IoT aids in converting large volume of data into meaningful and actionable knowledge and aids in increasing transportation efficiency, automotive safety etc. Rising demand for improving driver’s comfort, safety of passenger
1. Automotive Internet of Things Market Upgradation of Models to Keep
Demand High
Automotive Internet of Things Market study provides
key insights about market drivers, restraints,
opportunities, new product launches or approval,
regional outlook, and competitive strategies
adopted by the leading players.
Automotive IoT, as the name suggests, is the integration of IoT invehicle vehicles,
allowing for in-vehicle, vehicle-to-vehicle, and vehicle-to-infrastructure communication.
Increasing consumer inclination towards autonomous driving vehicles is one of the major
factors for growth of the automotive IoT market over the forecast period. Driverless cars
require large volume of data for analysis and are connected with cloud based trafc and
navigation services, which aids them in navigating on roads. This has led to increasing
demand for internet connectivity in automotive vehicles.
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Market Dynamics
Rising demand for Internet in automotive vehicles, owing to increasing application in
infotainment system, navigation system, and telematics systems is one of the major
factors for growth of the IoT in the automotive industry. According to Coherent Market
Insights, it is projected that by 2020 around 250 million cars would be Internet
connected, globally. In addition to this, high investment in autonomous cars by various
market leaders is also expected to be another factor for growth of the market. For
2. instance, in 2017, SoftBank Group Corp.—a Japan-based telecommunication company—
General Motors, and BMW invested US$ 159 million in Nauto— a U.S.-based driverless
car startup.
Increasing deaths due to automotive collisions is a factor for rising adoption of
IoT in the automotive industry
One of the major factors for automotive collisions is human errors. According to Coherent
Market insights, around 90% of automotive crashes in the U.S. are caused due to human
errors. In order to reduce collisions due to human error, manufacturers are focusing on
developing self-driving vehicles. For instance, Alphabet Inc. — the parent company of
Google, Inc. —invested US$ 1.1 billion for the development of self-driving cars in the
period of 2009–2015. These vehicle sense its environment and navigates without
human input, thus reducing the chances of crashes.
North America held the dominant position in the market in 2016
North America held a dominant position in the market in 2016 and is projected to retain
its dominance throughout the forecast period. The U.S. and Canada are the major growth
engines in the region. Increasing deployment of driverless cars is one of the major
factors for growth in this region. For example in 2017, Volvo have announced that they
will supply 24,000 self-driving cars to Uber. Moreover, presence of leading companies in
this region is another driving factor for growth of the automotive IoT market in this
region for example Apple, Inc., AT&T Inc, Cisco Systems, Inc etc.
Key Companies- Global Automotive Internet of Things Market
Some of the major companies in the global automotive IoT market are Apple, Inc., AT&T
Inc., Audi AG, Cisco Systems, Inc., Ford Motor Company, General Motors, Google Inc.,
Intel Corporation., International Business Machines Corporation, Microsoft Corporation,
NXP Semiconductors N.V., Robert Bosch GmbH, Texas Instruments Inc., Thales Sa, and
Tomtom N.V.
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