Pakistan has emerged as the second rapidly growing economy in Asia after China in 2004 – 2005. In Pakistan SME sector is not only the minor sharer till yet, reality is that Pakistan’s whole economy is highly dependable on the productivity of SMEs. So let’s just start to discuss the important factors of it. The following points will be cover in this case study, these are: 1. Introduction of subject & topic. 2. Stake holders. 3. Context & history. 4. Personal profile & traits. 5. Process flow of events (evaluation). 6. SWOT analysis. 7. Conclusion & decision.

1. NAME: Varda Shaikh
I.D: 1310-BBA027
SEMESTER: BBA VI
SUBJECT: Small & Medium
Enterprises
CASE STUDY ON: SMEs In Pakistan
SUBMITTED TO: Sir Salahuddin
SMEs IN PAKISTAN

2. Pakistan has emerged as the second rapidly growing economy
in Asia after China in 2004 – 2005. In Pakistan SME sector is
not only the minor sharer till yet, reality is that Pakistan’s whole
economy is highly dependable on the productivity of SMEs.
So let’s just start to discuss the important factors of it.
The following points will be cover in this case study, these are:
1. Introduction of subject & topic.
2. Stake holders.
3. Context & history.
4. Personal profile & traits.
5. Process flow of events (evaluation).
6. SWOT analysis.
7. Conclusion & decision.
1.INTRODUCTION OF SUBJECT & TOPIC
The following points defining the role & the current position of
SMEs in Pakistan:
1. It is a small scale project.
2. It contributes in the economy of Pakistan.
3. It plays a vital role in providing employment opportunities.
4. It helps in raising standard of living.
5. It provides big opportunity for young entrepreneur.
6. SMEs Use local resources.
7. Provide raw material to large scale manufacturing firms.
8. Mobilize local savings.
9. Provide low cost production.

3. 10. Big opportunity for those who live in rural areas; they can
start their own small business there.
2.STAKE HOLDERS.
The following are the stakeholders of SMEs:
1. Owner of SME.
2. The employees.
3. The other strategic partners.
4. The customers.
5. The suppliers.
6. The investors.
7. The government.
3.CONTEXT & HISTORY
The following points will illustrate how & what were the SMEs in
the past:
1. More than 90% were working.
2. In 1947, since independence the SMEs are working in the
Pakistan.
3. No formal rules were applied.
4. A regularity authority SMEDA came into existence in 2007.
5. SMEDA is continuously providing help & technical support
as well.
6. SMEs in Pakistan are following ISO standards.
4.PERSONAL PROFILE & TRAITS

4. The following points will explain the main attributes
possessed by SME owner:
1. Most of the entrepreneur belongs to lower-middle
class.
2. Most of them are young & energetic.
3. They do not maintain proper records.
4. Do not pay taxes.
5. Profit oriented.
5.PROCESS FLOW OF EVENTS
(EVALUATION)
The following points will help to determine how much the
other sectors are contributing in the improvement of SMEs:
1. SMEDA started working to reform by laws for SMEs.
2. Government started providing opportunities to SMEs
to introduce their product locally & internationally.
3. Government has built expo centers in all big cities for
the SMEs.
6.SWOT ANALYSIS
A. STRENGHTS
 Provide employment.
 Use local & cheap resources.
 Co-operation from the employees.
 Owner’s management.
 Flat management structure.

5. B. WEAKNESSES
 Low capital.
 Political instability.
 Lack of machinery & equipments.
 Lack of quality consciousness.
 Poor financial strength.
C. OPPORTUNITIES
 Can grow budgeting.
 Can introduce new technology.
 Excise relief.
 Reservation of product items by government.
D. THREATS
 They have a competition with large
manufacturers.
 Produce cheap quality products.
 Technological obsolesces.
 Negligence towards industrial training.
6.CONCLUSION & DECISION
The last words about SMEs is that we can’t deny
the role they are playing in raising the economy
of Pakistan by providing the employment
opportunities to the mass.
The government has to accept them as a
separate body & should take some steps to

6. improve their current position and should take
some steps that will help to overcome their
weaknesses & threats in the future.
The End