Toni, molokai swim publicity report oct 2017
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Toni Molokai publicity report 2017
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Toni, molokai swim publicity report oct 2017
- 1. Toni Enderli, O7 Molokai swim publicity report as at 5 October 2017
- 2. Molokai swim media release
- 3. Publicity wins • Print • Online • Broadcast
- 4. Broadcast wins Toni’s O7/Molokai swim featured on
- 5. Print wins Cape Argus pg 1 (AM Edition)
- 6. Print wins Cape Argus (Late Final)
- 7. Print wins Cape Argus (Late Final)
- 8. Print wins Cape Argus (AM Edition)
- 10. Print wins Tygerburger (Table View) Kindly note: This article appeared in the following Tygerburger publications across the country: • Table View • Milnerton
- 14. Online wins Pippa Hudson & Cape Talk Facebook posts
- 20. Online wins Expresso Show YouTube channel
- 21. Online wins SABC Digital News YouTube channel
- 22. Online wins Amanzimag.co.za Article and references appeared on the following links on the website: • http://amanzimag.co.za/category/open-water-swimming/ • http://amanzimag.co.za/category/swimming/ • http://amanzimag.co.za/sa-businessman-takes-on-oceans-7/
- 23. Print Highlights Cape Argus – front page Leap Communications achieved front page of the Cape Argus - an outstanding achievement!
- 24. Broadcast Highlights SABC News – TV clip Leap Communications secured an interview with SABC News. Click here to view the TV clip. Note: the story was carried on in English, Afrikaans and African vernacular news bulletins
- 25. Broadcast Highlights Expresso Morning Show – TV clip Leap Communications secured an interview with Expresso Morning Show. Click here to view the TV clip
- 26. Broadcast Highlights Cape Talk – radio clip Leap Communications secured an interview with Pippa Hudson on Cape Talk. Click here to listen to the clip
- 27. PR and publicity Publicity report Publicity achieved as at 5 October, 2017: Total AVE (Space value achieved): R1 213 801,19 Total PR (x3) value: R3 641 403,57
- 28. Newsclip media monitoring reports
- 33. PR – added value and upcoming • Radio Interview with Voice of the Cape – 4 October, 10:20am, live, discussing the Molokai swim and the benefits of swimming (not included in the PR report yet) • TV Interview with Die Groot Ontbyt, Kyknet – 28 September, to air later in October 2017 • Telephonic interview with Crush Online Magazine – 3 October, to feature on their platforms in October
- 34. Social media – added value Posted and promoted on Leap Communications Facebook page 1 751 people reached – 263 post reactions
- 35. Social media – added value Posted on Leap Communications Facebook page 3 164 people reached, 146 post reactions
- 36. Social media – added value Shared to Leap Communications Facebook page
- 37. Social media – added value Shared to Leap Communications Facebook page
- 38. Social media – added value Shared to Leap Communications Facebook page
- 39. Social media – added value Shared to Leap Communications Facebook page
- 40. Social media – added value Shared to Leap Communications Facebook page
- 41. Congratulations on another successful swim!