email:   jhollis@dot.state.tx.us
    Gary Dupriest
    Phone:  877.743.3867Email:   pres@tmra.org
    Chris Willrich
    Phone:  512.416.3178
    Fax:      512.416.3349Email:   cwillri@dot.state.tx.us
  • TxDOT Motorcycle Safety Program

    1. 1. Motorcycle Safety Program TxDOT | Traffic Operations Division Motorcycle Safety Program Traffic Operations Division Traffic Safety Section
    2. 2. TxDOT | Traffic Operations Division 2 Introduction Traffic Safety Representatives • National Highway Traffic Safety Administration (NHTSA) – Frank Marrero, Regional Program Manager • Texas Department of Transportation (TxDOT) – Carol Rawson, Traffic Operations Division Director – Terry Pence, Traffic Safety Section Director – Gonzalo Ponce, Traffic Safety Section Planner • TxDOT Traffic Safety Section Field Staff – 19 Traffic Safety Specialists Oversee Local Projects.
    3. 3. TxDOT | Traffic Operations Division 3 Program Detail Traffic Safety Partners • Dealerships and Training Providers. • Government Agencies (All Levels). • Law Enforcement (All Levels). • Media (Radio/TV, Outdoor, and Internet). • Medical Community. • Motorists. • Riders (Individuals and Groups).
    4. 4. TxDOT | Traffic Operations Division 4 Problem and Scope 2009 Fatalities 2008 2009 Fatalities Helmeted Un-helmeted 294 260230 168 531 432 0 100 200 300 400 500 600 Fatalities Helmeted Un-helmeted
    5. 5. TxDOT | Traffic Operations Division 5 Problem and Scope Fatalities Trend 237 244 267 346 292 378 361 407 531 432 0 100 200 300 400 500 600 2000 2001 2002 2003 2004 2005 2006 2007 2008 2009
    6. 6. TxDOT | Traffic Operations Division 6 Problem and Scope Injuries Trend 4,317 4,884 4,288 7,082 7,237 8,605 9,023 9,325 10,021 9,779 0 2,000 4,000 6,000 8,000 10,000 12,000 2000 2001 2002 2003 2004 2005 2006 2007 2008 2009
    7. 7. TxDOT | Traffic Operations Division 7 Define Goals • To reduce the number of motorcycle-related: • CRASHES. • INJURIES. • FATALITIES.
    8. 8. TxDOT | Traffic Operations Division 8 Define Objectives • Reduce the number of motorcyclist fatalities from 516 (2008 FARS) to 460 (FARS). • Reduce the number of un-helmeted motorcyclist fatalities from 316 (2008 FARS) to 290 (FARS).
    9. 9. TxDOT | Traffic Operations Division 9 Define Strategies • Improve public information and education on motorcycle safety, including the value of wearing a helmet and motorcycle licensing issues. • Improve public information and education on the value of not operating a motorcycle while under the influence of alcohol and/or other drugs. • Improve public information and education on the value of wearing a helmet. • Increase enforcement of existing motorcycle helmet law for riders and passengers under 21. • Increase rider education and training.
    10. 10. TxDOT | Traffic Operations Division 10 Program Strategy Public Information and Education • Drink. Ride. Lose. – Rider Awareness. Impaired Riding. • Look. Learn. Live. – Motorists Awareness, Rider Education, Rider Awareness. • Look Twice for Motorcyclists – Motorists Awareness. • Share the Road – Motorists Awareness.
    11. 11. TxDOT | Traffic Operations Division 11 Program Strategy Rider Education & Training 32,719 41,491 39,039 38,067 0 5,000 10,000 15,000 20,000 25,000 30,000 35,000 40,000 45,000 2007 2008 2009 2010
    12. 12. TxDOT | Traffic Operations Division 12 Program Strategy Rider Education & Training 3,067 2,935 2,620 1,606 1,973 2,246 3,590 3,997 4,504 4,096 3,464 3,969 0 500 1,000 1,500 2,000 2,500 3,000 3,500 4,000 4,500 5,000 SEP OCT NOV DEC JAN FEB MAR APR MAY JUN JUL AUG
    13. 13. TxDOT | Traffic Operations Division 13 Program Summary FY 2011 • Motorcycle Safety Projects – Motorcycle Safety Awareness PI&E Campaign • Multi-media campaign. • Share the Road. Look Twice for Motorcycles. – Statewide Coordination of Motorcycle Safety Initiatives • Texas Motorcycle Safety Coalition and Board. • Motorcycle Safety Forum. February 7, 2011. • Maintain the Look, Learn, Live website. – Texas Law Enforcement Motorcycle Safety: Awareness and Enforcement Training Course Implementation • Classroom-based curriculum package and pilot course.
    14. 14. TxDOT | Traffic Operations Division 14 Project Detail FY 2011 • Motorcycle Safety Awareness PI&E Campaign – Dates • Press Event: 10am, April 12, 2011 @ Long Center in Austin, TX. • Statewide Campaign: April 18 – 29, 2011. – Creative Production • Radio & Television Public Service Announcements. • Public Relations & PI&E materials. – Paid Media • Radio & Television. • Billboards & Bulletins.
    15. 15. TxDOT | Traffic Operations Division 15 End Presentation Questions & Answers • Questions or Comments? Contact Information Gonzalo Ponce, Section Planner TxDOT Traffic Safety Section eMail: gonzalo.ponce@txdot.gov Phone: 512.416.3258

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