http://www.techsylvania.co/

1. Factoring out system
components
Techsylvania 2016, Cluj-Napoca
Andreas Ehn <ehn@a8n.se>
Twitter: @ehn
https://approach.world/

2. User/login/session
management
Email
Static
resources
Notifications
Payment
Subscriptions
Logging Analytics Storage
Application proxy
Load balancer
Unique
business logic

3. User/login/session
management
Email
Static
resources
Notifications
Payment
Subscriptions
Logging Analytics Storage
Application
proxy
Load balancer
Unique
business logic
User/login/session
management
Email
Static
resources
Notifications
Payment
Subscriptions
Logging Analytics Storage
Application
proxy
Load balancer
Unique
business logic

4. User/login/session
management
Email
Static
resources
Notifications
Payment
Subscriptions
Logging Analytics Storage
Application
proxy
Load balancer
Unique
business logic
User/login/session
management
Email
Static
resources
Notifications
Payment
Subscriptions
Logging Analytics Storage
Application
proxy
Load balancer
Unique
business logic

5. User/login/session
management
Email
Static
resources
Notifications
Payment
Subscriptions
Logging Analytics Storage
Application
proxy
Load balancer
Unique
business logic
User/login/session
management
Email
Static
resources
Notifications
Payment
Subscriptions
Logging Analytics Storage
Application
proxy
Load balancer
Unique
business logic

6. Commonalities are
factored out:
ab+ac = a(b+c)

7. User/login/session
management
Email
Static
resources
Notifications
Payment
Subscriptions
Logging Analytics Storage
Application
proxy
Load balancer
Unique
business logic
User/login/session
management
Email
Static
resources
Notifications
Payment
Subscriptions
Logging Analytics Storage
Application
proxy
Load balancer
Unique
business logic
a

8. User/login/session
management
Email
Static
resources
Notifications
Payment
Subscriptions
Logging Analytics Storage
Application
proxy
Load balancer
Unique
business logic
User/login/session
management
Email
Static
resources
Notifications
Payment
Subscriptions
Logging Analytics Storage
Application
proxy
Load balancer
Unique
business logic
a
b
c
+×

11. 1990–2000
• Expensive, proprietary hardware
• Expensive, proprietary software
• Slow but steady introduction of open
source

12. 2000–2010
• Commodity x86 hardware
• Open source the norm
• Slow but steady introduction of cloud
computing

13. 2010–now
• Cloud computing the norm
• Slow but steady introduction of SaaS
platforms

14. 20112006 2007 2008 2009 2010
160
0
20
40
60
80
100
120
140
20142011 2012 2013
80
0
10
20
30
40
50
60
70

16. Onwards
• Platforms getting more sophisticated, rising
through the abstraction layers
• More SaaS components
• Unified app platforms
• Complete vertical platforms

17. More SaaS components
• Login and user management
• CRM, retention, notifications
• Social channels
• Other growth mechanics
• Deployment and operations
• “Find an old UNIX command that hasn’t yet been
implemented on the web, and fix that.” – Marc
Hedlund

18. Unified app platforms
Backend as a service

19. Complete vertical
platforms

20. Thank you!
Andreas Ehn <ehn@a8n.se>
Twitter: @ehn
https://approach.world/