Samsung Electronics for its “Samsung Apps” could not provide a stable authentication service on Amazon EC2 AWS Cloud for its smart phone app users and smart TV viewers (Samsung Galaxy series, Note series, and Tablets). Samsung Electronics runs ALTIBASE HDB on Amazon EC2 AWS without issue. Samsung Electronics provides real-time global authentication to over 100 Million users with stable non-stop service combined with extremely efficient system resource utilization. ALTIBASE® HDB™ is the only Hybrid DBMS in the industry that combines an in-memory DBMS with an on-disk DBMS, with a single uniform interface, enabling real-time access to large volumes of data, while simplifying and revolutionizing data processing. Altibase is provider of In-Memory data solutions for real-time access, analysis and distribution of high volumes of data in mission-critical environments. **To Learn More: Visit our website (www.altibase.com) Download free trial (http://altibase.com/downloads/) Email us (info@altibase.com) Read Altibase Solution Overview (slidesha.re/ZMAYVh)

1. Case Study:
Samsung Electronics, “Samsung Apps”
(Authentication Service)
CASE STUDY FOR TELECOMMUNICATION INDUSTRY

2. ￭ Overview
￭ Problems
￭ Solutions
￭ Results
AGENDA
CASE STUDY FOR TELECOMMUNICATION INDUSTRY
In-Memory Database Solution

3. + Overview
Altibase
Altibase is provider of In-Memory
data solutions for real-time
access, analysis and distribution of
high volumes of data in mission-
critical environments.
Samsung Electronics
Samsung Electronics is a global
electronics giant and the worldwide
leader in smart phones and smart
TV’s.
Summary
Samsung Electronics for its “Samsung Apps” could not provide a stable
authentication service on Amazon EC2 AWS Cloud for its smart phone app users
and smart TV viewers (Samsung Galaxy series, Note series, and Tablets). Samsung
Electronics runs ALTIBASE HDB on Amazon EC2 AWS without issue. Samsung
Electronics provides real-time global authentication to over 100 Million users with
stable non-stop service combined with extremely efficient system resource
utilization.
In-Memory Database Solution

4. + Problems
Samsung Electronics for its “Samsung Apps” could not provide a stable
authentication service on Amazon EC2 AWS1 Cloud for its smart phone app
users and smart TV viewers (Samsung Galaxy series, Note series, and Tablets).
Samsung Electronics’ problems with the authentication service negatively
impacted market penetration, new client acquisition and retention.
 A major pain point for Samsung Electronics was that its Oracle Coherence based backend
failed2, causing its global authentication service to stop for several hours. For its app users,
totaling near 100 Million, Oracle’s disaster caused huge frustration, attrition and
immeasurable opportunity loss.
 Furthering the problem, Samsung Electronics could not recover critical data after the Oracle
Coherence crash because of irretrievable data loss. Samsung Electronics needed a solution
that seamlessly recovered data even in the event of a total system meltdown failure.
 Samsung Electronics sought a high performance, reliable and robust global authentication
service for its fast growing number of users. Concurrent to its high performance (Hot Data)
needs, Samsung Electronics needed a solution for storing large historical data (Cold Data).
The Company needed the speed of RAM and the volume of disk storage.
1) Amazon EC2: Amazon Elastic Computing 2, AWS: Amazon
Web Services
2) The global authentication system used Oracle Coherence on
the backend. In-Memory Database Solution

5. + Solution
ALTIBASE HDB™ In-Memory Database’s Hybrid architecture (In-
Memory + On-Disk a single unified engine) met all of Samsung
Electronics’ needs. Samsung Electronics runs ALTIBASE HDB on
Amazon EC2 AWS without issue. Samsung Electronics provides
real-time global authentication to over 100 Million users with
stable non-stop service combined with extremely efficient system
resource utilization.
In-Memory Database Solution

6. + Results
 Samsung Electronics now provides over 100 Million worldwide customers
with a best- in-class global authentication service3.
 ALTIBASE HDB™ runs in the Cloud with full flexibility and reliability4.
 ALTIBASE HDB In-Memory Database solves Samsung Electronics’ need for
high-velocity, real-time authentication while ALTIBASE HDB’s™ unified on-disk
feature handles the storage needs of less frequently accessed data.
 Due to ALTIBASE HDB’s™ In-Memory / On-Disk unified engine, system
resources and associated cost are at a minimum. The result is a substantial
decrease in TCO (Total Cost of Ownership).
3) 210 application instances running on 40 servers connect to Altibase
database.
4) ALTIBASE HDB can be setup in the Cloud either via a Cloud Service
Provider or as a Cloud Service (DBaaS).
In-Memory Database Solution

7. + Results
 Due to ALTIBASE HDB’s™ In-Memory / On-Disk unified engine, system
resources and associated cost are at a minimum. The result is a substantial
decrease in TCO (Total Cost of Ownership).
 Samsung Electronics no longer has data loss, downtime or speed vs. size
problems. ALTIBASE HDB’s™ features are fully bolstered as a fully ACID
compliant relational database5.
 Samsung Electronics utilizes Altibase’s built-in Replication, with its High
Availability feature in Active-Active mode to eliminate any service
interruption.
 Samsung Electronics’ net results are more app users, higher profitably,
revenue growth and superior customer satisfaction.
5) ALTIBASE HDB is a full ACID relational database. ACID is acronym of
‘Atomicity, Consistency, Isolation, and Durability’.
In-Memory Database Solution

8. In-Memory Database Solution
Altibase Solution Overview
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• China Telecom (Account
Balance Management
System)
• China Unicom (Online
Charging System)
• KT Telecom (Abnormal
Traffic Detection,
Analysis and Control
System)
• E*TRADE
• Samsung Securities
(DBMS performance)
• Solomon Investment &
Securities (FOREX trading
platform)
• LG Display (Quality
control DBMS)
• Top Japanese Medical
Supplier (Global MRI/CT
Manufacturing
Company)
• BISTel (Equipment
Engineering System)
Solution: Service: Government:
• HP (Hewlett-Packard)
OpenMCM
• HOA Soft (System for
Proprietary Trading
Desks – Prop Desk)
• Leading Global Utility
Company (Call Center)
• Sportstoto (Sports
Betting Industry)
• EBS (Educational Broad
Casting System) – Single
Sign-On
• KAIST (Course
Enrollment System)
Read More Case Studies>>
MORE REFERENCES:

9. About ALTIBASE+
■ Altibase is a world leader in data management systems and provides
high performance computing solutions to top companies worldwide.
■ Altibase has helped hundreds of enterprise clients in
Telecommunications, Finance, manufacturing and government with their
growing database management needs.
Telecommunications
Finance
Public Works
Education
Internet
Solutions
Manufacturing
In-Memory Database Solution

10. Why ALTIBASE HDB™?+
■ World’s most reliable DBMS
■ Fastest performance and no downtime
■ Highly available, scalable and flexible
■ Industry's only hybrid DBMS combines In-Memory DBMS
with on-disk DBMS
■ Lower TCO: lower license and maintenance fees
In-Memory Database Solution

11. Website: www.altibase.com
Email: Info@altibase.com
Facebook: facebook.com/altibaseinc
LinkedIn: linkedin.com/company/Altibase
Twitter: @altibase