CV for Yeshiyah Amariel

1. Yeshiyah Amariel
STRATEGIC MARKETING EXECUTIVE
General Overview:
I'm a strategic marketing expert. My expertise includes (but is
not limited to) the following:
CUSTOMER BRANDING MEDIA PLANNING &
FOCUSED REPUTATION BUYING
MARKETING MANAGEMENT TEAM LEADERSHIP
ADVERTISING
P UBLIC RELATIONS ONLINE MARKETING
SALES
MEDIA RELATIONS
GROWTH COMMUNITY
RELATIONS GRASSROOTS CAMPAIGN
My high profile clients & experience includes (but is not limited
to) the following:
Music Industry OM Campaigns:
• 2011 Brit nominated album 'The Defamation of
Strickland Banks'
• Band Lights Over Paris release of single featuring 'Game'
• Charitable Album featuring Julian Lennon, Maxi Priest,
Mark Ballas, and other award-winning artists.
Political RM Campaigns:
• Tea Party Express 2012 Republican Presidential Debate
• 2008 Israel for Obama Campaign
• PR for former Romanian Prime Minister
Corporate PR Projects:
‫ישעיה אמריאל‬
• Artec Consultants
• RHUB Incorporated (Hitachi Partner)
ayeshiyah@ymail.com • R&R PARTNERS
• ZEN ENTERTAINMENT
Strategic Marketing Consultant • Howard Morgan (CEO)
• Clifford Boro (CEO)

2. 1. Employment History:
Initiated Marketing Incorporation (Riverdale, IL)
Owner, Manager Date: July 2010 – Present
I've managed this online marketing company hands-on with clients that have included Georgia Anderson, Mark E.
Brown, Cliff Boro, Tateo Nakajima, and Salvatore Russo for the 2012 Tea Party Republican Presidential Debate
Presented by CNN. In addition, I worked in the music industry on the following projects:
'The Defamation of Strickland Banks' press campaign pre-2011 Brit awards;
The mid-2011 release of the 'Lights Over Paris' single 'I'm Not A Gangsta' featuring rapper 'Game'
The late 2011 release of a charitable album from artists such as Julian Lennon, Maxi Priest, Rie fu, Tin
Cup Gypsy, Mark Ballas, and lyrics from Academy award winner Tim Rice.
Public Attention:
§ Interviewed celebrities, developed website content for client such as Mark Ballas, and wrote articles
published in several online publications including Rolling Stone Magazine in Mexico.
Media: http://www.rollingstone.com.mx/noticias/julian-lennon-dona-una-cancion-para-los-ninos-de-japon/ ;
http://www.markballas.com/blogdetail/Mark-Ballas-contributes-to-Shine-On-Songs-Volume-One/469
http://www.examiner.com/user-yeshiyah-amariel
§ Named one of 2012's Young Entrepreneurs & Most Innovative Companies in Advertising and Marketing by
the Americas Business Excellence Awards.
Media: Yahoo Finance ARTICLE: http://finance.yahoo.com/news/finalists-2012-americas-business-excellence-004700996.html
‫ אמריאל‬Voluntary Israel Projects (Riverdale, IL / Israel)
Founder /President Date: January 2009 – Present
As the director of this organization I negotiated promotional campaigns, recruits, and partnerships with several
major international Jewish charities including the Jewish Library in India, Chabad of Vietnam and Meir Panim:
Public Attention:
§ Letter of Support from Meir Panim (attached).
Media: http://charity-foundation-info.com/pro-israel-charities-partner-to-aid-israels-needy/
Israel for Obama Campaign (Jerusalem, Israel)
Strategic Director Date: February 2008 – January 2009
Worked in connection with the Israel based office of Democrats Abroad, Chicago headquarters, and grassroots
Jewish organizations to form a strategic marketing campaign targeted toward the Israel & United States based
Jewish communities. I also ran the online blog for the campaign which informed both the press and grassroots
groups of the strategies. In addition, I used social media, YouTube and other forms of nontraditional media to
motivate support for the American Democratic Candidate.
Public Attention:
§ Ultimately generated international publicity for the campaign with articles in Haaretz, The Wall Street
Journal, Jewish Journal, ABC News, NY Times, Telegraph, Huffington Post, and many more.
Media: http://www.telegraph.co.uk/news/worldnews/barackobama/3330446/Palestinians-toil-for-Barack-Obama-win.html
2. Languages:
• American English – Naive
• Biblical Hebrew – Basic
• Spanish – Basic
3. Skills:
• Marketing Methods and Techniques; Online Article Writing and Blogging; Internet Marketing; and Business
Strategy
• Web Design (Adobe Dreamweaver CS5.5) ; Graphic Design (Photoshop); Video Editing (Vegas Pro 10.0);
and Microsoft Office 2010
• Typing Speed: 35 wpm
4. Additional Information:
• Date of Birth: July 4, 1984
• Place of Birth: Chicago, Illinois, USA