Workplace Compliance Services - All corporations must create and file an annual report each year for their shareholders. Some corporations will only meet the bare minimum of providing the necessary financial statements and not put any thought into creating a compelling annual report design.
Investment in The Coconut Industry by Nancy Cheruiyot
Workplace Compliance Services - Why Your Company Needs A Great Annual Report Design
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2. All corporations must create and file an annual report each year
for their shareholders. Some corporations will only meet the bare
minimum of providing the necessary financial statements and
not put any thought into creating a compelling annual report
design. Don't miss this opportunity to market directly to
interested shareholders and potential investors! Your corporation
is given the opportunity to directly reach those individuals that
have already expressed interest in your company.
3. Why is good annual report design so important? This is the overall
basis for what you wish your design to convey:
1. Attract the reader/viewer
2. State the message clearly
3. Give a clear call to action
If your annual report does not accomplish these three things, then
you've wasted your money. If your annual report design
successfully accomplishes the above, you have a success on
your hands.
4. 1. Attract the Reader/Viewer
This is all about visually designing for your target audience. The
only way you are going to be able to state your message and
call to action is if the design is targeted to your audience.
5. 2. State the Message Clearly
Get to the point. Do you know the most basic, concrete message
that you wish to convey? Figure it out and then say it. Often
corporations struggle to settle on a single concise message. In
an annual report, there are multiple supporting facts that need to
be presented, but let them all lead back to your message.
6. 3. Give a Clear Call to Action
Surprisingly many people miss this part. Maybe they think they are
being too forward or if they've given enough information, the
viewer will just automatically know what to do. Do not operate
under the assumption that your audience will naturally respond
with the action that you desire, push them along that path. You
will get a better conversion rate if you tell the viewer what to do.
Is increasing stock purchases your goal?
7. Workplace Compliance Services is a human resources
B2B company that assists businesses in staying in
compliance with annual fillings that are required of
businesses.