Successfully reported this slideshow.
We use your LinkedIn profile and activity data to personalize ads and to show you more relevant ads. You can change your ad preferences anytime.
Peter Defreyne, VRT-medialab<br />Innovation in file-basedproduction<br />
Overview<br />Enabling File-basedWorkflows<br />New Challenges in File-basedProduction<br />CHAMP Platform<br />UseCase To...
Overview<br />Enabling File-basedWorkflows<br />New Challenges in File-basedProduction<br />CHAMP Platform<br />UseCase To...
Linear push workflow model<br />Tape-basedworkflows<br />Swamped<br />Tape<br />Flexicard<br />Room<br />Cut-cut<br />Edit...
Centralized workflow model<br />File-basedWorkflowsusing IT Technology<br />Concurrent<br />engineering<br />Processing <b...
File-basedWorkflowsusing IT Technology<br />Interoperability<br />File wrapper<br />Compression format<br />Uncompressed e...
File-basedWorkflowsusing IT Technology<br />Interoperability<br />IT infrastructure<br />IT Storage<br />IT Networks<br />...
File-basedWorkflowsusing IT Technology<br />Interoperability<br />IT infrastructure<br />Media asset management<br />Asset...
File-basedWorkflowsusing IT Technology<br />Interoperability<br />IT infrastructure<br />Media asset management<br />Autom...
File-basedWorkflowsusing IT Technology<br />Interoperability<br />IT infrastructure<br />Media asset management<br />Autom...
11<br />
Overview<br />EnablingFile-basedWorkflows<br />New Challenges in File-basedProduction<br />The Programme Maker Takes Centr...
The Programme Maker Takes Centre Stage<br />Survey File-basedProduction in Belgium<br />Creative Sector<br />Technology Se...
The Programme Maker Takes Centre Stage<br />CurrentSituation<br />Many ad hoc solutions<br />Lots of integration effort<br...
The Programme Maker Takes Centre Stage<br />Creating Value for the Programme Maker<br />Consistent Flow of Information<br ...
The cloud<br />Technology Trends<br />Consumerization<br /><ul><li>Prosumer cameras
Powerful laptops
Professional software
Mobile devices
Prosumer cameras
Powerful laptops
Professional software
Mobile devices</li></ul>16<br />
Technology trends<br />Tablets in Media Production<br />Roughcut<br />editing<br />Storyboarding<br />Script editing<br />...
Multi-platform storystelling<br />New Business OpportunitiesforBroadcasters<br />Multiple distribution platforms<br />Digi...
Overview<br />EnablingFile-basedWorkflows<br />New Challenges in File-basedProduction<br />CHAMP Platform<br />Architectur...
Champ Platform<br />Architecture & Challenges<br />Fit-for-purpose webapps<br />Story-centric data model<br />New producti...
Overview<br />EnablingFile-basedWorkflows<br />New Challenges in File-basedProduction<br />CHAMP Platform<br />UseCase Tou...
Fit-for-purposewebapps in pre-productionandproduction<br />Organizeproduction information using story-centricdatamodel<br ...
Overview<br />EnablingFile-basedWorkflows<br />New Challenges in File-basedProduction<br />CHAMP Platform<br />UseCase Tou...
Future of file-basedproduction<br />ProductionWorkflows in the Cloud<br />Hosted Cloud (Public)<br />Portable Cloud<br />P...
Upcoming SlideShare
Loading in …5
×

