Sony Corporation & LG Electronics WorldShare’s Quest to Crown the Best for their Organization. Veronica Hashemi June 8, 2020 WorldShare’s Organization 2 WorldShare is a human-rights focused non-profit organization that is dedicated to helping shape the lives of others. Currently, WorldShare’s organization supplies its employees with Sony branded products. They are discussing whether to switch to LG Electronics or keep the Sony brand. Sony’s History “Sony Corp. is engaged in the development, design, manufacture, and sale of electronic equipment, instruments, devices, game consoles, and software for consumers, professionals, and industrial markets” (CompaniesHistory). Japanese company. Founded in 1946 by Masaru Ibuka and Akio Morita. Initially named, “Tokyo Tsushin Kogyo” as a small electronics company with only 8 employees. Started off with about ¥190,000, which is roughly about $1,700 USD. Headquartered in Minato City, Tokyo, Japan at Sony City. Sony is popular worldwide and has been featured in a number of films, music, and other popular ventures. 3 LG Electronics History LG Electronics made its debut into Korea after the Korean War of 1950 - 1953 and wanted to help rebuild its nation with electronics and home appliances. South Korean company. Founded in 1958 by Koo In-hwoi. Formerly known as GoldStar. Produced many of South Korea’s TVs, radios, refrigerators, and other home appliances. In February of 1995, GoldStar had merged with Lucky Chemical and LS Cable. The corporate name became Lucky-Goldstar, and then, today to LG Electronics. 4 Compliances & Awards The following is a list of compliances and awards for Sony & LG Electronics: SONY CORPORATION In 2019 and 2020, Sony was honored as one of the “World's Most Ethical Companies” by the Ethisphere Institute. “Sony established its “Sony Group Code of Conduct” around the core principles of fairness, integrity, honesty, respect, and responsibility, and Sony Group as a whole endeavors to uphold these principles while creating innovation” (Sony Europe PR Team). “Compliance Division in Sony Corporation” in 2001. “Group Code of Conduct Establishment of the Compliance Hotline” and “Global Compliance Network” in 2003. “Compliance Monitoring and Leadership Team” in 2008 and 2009. LG ELECTRONICS According to Forbes, LG Electronics has had its share of positive ethics practice awards. Some of these include: Number 309 at “World's Best Employers 2019.” Number 33 at “Top Regarded Companies 2019.” Number 42 at “America's Best Midsize Employers 2019.” Number 401 at “America's Best Employers 2016 (dropped off in 2017).” Number 65 at “World's Most Powerful Brands 2012 (dropped off in 2013).” 5 Supply Chain Issues & Solution s Sony Corporation Supply Chain: 2001: Sony’ supply chain reportedly lost an approximate amount of $160 million in shipment value to Europe. This event was due to the shipments containing cadmium in excess of the Europ.

1. Sony Corporation &
LG Electronics
WorldShare’s Quest to Crown the Best for their Organization.
Veronica Hashemi
June 8, 2020
WorldShare’s Organization
2
WorldShare is a human-rights focused non-profit organization
that is dedicated to helping shape the lives of others.
Currently, WorldShare’s organization supplies its employees
with Sony branded products. They are discussing whether to
switch to LG Electronics or keep the Sony brand.

2. Sony’s History
“Sony Corp. is engaged in the development, design,
manufacture, and sale of electronic equipment, instruments,
devices, game consoles, and software for consumers,
professionals, and industrial markets” (CompaniesHistory).
Japanese company.
Founded in 1946 by Masaru Ibuka and Akio Morita.
Initially named, “Tokyo Tsushin Kogyo” as a small electronics
company with only 8 employees.
Started off with about ¥190,000, which is roughly about $1,700
USD.
Headquartered in Minato City, Tokyo, Japan at Sony City.
Sony is popular worldwide and has been featured in a number of
films, music, and other popular ventures.
3
LG Electronics History
LG Electronics made its debut into Korea after the Korean War
of 1950 - 1953 and wanted to help rebuild its nation with
electronics and home appliances.
South Korean company.

3. Founded in 1958 by Koo In-hwoi.
Formerly known as GoldStar.
Produced many of South Korea’s TVs, radios, refrigerators, and
other home appliances.
In February of 1995, GoldStar had merged with Lucky Chemical
and LS Cable. The corporate name became Lucky-Goldstar, and
then, today to LG Electronics.
4
Compliances & Awards
The following is a list of compliances and awards for Sony &
LG Electronics:
SONY CORPORATION
In 2019 and 2020, Sony was honored as one of the “World's
Most Ethical Companies” by the Ethisphere Institute.
“Sony established its “Sony Group Code of Conduct” around the
core principles of fairness, integrity, honesty, respect, and
responsibility, and Sony Group as a whole endeavors to uphold
these principles while creating innovation” (Sony Europe PR
Team).
“Compliance Division in Sony Corporation” in 2001.
“Group Code of Conduct Establishment of the Compliance
Hotline” and “Global Compliance Network” in 2003.

4. “Compliance Monitoring and Leadership Team” in 2008 and
2009.
LG ELECTRONICS
According to Forbes, LG Electronics has had its share of
positive ethics practice awards. Some of these include:
Number 309 at “World's Best Employers 2019.”
Number 33 at “Top Regarded Companies 2019.”
Number 42 at “America's Best Midsize Employers 2019.”
Number 401 at “America's Best Employers 2016 (dropped off in
2017).”
Number 65 at “World's Most Powerful Brands 2012 (dropped
off in 2013).”
5
Supply Chain Issues &
Solution
s
Sony Corporation Supply Chain:
2001:
Sony’ supply chain reportedly lost an approximate amount of

5. $160 million in shipment value to Europe.
This event was due to the shipments containing cadmium in
excess of the European Commission’s legal threshold.
Sony has spent 18 months investigating 6,000 factories to
identify the source of cause. Owing to the cost of the
investigation, this response added to Sony’s already devastating
loss.
“With this increased scrutiny, those companies that do not
pursue SSCM (sustainable supply chain management) policies,
enhance communication and proactively address transparency
issues end up putting themselves at risk, just like Sony did in
2001” (Shoemaker).
After the 2001 financial loss, Sony had improved it's supply
chain by adopting supplier selection criteria.
6
2009:
Sony had a total loss of $1 billion due to various changing
conditions, which also included re-structuring of its global
supply chain.
Many employees have lost their jobs and this issue was a bit of
a shock, since Sony prides itself on being a lifetime employer.
However, there were some positive aspects of this situation.
Sony had learned what works and what doesn’t work in high-
tech value chains.
“The Sony brand also has enormous power within the market,

6. something which other companies have failed to learn in
wholesale slashing of supply chain costs” (Ferrariadmin).
“The foundation of Sony’s efforts to build a responsible supply
chain is the compliance of each and every director, executive,
and employee with the Sony Group Code of Conduct and ethical
business practices” (Sony).
Supply Chain Issues &