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Diversity Management As A Factor Of Economic Success 0

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Find out how Diversity Management offers an organization a solid foundation for future success in an ever-changing world!

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Diversity Management As A Factor Of Economic Success 0

  1. 1. Diversity Management as a Key Factor for Business Success 360° of Diversity [email_address] http://twitter.com/360ofDiversity
  2. 2. <ul><li>„ Tolerance is only </li></ul><ul><li>another word for indifference.“ </li></ul><ul><li>W. S. Maugham </li></ul><ul><li>(1874-1965) </li></ul>www.360diversity.wordpress.com
  3. 3. Why did I write this presentation? <ul><li>This brief presentation was created to help you: </li></ul><ul><ul><li>better understand diversity management </li></ul></ul><ul><ul><li>see the business-related advantages of a proactive diversity management program more clearly </li></ul></ul><ul><ul><li>become more sensitive to the hurdles and challenges of diversity management </li></ul></ul><ul><ul><li>in your decision to take action on developing a diversity management program for your organization </li></ul></ul>www.360ofdiversity.wordpress.com
  4. 4. Why is Diversity Management important? <ul><li>Because of a significant demographic shift, Germany now has a „new face“ </li></ul><ul><li>Local companies are confronted with completely new challenges due to market globalization </li></ul>www.360ofdiversity.wordpress.com Question : How can you effectively unite your increasingly diverse workforce in a way that positions your company more successfully; not only on a local or national level, but also – if need be – internationally?
  5. 5. What is the corporate reality? <ul><li>Despite demographic and market-related changes: </li></ul><ul><ul><li>Many German organizations still do not have a concrete diversity management program linked to their corporate objective. </li></ul></ul><ul><ul><li>That means the recognition and appreciation of (e.g. cultural) diversity is still not adequately reflected within these organizations. </li></ul></ul><ul><ul><li>As a result, the potential and synergies of their workforce is neither sufficiently recognized nor mobilized. </li></ul></ul>www.360ofdiversity.wordpress.com
  6. 6. The Objective of Diversity Management: <ul><li>To renew corporate culture </li></ul><ul><li>To update an organization‘s mission statement - and its vision </li></ul><ul><li>To raise the overall benchmark for the workforce, and increase their team spirit and productivity </li></ul><ul><li>To optimize client and customer satisfaction </li></ul>www.360ofdiversity.wordpress.com
  7. 7. What is Diversity? www.360ofdiversity.wordpress.com Diversity
  8. 8. The Background of Diversity Management <ul><li>Germany does not have the same history of anti-discrimination practices and policies that countries like the USA, France or the Netherlands have. </li></ul><ul><ul><li>Its increasingly diverse society is therefore viewed in many instances as primarily a source of conflict, instead of a fount of possible innovation and renewal </li></ul></ul>www.360diversity.wordpress.com
  9. 9. The Background of Diversity Management <ul><li>Anti-Discrimination Laws </li></ul><ul><li>≠ </li></ul><ul><li>“ Allgemeines Gleichbehandlungsgesetz” </li></ul><ul><li>(“General Equality Law”) </li></ul><ul><li>The “Charta der Vielfalt” (“Diversity Charter”) is a completely voluntary commitment </li></ul>www.360diversity.wordpress.com
  10. 10. How does Diversity Management work? www.360ofdiversity.wordpress.com
  11. 11. A Change Management Prozess for Diversity <ul><ul><li>Diversity Management should be a </li></ul></ul><ul><ul><li>senior management initiative </li></ul></ul><ul><ul><li>that encompasses the entire organization! </li></ul></ul><ul><ul><li>First: „Top-Down“ </li></ul></ul><ul><ul><ul><li>E.g.: A priority of senior management </li></ul></ul></ul><ul><ul><li>Then: „Bottom-Up“ </li></ul></ul><ul><ul><ul><li>E.g.: Involvement on all levels </li></ul></ul></ul>www.360ofdiversity.wordpress.com
  12. 12. Hurdles and Challenges <ul><li>Little/No awareness of the necessity of Diversity Management </li></ul><ul><li>A lack of strategies for implementation </li></ul><ul><li>A lack of clear responsibilities and competencies </li></ul><ul><li>Perceived/Perceivable differences </li></ul><ul><li>Stereotypen/Prejudices </li></ul><ul><ul><ul><li>FEAR! </li></ul></ul></ul>www.360ofdiversity.wordpress.com
  13. 13. Where do our prejudices come from? www.360ofdiversity.wordpress.com Family and Friends Values and Norms Personal Experiences The Media
  14. 14. <ul><li>„ Ignoring something is not the same as tolerance .„ </li></ul><ul><li>Theodor Fontane </li></ul><ul><li>(1819-1898) </li></ul><ul><li>There have always been differences, but not Diversity! </li></ul>www.360ofdiversity.wordpress.com
  15. 15. The competitive advantages of Diversity <ul><li>Mobilize more complex solution-finding and increased flexibility within the organization due to improved workforce synergy </li></ul><ul><li>Improve chances to recruit – and retain – qualified staff. </li></ul><ul><li>Increase capability to recruit qualified staff abroad - and send qualified staff abroad </li></ul><ul><li>Expand access to a multifaceted group supplier and customer markets </li></ul>www.360ofdiversity.wordpress.com
  16. 16. The competitive advantages of Diversity <ul><li>These all represent concrete competitive advantages vis-à-vis organizations dependent on external support </li></ul>www.360ofdiversity.wordpress.com
  17. 17. What results can you expect? <ul><li>ALL of your employeer will get the feeling that their performance, their ideas and their commit are both respected and appreciated </li></ul><ul><li>This will allow them to identify more directly and openly with the organization and its goals </li></ul><ul><li>The Result: A marked improvement of workforce performance; both individually and as a team </li></ul>www.360ofdiversity.wordpress.com
  18. 18. Do you need Diversity Management? <ul><ul><li>How diverse is your workforce already and how exactly does it benefit your organization? </li></ul></ul><ul><ul><li>Where does it make sense to increase diversity within your organization and why? </li></ul></ul><ul><ul><li>Are there market segments or complimentary markets you are not able to properly serve with your existing workforce? </li></ul></ul>www.360ofdiversity.wordpress.com
  19. 19. <ul><li>„ Tolerance should only be a temporary attitude: it has to lead to acceptance. To tolerate means to insult.“ </li></ul><ul><li>J. W. von Goethe </li></ul><ul><li>(1749-1832) </li></ul>www.360diversity.wordpress.com
  20. 20. Diversity Management Modules <ul><li>For example: </li></ul><ul><ul><li>Diversity Auditing </li></ul></ul><ul><ul><li>Diversity Coaching for Managers </li></ul></ul><ul><ul><li>Internal and external Diversity Communication </li></ul></ul><ul><ul><li>Diversity Recruiting </li></ul></ul><ul><ul><li>Sensitivity Training </li></ul></ul><ul><ul><li>Diversity Marketing </li></ul></ul>www.360ofdiversity.wordpress.com
  21. 21. <ul><li>Thank You! </li></ul>www.360diversity.wordpress.com
  22. 22. <ul><li>360° of Diversity </li></ul><ul><li>[email_address] </li></ul><ul><li>www.360diversity.wordpress.com </li></ul><ul><li>http://twitter.com/360ofDiversity </li></ul>www.360diversity.wordpress.com

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