Champ iMinds

1,736 views

Published on

Published in: Technology, Business
  • Be the first to comment

  • Be the first to like this

Champ iMinds

  1. 1. Peter Defreyne, VRT-medialab<br />Innovation in file-basedproduction<br />
  2. 2. Overview<br />Enabling File-basedWorkflows<br />New Challenges in File-basedProduction<br />CHAMP Platform<br />UseCase Tournée Générale<br />Future of File-basedProduction<br />Conclusion<br />2<br />
  3. 3. Overview<br />Enabling File-basedWorkflows<br />New Challenges in File-basedProduction<br />CHAMP Platform<br />UseCase Tournée Générale<br />Future of File-basedProduction<br />Conclusion<br />3<br />
  4. 4. Linear push workflow model<br />Tape-basedworkflows<br />Swamped<br />Tape<br />Flexicard<br />Room<br />Cut-cut<br />Editing<br />News<br />Play-Out Centre<br />Urgent claim<br />by News<br />Follow-Up<br />Finished<br />Items<br />Editor-in-chief<br />Central<br />Play-out<br />Centre<br />Rough<br />Editing<br />Craft<br />Editing<br />Subtitling<br />Graphics<br />Studio<br />Production<br />Can be<br />lost<br />or <br />Over-<br />written<br />Item too late<br />Copy<br />To Tape<br />Archiving<br />Metadata<br />Lagtile = Real-Time Tape to Tape + Transport<br />Sequential Workflow Model<br />4<br />
  5. 5. Centralized workflow model<br />File-basedWorkflowsusing IT Technology<br />Concurrent<br />engineering<br />Processing <br />during<br />ingest/transfer<br />Browse Clients<br />Craft editors<br />Draft <br />Processing<br />POST<br />Production<br />Media<br />Asset Mgmt<br />Subtitling <br />Analysis<br />INGEST<br />PLAY-OUT<br />IP network<br />Archiving<br />Annotation<br />8 GB P2 card<br />= 32 min video<br />DV25 (news)<br />Central<br />Storage<br />Follow-up<br />continuity<br />Post-<br />sonorisation<br />Editor-in-Chief<br />Collaboration Model<br />Central storage<br />5<br />
  6. 6. File-basedWorkflowsusing IT Technology<br />Interoperability<br />File wrapper<br />Compression format<br />Uncompressed essence<br />Uncompressed essence<br />MXF<br />MXF<br />MXF<br />Compressed essence<br />MXF<br />6<br />
  7. 7. File-basedWorkflowsusing IT Technology<br />Interoperability<br />IT infrastructure<br />IT Storage<br />IT Networks<br />Guaranteed performance<br />IP Network<br />Ingest<br />Online Archive<br />NearlineArchive<br />Post<br />Playout<br />7<br />
  8. 8. File-basedWorkflowsusing IT Technology<br />Interoperability<br />IT infrastructure<br />Media asset management<br />Asset management<br />Metadata & search<br />Descriptivemetadata<br />Version 1: MXF OP1A, AVC-I<br />Central WIP<br />Post<br />Central Archive<br />Asset<br />Version 2: MXF OPATOM, AVC-I<br />Technical Metadata<br />Version 3: QT, H.264<br />1 Asset => many files!!<br />8<br />
  9. 9. File-basedWorkflowsusing IT Technology<br />Interoperability<br />IT infrastructure<br />Media asset management<br />Automation & orchestration<br />Service OrientedArchitectures (SOA)<br />Standardization (EBU-AMWA FIMS)<br />Vendor B<br />Vendor A<br />Vendor C<br />Transcode Service<br />Transfer Service<br />Rewrap Service<br />Enterprise Service Bus<br />QC Service<br />Ingest<br />…<br />9<br />
  10. 10. File-basedWorkflowsusing IT Technology<br />Interoperability<br />IT infrastructure<br />Media asset management<br />Automation & orchestration<br />Partners<br />VRT, EBU, AMWA, SMPTE, IBM, Cisco, Avid, Apple, IRT, Video Promotion, Porthus, IBCN, MMLab, ETRO, PATS, IBBT, Alcatel-Lucent, Videohouse, …<br />Major Projects<br />FIPA<br />GEISHA<br />IPSA & IPSA2<br />HD-BMP<br />PMWoC<br />10<br />
  11. 11. 11<br />
  12. 12. Overview<br />EnablingFile-basedWorkflows<br />New Challenges in File-basedProduction<br />The Programme Maker Takes Centre Stage<br />Consumerization & Tablets<br />Multi-platform Storytelling<br />CHAMP Platform<br />UseCase Tournée Générale<br />Future of File-basedProduction<br />Conclusion<br />12<br />
  13. 13. The Programme Maker Takes Centre Stage<br />Survey File-basedProduction in Belgium<br />Creative Sector<br />Technology Sector<br /> Production companies<br />Cobra.be & Cobra TV<br />Sputnik<br />Vlaanderen Vakantieland<br />Kanakna<br />Zonde van de Zendtijd<br /> Producers<br />Filip Callewaert<br />Stef Wouters<br /> Publishers<br />Roularta<br />Concentra<br /> Technology companies<br />Videohouse<br />EVS<br />Limecraft<br />CandIT-media<br />Comsof<br />13<br />
  14. 14. The Programme Maker Takes Centre Stage<br />CurrentSituation<br />Many ad hoc solutions<br />Lots of integration effort<br />No onesize fits all<br />14<br />
  15. 15. The Programme Maker Takes Centre Stage<br />Creating Value for the Programme Maker<br />Consistent Flow of Information<br />Collaboration Platform<br />Collaborative story-writing<br />Sharing documents in real-time<br />Versioning, review & approval<br />Producer orchestration role<br />Planning tools<br />…<br />Throughoutproduction steps<br />Interoperable information tools<br />Avoidloss of metadata<br />Increased Flexibility<br />Fit-for-purpose Tools<br />Simple, fit-for-purpose, interoperableapps<br />Instead of<br />Ad hoc workflows<br />Complex one-size-fits-all tools<br />Location-independent<br />Network-transparent<br />Software: e.g. editing<br />Formats: compression, file<br />Hardware: camera, laptop<br />15<br />
