https://clck.ru/gBpnB

1. MADE EASY
Infographics
Chris Lema

2. The Power of
STORY

3. Since we were kids!
We’ve been telling stories

5. You’re Yoda
In terms of the story…

6. I said it first….she said it louder
Nancy Duarte
http://www.ted.com/talks/
nancy_duarte_the_secret_structure_of_great_talks.html

7. The Power of
Infographics

8. When you saw this…
Remember the Matrix?

9. saw her?
How many of you

10. AN INFOGRAPHIC
IS A VISUAL
DEPICTION OF
DATA, DESIGNED
TO TELL A STORY
THAT IS MORE
LIKELY TO BE READ
& REMEMBERED
My Definition

11. Visuals are processed 60,000x
faster than anything else in our
brain.
50% of our brain is “wired”
for visuals.
An infographic is 30x more likely
to be read than a text-based article.
By the Numbers
60k
50
30

12. How to Assemble
A Visual Story

13. What point are you trying to make?

14. Find the research to back you up!

15. Sketch out your concept!

16. Where to find
The Data

17. DataMarket.com NumberOf.net
Census.gov /publicdata/

18. SOURCE
Go to the

19. An Example
Making the
Case for
WordPress

20. WORDPRESS
Everybody is using

21. COMPETITION
It’s killing the

22. PLUGINS
There are lots of

23. Already Made
Thankfully, the case was
http://yoast.com/wordpress-stats/

24. You don’t need to be a designer
Infographic
Tools

29. Now it’s time for a
DEMO

30. How to Find Me
http://chrislema.com
Twitter: @chrislema
Facebook: /chrislema
LinkedIn: /in/mrchrislema
CHRIS LEMA