2. Index
What is Mass Media?
What is outdoor media?
Banners
Rallies
Brochures
Advertisments
3. What is Mass media?
Mass media refers collectively to all media
technology which give information to a large
number of people/audience at the same
instants. Radio’s, newspaper’s, televisions,
banners, hoardings etc. are examples of mass
media.
4. What is outdoor media?
Outdoor media is famous as OOH, out of home
advertising. This is the oldest way of
advertising. Banners, Hoardings, Rallies,
pamphlets etc. are examples of outdoor media.
5. Banners
Banners are pieces of a material which has a
logo, flag, slogan or another message.
The Royal Standard of Scotland:
the banner of the King of Scots
The arms as depicted on the
The full armorial escutcheon.
achievement of the
arms of the Kingdom
of Scotland (before
the Union of the
Crowns)
6. Rallies
A rally is a gathering in which many people gather
and roam around on the streets against a particular
thing.
7. Brochures
Brochures (also referred to as pamphlets) are sort of
leaflets. Brochures are commonly found at places
where tourists frequently visit and public places.
You would find a person distributing pieces of
papers on which some advertisements are there
about a company or a product.
8. Advertisements
Advertisements are ways of communication which
help us find places or which try to persuade
audience to buy the product or to join the company
they advertise about