1. DEVELOPMENT OF THE TOUR TO DPRK FROM DANDONG Zhengliaoji Tourism & Hospitality administration College , Liaodong University ,Dandong ,Liaoning

2. Dandong as the biggest border city in China, has a tourism item which is specially permitted by national tourism management bureau for the tour to DPRK’s border area, and which is a leading business in tourism industry in Dandong. Its development was primarily influenced by the tense situation in Korean Peninsula, such as the military confrontation between the North and South Korea, DPRK’s nuclear crisis , epidemic disease SARS and DPRK lacks a stable policy for inbound tourism etc. These factors make the tour to DPRK more unsteadily. But it promotes the development of Dandong’s tourism industry. At the same time, it plays an important role in cultural and economic interaction between the two countries . ABSTRACT

3. Dandong as the biggest border city in China

4. 1 The Background of Developing the Tour to DPRK from Dandong The International Friendship Bridge, The Iron Bridge, which is still used now, was started to be built in April 1937 and was completed in May 1943. It stretches over the Yalu River from Dandong to Sinuiju, which is 940.8 meters’ long totally. In October 1990, the Yalu River Bridge was renamed as “Bridge for the Friendship between China and Korea” by the agreement of the two countries. Visitors on the Bridge can not only see the famous scenic spots, such as the rainbow over the Bao Mountain, the clear water and the bright pavilions, the River and the boats, and the bullet holes in the Iron Bridge, but also can generally survey the scene of the cities in both countries.

5. 1 The Background of Developing the Tour to DPRK from Dandong Dandong is located in the frontier of Northeast of China, at the Northwest bank of Yalu River in the Southeast of Liaoning Province. It is located in the south of the Changbai Mountain chain north of the Yellow Sea. Facing the city of Sinuiju of D.P.R.K across the Yalu river.

6. 1 The Background of Developing the Tour to DPRK from Dandong The Broken Bridge, which was started to be built in May 1909 and was completed in Oct. 1911, is the first bridge built over the Yalu River. It was built by the colonial Japanese government house in Korea. At the very beginning, the Bridge was used as a railway bridge.

7. 1 The Background of Developing the Tour to DPRK from Dandong Dandong is the largest border city of China, faces the D.P.R Korea across the Yalu River, with unique locational, resource and industrial advantages.

8. 1 The Background of Developing the Tour to DPRK from Dandong

9. 1 The Background of Developing the Tour to DPRK from Dandong

10. 1 The Background of Developing the Tour to DPRK from Dandong

11. 1 The Background of Developing the Tour to DPRK from Dandong

12. Dandong is entitled with " the biggest border city along the coastal areas and territorial seas in China" 1 The Background of Developing the Tour to DPRK from Dandong

13. Dandong is entitled with " the biggest border city along the coastal areas and territorial seas in China" 1 The Background of Developing the Tour to DPRK from Dandong

14. Dandong is entitled with " the biggest border city along the coastal areas and territorial seas in China" 1 The Background of Developing the Tour to DPRK from Dandong

15. 1. 2 “One-Day Tour’’ as Main Tour Item (Dandong- Sinuiju ) 1.3 “two-day tour” , ”three-day tour” and ”four –day tour” 1 The Background of Developing the Tour to DPRK from Dandong

16. TOUR IN PYONGYANG------TOURIST GUIDE

17. Ariang Festival in Pyongyang

18. Ariang Festival in Pyongyang

19. Ariang Festival in Pyongyang

20. Tour in Pyongyang

21. Tour in Pyongyang

22. Tour in Pyongyang

23. Tour in Pyongyang

24. 2 The Process of Developing the Tour to DPRK from Dandong 2 . 1 The Increasing Number of Tourists to DPRK 0.4 million tourists(1988-2004)

25. 2 . 2 The Substantial Rise of Business Income in the Tour to DPRK 450 million yuans(1988-2004) (source:Dandong statistical data1988-2004)

26. Sinuiju is on the other side of Yalu river

27. (1) The imperfect tour market and the relative unstable no stable inbound tourism policy in DPRK(1989,1993,1998,2000,2003,2004) tense situation in Korean Peninsula , suffered natural diseases and SARS etc. (2) The low effectiveness of tourism visa of DPRK. (3) The poor quality in the reception service of DPRK. (4) The restricted tour activity in DPRK 2 . 3 The Analysis of Tour Market for DPRK from Dandong

29. DPRK has being attached importance to the development of the inbound tourism. Kaesong industrial park ; Mt. Kumgang area ------“law of kumgang mountain special tourism zone”; Senbong region. 3 ． 2 Tourism Industry Forming an Integrated System In DPRK 3 In The Future

30. (1) The tourism industry alliance that crosses the region should be set up------among the China,DPRK and ROK. (2) The tour to DPRK have giving an impetus to the domestic tourism and inbound tourisms in Dandong . Gyeongui railway (Seoul-Sinuiju) /Arirang festival /Yalu river International festival 3 ． 3 Festivals to be Held in the Regional Way. 3 In The Future