The Scottish Music Centre's Music Plus music education programme received funding from the AmbITion Scotland programme to create online trainings for distance learning. Presentation created by the Scottish Music Centre

1. END OF PROJECT REPORT OCT 2014
INTRO
Music Plus approached Culture Republic for funding advice on producing a series of tutorial
videos. The idea behind the videos was to expand the legacy and outreach of the project to in-
clude as many young people as possible. Music Plus recieved funding to pilot a project through
sustainable AmbITion Make:IT:Happen fund to caluclate the amount of carbon saved in
producing video (digital content) as aposed to physical seminars.
Music Plus runs a series of workshops and seminars throughout the year across Scotland. The
main premise of the project was to supplement this course of activity with a series of tutorial
videos, so instead of running four physical workshops we ran one workshop and continued the
course with three tutorial videos.
Summary
BACKGROUND
Music + is a mentoring scheme run by the Scottish Music Centre, supported by Creative
Scotland’s Youth Music Initiative and The Robertson Trust. The aim of the project is to offer one
to one experience with music industry professionals who will offer guidance, encouragement,
skills and knowledge across a range of industry roles from performance to event promotion. The
project firstly targets hard to reach and marginalised young people some living in areas of
multiple deprivation. Music Plus is in its sixth year having started as a pilot in Glasgow then
expanding to Fife and the Highlands finally becoming a national project in 2011. The project has
built up a considerable network of music and community organisations, venues and currently
has over seventy music industry professionals employed as part time mentors.
The Scottish Music Centre was founded in 1969 as a support organisation for composers and
musicians resident in Scotland. Since its relocation to Glasgow’s City Halls in 2006 it has been
widely developed into a unique national resource for Scotland’s music sector (and an informa-
tion source for the general public) while also delivering outreach projects for young people aged
5-25.

2. END OF PROJECT REPORT OCT 2014
Process
THE SEMINARS
We held three seminars throughout 2014/15 in:
1. Oban
2. Dumfries
3. Dunfermline
These seminars corresponded with tutorial videos in the following subjects:
1. Songwriting
2. Music Production
3. Band Development
THE VIDEOS
The videos were scripted and filmed throuought the year (one is still in production) and added to
our website via a custom tutorial tab as well as our YouTube channel, We made:
1. Four videos on songwriting from Robert Sheilds of the group Finding Albert
2. Three Videos on Music Production from Grammy Award winner David Donaldson
3. Three videos on band development from animator Michael Collin (still in
production)

3. END OF PROJECT REPORT OCT 2014
Statistics
What we learned
SEMINAR
ATTENDANCE
TOTAL
MILEAGE
kgC02
TRAIN
@0.08
kgC02
Bus
@0.18
kgC02
Car
@
Oban
19
1786
112
268
546
Dunfermline
14
520
42
78
160
Dumfries
25
746
60
112
228
Total
58
3052
214
458
934
NUMBER
OF
VIDEOS
kgC02
TRAIN
@0.08
kgC02
Bus
@0.18
kgC02
Car
10
214
458
934
Total
Saving
2140
4580
9340
Using this as our baseline calculator we can calculate the amount of kgC02 saved by multiplying
the amount of videos that replaced the seminars:
Some of the problems we encountered:
1. We underestimated the costs of producing the videos and relied on in kind contributions.
2. Our seminar programme changed locations due to demand, reducing the possible distance
travelled by our young people.
3. We had limited resources to properly promote the content and have employed a part time
press officer.