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Radio Spots For Beer Brawl
1. 10-Second Tag:
Not all micro beers have macro prices. At The Original Canal’s you'll find the widest
selection of domestic and imported beers at the lowest prices. For a store near you, visit
originalcanals.com.
30-Second Spot:
Music Direction: Upbeat music, with clinking “cheers” glasses and light conversation.
Like you’d hear at a barbeque or party.
Glen Mac here. During my beer brawl contest, the craft microbrews usually scored the
highest. But that doesn’t mean their prices have to be the highest. At least not at The
Original Canals. From imports to domestics, no one has a better selection of beer, wine
and liquor than the Original Canals at the lowest prices around. So stop by any of the 10
Original Canals locations on your way down the shore. Or grab a case or two before your
next party or summer barbeque. For a list of specials and locations near you, visit
originalcanals.com. That’s originalcanals.com.
60-Second Live Read Talking Points:
• Microbrews may get the highest scores, but they don’t have to come at the highest
prices.
• The Original Canals is the official alcohol retailer of this year’s Beer Brawl.
• At every Original Canals you’ll find the best selection of domestic, imported and
craft beers at the lowest prices around.
• Like a case of Miller Lite for under 15 dollars. Or a Victory variety pack case for
26 dollars.
• Even if you’re not a beer drinker, you’ll find the best prices on wine and liquor
also.
• Original Canals is the perfect place to stop on your way down the shore. Or stock
up before a summer barbeque or party.
• You’ll find something for every occasion, at any price range.
• There are 10 Original Canals locations in South Jersey, so there’s always one
close by.
• Visit originalcanals.com to find the store near you and to see a list of all our
current specials.