1. Umadevi Geddada
umadevi.geddada@gmail.com
7659876912
Work Experience: 1 year 9 months
PROFESSIONAL SUMMARY:
Emblix Solutions: Digital Marketer April-2015 –To-Till Date
 Maintaining Client company’s digital marketing campaigns, multi-channel
management and digital strategy to improve customer acquisition, conversion and
retention rates. Developing websites for clients which are SEO friendly.
RESPONSIBILITIES:
 Designedwebsites for Clients in health, educational, e-commerce based companies.
 Keywords research according to the campaigns.
 Bid Management
 Analysis of Campaigns
 Reporting to Clients
 Increased conversion rates by 20% from A/B and multivariate testing.
 Integrated website analytics, chat and CRM platforms for giving full visibility into
consumer behaviour.
EDUCATION:
 Swarnandhra college of engineering & technology : M.Tech in CSE (2012-2014) -81.1%
 Sasi Institute of technology & Engineering : B.Tech in CSE (2008-2012) - 71.12%
PROJECTS
 Real Estate ( www.svcventures.com, www.accuratedevelopers.in,
www.myfirsthome.co.in )
 Educational Projects ( www.nttftrg.com )
 Hospital Projects ( www.kiranivfgenetic.com )
 I have written 300 articles for blogs www.kiranivfgenetic.com/blog
www.gurgaonfertilitycentre.com/blog, www.emblixsolutions.com/blog
 Digital Marketing  Wordpress Website Design basics
 Marketing Automation  Search Engine Optimization
 Keyword Research  Competitor Research
 Email Marketing  Web Analytics and Reporting
 Project Management  Customer Relationship Management

2. SKILLS:
 Technical: HTML, CSS, Basics of PHP, Google Adwords, Google Analytics, Web
Master Tools.
 Programming Skills : C#.NET,ASP.NET,ADO.NET
 CRM & Marketing Automation: Mail chimp, Act-On, Lead Squared
 Email: Act-On, Mail chimp, mailwizz, interspire.
 General: Word, PowerPoint, Excel, Outlook, Microsoft Project
CERTIFICATIONS:
 Certified on Google Adwords Fundamentals, Search Ads and Display Ads.
 M.tech Project Paper published link:
http://www.ijcea.com/mmbwps-strengthening-authentication-process-wireless-local-
area-networks/
PERSONAL DETAILS:
 Name : Umadevi Geddada
 Date of Birth : 23rd Oct, 1989
 Father’s Name : Satyanarayana G
 Gender : Female
 Languages Known : Telugu, English
 PAN Card : Available
 Passport : Available ( N1356878 )
DECLARATION:
I am confident of my ability to work in a team. I hereby declare that the information
furnished above is true to the best of my knowledge.
Place : Kukatpally
Date :
(UMA DEVI G)