2. Introduction
Siemens Pakistan Engineering Company Limited has been established since pre-
partition days.
It started in Pakistan with first cable laying project in Karachi.
The firm was incorporated as public listed company in 1963, when it established a
factory for motors and transformers in addition to the switchboards.
In 1976, the firm introduced diesel generating sets.
The firm made another breakthrough when it was able to setup 412MW combined
cycle Rousche Power Plant, and became the first value added seller of SAP.
3. Introduction
In 2000s, Siemens Pakistan completed the first load dispatch center for K-Electric
and later continued grid stations for K-Electric, Wapda and DEWA Dubai.
The firm has been successful is commissioning of Sawan and Kandhkot gas
compression trains, equipping of Al Razi Medical Diagnostic Centre with imaging
equipment, and getting a new project for airfield lighting for Benazir Bhutto
International Airport.
In 2012, the firm armed Karachi's largest mall - Dolmen Mall - with safety, security
& building management technology.
4. Introduction
Major shareholders
Siemens AG Germany 74.65%
National Investment Trust 12.64%
General Public 4.36%
Business Segments
Energy Segment
Healthcare Segment
Industry Division
Infrastructure & cities
5. Business Segments
Energy segment Healthcare segment
• Power generation
• Wind power
• Power transmission
• Energy services
• Imaging and therapy systems
• Clinical products
• Diagnostics and customer solutions
6. Business Segments
Industry division Infrastructure & cities
• Industry automation
• Technologies
• Customer service
• Building technologies
• Rail systems
• Mobility and logistics
• Smart grids
7. Past Performance
2009-2013
• Net turnover and annual orders have halved
• Causes contributing to the company’s dwindling performance:
The termination of contract worth of Rs 1.992 billion by the Civil Aviation Authority
(CAA) relating to power supply and telecommunication network at New Benazir Bhutto
International Airport, Islamabad
Delays in different projects of various business segments
Restructuring, rightsizing and portfolio adjustment activities which have also affected
profitability
8. Past Performance
2014
• Improvement in gross margins, as some signs of recovery were witnessed; the firm got the
contract for the work at New Benazir Bhutto International Airport, Islamabad by the CAA
again
• However, the firm continued to bear losses for the year as both orders received and sales
revenues were less by 25 percent year-on-year in 2014
9. Past performance
2015 2016
• A contract with K-Electric worth
approximately Rs 10.7 billion for
execution of transmission package
• The firm's new orders and sales saw a
negative growth of 4.8 percent and 5.3
percent year-on-year, respectively
• Causes: Increase in continuation costs in
Islamabad International Airport
Projects, cost overruns in other projects
and under absorption of fixed costs due
to reduced sales
• Turnaround year , became profitable
again
• Efforts of management and increased
level of employee’s commitment and
dedication.
• The improvement in new orders and
revenues has been significant in 2016
• Gain from the sale of some key fixed
assets
10. Sales and Profitability
2011, 13.34 2012, 13.82
2013, 12.35
2014, 9.26 2015, 8.81
2016, 22.84
0
5
10
15
20
25
2010 2011 2012 2013 2014 2015 2016 2017
Neworders(bn)
Year
New Orders
New orders