  16. 16. The cloud<br />Technology Trends<br />Consumerization<br /><ul><li>Prosumer cameras
  17. 17. Powerful laptops
  18. 18. Professional software
  19. 19. Mobile devices
  20. 20. Prosumer cameras
  21. 21. Powerful laptops
  22. 22. Professional software
  23. 23. Mobile devices</li></ul>16<br />
  24. 24. Technology trends<br />Tablets in Media Production<br />Roughcut<br />editing<br />Storyboarding<br />Script editing<br />View rushes<br />Annotation<br />Portable – Easy touse - Connectivity Wi-Fi & 3G<br />17<br />
  25. 25. Multi-platform storystelling<br />New Business OpportunitiesforBroadcasters<br />Multiple distribution platforms<br />Digital relationship with media consumer<br />Integrated, interactiveadvertising<br /><ul><li>Cross-team collaboration</li></ul>18<br />
  26. 26. Overview<br />EnablingFile-basedWorkflows<br />New Challenges in File-basedProduction<br />CHAMP Platform<br />Architecture & Challenges<br />Use Case Tournée Générale<br />Future of File-basedProduction<br />Conclusion<br />19<br />
  27. 27. Champ Platform<br />Architecture & Challenges<br />Fit-for-purpose webapps<br />Story-centric data model<br />New production formats<br />Integrateexistingsolutions<br />Media workflowsin the cloud<br />Security & rightsmgmt<br />Picture Services<br />Asset Mgmt<br />Document Mgmt<br />TV<br />CHAMP Platform<br />Interactive<br />Web<br />Story-centric data<br />Social<br />Mobile<br />Research<br />Video<br />…<br />Interactivity Script<br />Script<br />Call Sheet<br />Editing<br />User-centric approach: validationfor different use cases<br />Storage Services<br />20<br />
  28. 28. Overview<br />EnablingFile-basedWorkflows<br />New Challenges in File-basedProduction<br />CHAMP Platform<br />UseCase Tournée Générale<br />Future of File-basedProduction<br />Conclusion<br />21<br />
  29. 29. Fit-for-purposewebapps in pre-productionandproduction<br />Organizeproduction information using story-centricdatamodel<br />Increased flexibility bysupporting mobile devices (e.g. tablet)<br />
  30. 30.
  31. 31.
  32. 32.
  33. 33.
  34. 34.
  35. 35.
  36. 36.
  37. 37.
  38. 38.
  39. 39.
  40. 40.
  41. 41.
  42. 42.
  43. 43.
  44. 44.
  45. 45.
  46. 46.
  47. 47.
  48. 48.
  49. 49.
  50. 50.
  51. 51.
  52. 52.
  53. 53.
  54. 54.
  55. 55.
  56. 56.
  57. 57.
  58. 58.
  59. 59.
  60. 60. Overview<br />EnablingFile-basedWorkflows<br />New Challenges in File-basedProduction<br />CHAMP Platform<br />UseCase Tournée Générale<br />Future of File-basedProduction<br />Conclusion<br />53<br />
  61. 61. Future of file-basedproduction<br />ProductionWorkflows in the Cloud<br />Hosted Cloud (Public)<br />Portable Cloud<br />Private Cloud<br />Production Company<br />> 1Gbit/s (Fibre/LAN)<br />20Mbit/s (Consumer internet)<br />< 7,2 Mbit/s (Mobile 3G)<br />Programme makers<br />
  62. 62. Future of file-basedproduction<br />ProductionWorkflows in the Cloud<br />Transmedia Production & Publishing<br />Traditional workflow (TV+ web)<br />TV<br />Story-editing<br />Production<br />Post Production<br />TV Production Team<br />Web<br />Story-editing<br />(Production)<br />Post Production<br />Research<br />Web Production Team<br />TV<br />Post Production<br />Research<br />Transmedia Story-editing<br />Production<br />Transmedia workflow<br />Mobile<br />Web<br />Web Production Team<br />Post Production<br />TV Production Team<br />Print?<br />Interactive<br />Shared Research<br />Social<br />
  63. 63. Future of file-basedproduction<br />ProductionWorkflows in the Cloud<br />Transmedia Production & Publishing<br />EnablingCollaborationfornew Use Cases<br />Print / digital publishing<br />Citizenjournalism<br />Advertisement production<br />E-learning<br />…<br />56<br />
  64. 64. Future of file-basedproduction<br />ProductionWorkflows in the Cloud<br />Transmedia Production & Publishing<br />EnablingCollaborationfornew Use Cases<br />Standardization in Automation (EBU-AMWA FIMS)<br />57<br />
  65. 65. Future of file-basedproduction<br />ProductionWorkflows in the Cloud<br />Transmedia Production & Publishing<br />EnablingCollaborationfornew Use Cases<br />Standardisation in Automation (EBU-AMWA FIMS)<br />Quality<br />Higherresolutions (NHK)<br />Higherframerates (BBC)<br />Multiscreen delivery<br />Quality control<br />58<br />
  66. 66. Overview<br />EnablingFile-basedWorkflows<br />New Challenges in File-basedProduction<br />CHAMP Platform<br />UseCase Tournée Générale<br />Future of File-basedProduction<br />Conclusion<br />59<br />
  67. 67. Conclusion<br />Innovation in File-BasedProduction<br />Confidence in File-basedTechnology<br />New Challenges & OpportunitiesAhead<br />Focus on…<br />Operational Excellence (efficiency & cost)<br />AND <br />Differentiating Technology (transmedia, quality, flexibility, …)<br />60<br />
  68. 68. Thankyou<br />

×